Summary
Overview
Work History
Education
Skills
Websites
Affiliations
Timeline
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Mike Lobosco

Commercial Operations
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Summary

Commercial operations executive with 20+ years in pharma/biotech, driving launch readiness, commercial infrastructure, brand strategy and field enablement across oncology, rare disease, and gene therapy. Proven success in building scalable operational processes, including field force design, Incentive Compensation models, CRM systems, and training infrastructure. Hands-on and visionary with a consistent track record of building processes and teams in high-growth environments. and cross-functional leadership across Commercial and Medical Affairs. Thrives in fast-paced, high-growth environments—aligning commercial goals with real-world insights to elevate operational impact.

Overview

26
26
years of professional experience
2009
2009
years of post-secondary education

Work History

Executive Director/ Sr Director, Commercial and Medical Affairs Field Operations, Training & Field Effectiveness

Sarepta Therapeutics
11.2020 - Current
  • Lead the global function with responsibilities over commercial and medical affairs field operations and training, in support of Sarepta’s first commercial gene therapy launch in Duchenne Muscular Dystrophy
  • Lead end-to-end field operations, including incentive compensation design and modeling, territory alignment, field team sizing, call plan optimization, business performance reviews, and CRM platform management (Veeva), and defined business requirements for field dashboards and IC reports.
  • Directed training initiatives for all field-based Commercial and Medical Affairs employees, encompassing launch training, launch meetings, clinical education, skills development, leadership development, and responsible for planning and execution of all field meetings and events.

US Brand Head – VELCADE Marketing

Takeda Oncology
09.2019 - 11.2020
  • Led full P&L responsibility for VELCADE across strategic, financial, and lifecycle planning.
  • Led cross-brand Multiple Myeloma portfolio strategy integrating insights from market dynamics, segmentation analyses, and global brand collaboration.
  • Responsible for the development and implementation of a clear and forward-looking franchise strategy, to bolster the long-term efforts of the multiple myeloma portfolio.

Strategic Launch Lead – US Oncology

Takeda Oncology
10.2018 - 09.2019
  • Led the launch planning for the US Oncology Business Unit, ultimately executing successful launches in critical new indications.
  • The Strategic Launch Director leads the development and implementation of upcoming launch strategies and resulting launch and tactical plans.
  • Responsible for leading the NINLARO launch team and overseeing the completion of all marketing related milestones, including the creation, training, and roll-out of the core launch campaign.

Director & Head – US Oncology Sales Strategy, Training & Communications (Chief-of-Staff)

Takeda Oncology
09.2016 - 03.2019
  • Supported VP, US Oncology as Chief-of-Staff and operational partner for national Oncology sales strategy and execution through field leadership initiatives.
  • Led sales strategy, Incentive Compensation, Field Sizing, commercial training, sales planning, internal communications, and leadership development teams across the oncology portfolio.

Associate Director –Oncology Training & Communications

Takeda Oncology
06.2014 - 09.2016
  • Developed and executed field force launch training readiness strategy for new indications.

Sr Manager –Training & Development

Takeda Oncology
04.2012 - 06.2014
  • Creation and execution of tactics and strategies that drive commercial business for the Multiple Myeloma and Mantle Cell Lymphoma franchise.

Manager – Commercial Capabilities

Sanofi
04.2011 - 04.2012
  • Implemented FFE tools and aligned brand strategy with regional execution.

District Sales Manager – Specialty Therapeutics

Sanofi
06.2008 - 04.2011
  • Led high-performing 10–14-member sales team; earned back-to-back national top-five rankings and two President’s Club awards.

General Therapeutics Sales Training Specialist

Sanofi
08.2006 - 06.2008

Sales Professional

Sanofi
01.2000 - 08.2006

Education

MBA - Pharmaceutical Marketing

Saint Joesph’s University

Bachelor of Science - Biochemistry

State University of New York

Skills

  • Commercial Operations Launch Strategy
  • Incentive Compensation Design
  • CRM
  • Field Force Sizing
  • Targeting
  • Call Planning
  • Business Planning & Reviews
  • Sales Enablement
  • Reporting Architecture
  • Training & Capabilities
  • National Meetings and Events

Affiliations

  • Board Member, Seton Hall University Executive Leadership Program, 2023-2024
  • Certified Lean Six Sigma Green Belt, 2012

Timeline

Executive Director/ Sr Director, Commercial and Medical Affairs Field Operations, Training & Field Effectiveness

Sarepta Therapeutics
11.2020 - Current

US Brand Head – VELCADE Marketing

Takeda Oncology
09.2019 - 11.2020

Strategic Launch Lead – US Oncology

Takeda Oncology
10.2018 - 09.2019

Director & Head – US Oncology Sales Strategy, Training & Communications (Chief-of-Staff)

Takeda Oncology
09.2016 - 03.2019

Associate Director –Oncology Training & Communications

Takeda Oncology
06.2014 - 09.2016

Sr Manager –Training & Development

Takeda Oncology
04.2012 - 06.2014

Manager – Commercial Capabilities

Sanofi
04.2011 - 04.2012

District Sales Manager – Specialty Therapeutics

Sanofi
06.2008 - 04.2011

General Therapeutics Sales Training Specialist

Sanofi
08.2006 - 06.2008

Sales Professional

Sanofi
01.2000 - 08.2006

Bachelor of Science - Biochemistry

State University of New York

MBA - Pharmaceutical Marketing

Saint Joesph’s University
Mike LoboscoCommercial Operations