Mitch Bindell

• Developed and implemented strategic sales plans to drive revenue growth and market penetration.
• Analyzed market trends to identify opportunities for business development and competitive positioning.
• Mentored and managed New York account executives, fostering skill development and improving team performance.
• Managed Sales Coordinator position in New York office
• Manage over $50M of business across digital, radio and video platforms.
• Develop customized advertising campaigns for clients in Financial, retail, automotive, and healthcare and other verticals.
• Collaborate with marketing, creative, and ad ops teams to ensure flawless campaign execution.
• Expanded account portfolio through effective prospecting and lead generation strategies.
• Provided ongoing support to clients by offering expert advice on product features, benefits, and best practices.
• Optimized CRM system usage, ensuring accurate data tracking for improved decision-making processes within the team.

• Sold integrated advertising solutions across radio, TV, online and Podcast streaming, and event sponsorships for the NPR Public Radio and PBS Public Television affiliates across the U.S.
• Secured new business from agencies and direct clients.
• Cultivated strong client relationships, enhancing customer satisfaction and retention.
• Developed comprehensive account strategies, aligning with client goals and company objectives.
• Utilized CRM tools effectively to manage client information and track progress on accounts, leading to more accurate forecasting and pipeline management.
• Negotiated contracts that maximized profit margins while maintaining competitive pricing for clients.
• Consistently met or exceeded monthly sales quotas through diligent prospecting efforts and effective closing techniques.
• Cold called prospects to explain partnership benefits, representing company values.
• Delivered tailored solutions based on individual client needs by thoroughly understanding their business objectives and pain points.

NPB was a start up company in 1998 to bring new corporate Sponsorship and advertising budgets to Public Media, expanding it's sales team in New York in September of 1999.

• Established long-lasting relationships with key decision-makers within client organizations and advertising partners, solidifying the company''s reputation as a trusted partner in their advertising objectives
• Developed a solid pipeline of prospects through diligent research and targeted outreach efforts.
• Marketed National Public Broadcasting (NPB) to the advertising agency and client community by cold calling, meeting and educating media partners of the Public Media landscape including NPR Public Radio and PBS Public Television and it's media benefits
• Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
• Trained junior team members on best practices for account executive responsibilities, fostering a collaborative work environment focused on continuous improvement.
• Guided clients through buying process, from initial contact to post-sale support, ensuring smooth and positive experience.
• Worked with management on sales processes including selling systems and software (Donovan Data Systems, Winmo, STRATA and Salesforce.