Summary
Overview
Work History
Education
Skills
Timeline
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Mina Hudgins

Dallas,TX

Summary

I am a creative and strategic Social Media Marketer with impactful success in the luxury and retail industries. I am a proven people manager with experience in creative ideation and execution. Storytelling is my passion; I am results-driven with success in building social audiences, engagement, and increased revenue with an inclusive approach. My experience in social marketing, PR, and digital has allowed me to develop an easily adaptable and flexible skillset.

Social media specialist with robust experience in developing and executing strategic campaigns. Skilled in content creation, analytics, and audience engagement. Strong focus on team collaboration and adaptability to changing needs. Known for driving measurable results and fostering positive online presence.

Overview

6
6
years of professional experience

Work History

SOCIAL MEDIA DIRECTOR

Heritage Auctions
05.2022 - Current
  • Built and lead a team of three associates
  • Developed creative and financial strategy across all social media pages and channels
  • Created content for luxury categories

SOCIAL MEDIA SR. CREATIVE STRATEGIST

Heritage Auctions
02.2021 - 06.2022
  • Create content for Heritage Auctions social media to create a clear and consistent voice across HA social pages, including copywriting, design, and photography
  • Develop content plans that integrate promotions, events, launches, etc
  • Strategize with Consignment Directors and Specialists on how to best market their auctions and events
  • Research social media trends and developments
  • Manage content execution, reporting, and insights alongside other team members

SOCIAL MEDIA SPECIALIST

Heritage Auctions
02.2019 - 02.2021
  • Create social media content for all Heritage Auctions pages across Instagram, Facebook, Twitter, and TikTok
  • Collaborate with stakeholders to gain insight into what should be promoted and how
  • Tested and reported new content strategies

Education

University of North Texas
01-2006

Skills

  • Social Media Management
  • Strategic Marketing Planning
  • Digital Content Development
  • Strategic Content Creation
  • Project Oversight
  • Print and Digital Layout Expertise
  • Visual Content Editing
  • Competitive Market Evaluation
  • Mediation and Conflict Management
  • Visual Design Expertise
  • Team Development
  • Community engagement
  • Visual storytelling
  • Content scheduling

Timeline

SOCIAL MEDIA DIRECTOR

Heritage Auctions
05.2022 - Current

SOCIAL MEDIA SR. CREATIVE STRATEGIST

Heritage Auctions
02.2021 - 06.2022

SOCIAL MEDIA SPECIALIST

Heritage Auctions
02.2019 - 02.2021

University of North Texas

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