Strategic Marketing Coordinator offers many years of expertise in social media management, client relationship building, and project management. Proactively engages with clients to assess needs and develops and implements successful marketing strategies. Proven collaborator commended for consistently providing outstanding marketing support.
Overview
19
19
years of professional experience
1
1
Certification
Work History
Executive Administrative Assistant
Flatter Inc, for Federal Protective Service
Atlanta, GA
03.2024 - Current
Efficiently handled a diverse set of administrative tasks vital to the smooth functioning of the Federal Protective Service, Department of Homeland Security.
Managed the coordination of new hire onboarding processes, ensuring seamless integration with access to necessary technology and equipment.
Maintained operational efficiency and compliance through the development and maintenance of technical tracking systems for personnel readiness and daily assignments
Enhanced organizational communication and logistics by managing executive-level managers' calendar, scheduling, event organization, and travel arrangements.
Demonstrated keen attention to detail while preparing, revising, and ensuring accuracy of important documents and communications containing sensitive information
Led payroll oversight as the chief timekeeper and developed administrative process guidelines to effectively train new staff.
Owner & Marketing Strategist
Mischelle B. Creative Concepts
Hiram, GA
02.2024 - Current
Founded and managed successful marketing business, handling all aspects from strategy development to execution for diverse clients
Implemented tailored marketing strategies to drive brand awareness, increase engagement, and achieve measurable results across digital and traditional platforms.
Developed engaging content for digital marketing, aligning with data-driven insights from tools like Google Analytics and HubSpot
Built and maintained strong client relationships, consistently providing personalized service and expert advice to achieve distinct business objectives and achieve exceptional results
Independently handled business operations to facilitate smooth workflow by effectively managing client communication, project management, and financial oversight.
Developed strategic plans to increase profitability and efficiency.
Maintained relationships with existing clients by providing superior customer service.
Collaborated with other owners on joint ventures and shared resources.
Founder & Life Coach / Brand Strategist
The Value of a Woman, LLC
Hiram, GA
01.2021 - Current
Established and provided leadership for a coaching and empowerment business focused on assisting individuals in overcoming obstacles and achieving personal goals through tailored strategies and support.
Created an empowering environment through the 'Wine with Wisdom' Empowerment Group program to enhance self-assurance, worth, and perseverance in women dealing with difficulties in their personal and professional spheres.
Delivered one-on-one coaching sessions to guide clients in uncovering their purpose, clarifying their vision, and constructing a compelling personal brand that embodies their true selves.
Created supportive environment for healing and growth, fostering healthy dialogue to address everyday struggles
Assisted clients with strategic branding techniques to develop a strong personal brand that aligns with their vision and enhances marketplace presence.
Managed business operations independently, engaging clients, developing programs and planning strategically for high service impact
Led the development and implementation of impactful events and workshops to empower women experiencing life challenges like divorce, career transitions, and personal growth.
Marketing Coordinator
Winford Financial, LLC
Austell, GA
01.2020 - Current
Created compelling content for various marketing channels, such as textual and visual formats, to amplify brand visibility and audience engagement
Collaborated with the CEO to plan, execute, and achieve positive results through well-executed marketing campaigns, webinars, and trade shows
Facilitated business growth by executing digital marketing strategies and lead generation initiatives, supporting the sales team in building their pipeline.
Managed relationships with external vendors to ensure successful completion of projects within budget constraints.
Developed and implemented marketing plans for new products.
Performed market analysis to better understand target audiences.
Coordinated with external vendors to produce promotional items such as t-shirts and mugs.
Created content for promotional materials, including brochures, flyers, and websites.
Planned events such as webinars or seminars to engage customers.
Client Relationship Manager
Georgia Banking Company (GBC)
Atlanta, GA
09.2005 - 03.2019
Managed and oversaw 77 client accounts that generated revenues totaling $500 million.
Directly involved in driving account expansion through the implementation of focused marketing tactics and sales efforts, resulting in heightened client participation and enhanced revenue streams.
Provided seamless communication of business objectives while resolving client issues, offering technical support and de-escalating conflicts
Created and managed a business performance evaluation system to monitor sales activities, track loan milestones, and offer strategic insights for ongoing enhancement
Enhanced client relationship management and aligned with industry compliance standards by delivering training to new clients and internal teams.
Collaborated in strategic planning and sales discussions, delivering actionable insights that improved business efficiency.
Collaborated closely with internal teams, resolving complex client issues and ensuring smooth operations in adherence to company policies.
Resolved complex issues between customers and internal teams in a timely manner.
Education
Master of Business Administration (MBA) -
Strayer University
Atlanta, GA
06.2009
Bachelor of Arts in Business Administration in Marketing Communication -