Summary
Overview
Work History
Education
Skills
Timeline
CustomerServiceRepresentative
MITCHELL WILLIAMS

MITCHELL WILLIAMS

Content Strategist
Austin,TX

Summary

Innovative communications and media expert with 10+ years of writing for on-air talent, interviewing newsmakers and distilling complex ideas into easily digestible information. A content creator with a passion for audience development and ensuring leadership messaging makes an impact on the desired communities.

Overview

12
12
years of professional experience
4
4
years of post-secondary education

Work History

Content Strategist

Google
New York, NY
04.2018 - Current
  • Write and produce newsletters, speeches and video content for executive leadership
  • Deliver strong content ideas to humanize management and share key messages
  • Identified target audiences to analyze characteristics, behavior and media habits
  • Implement proactive ideas and adjust content based on feedback from executives and internal shareholders
  • Refresh orientation content — resulting in 88% of new hires completing their device setup and onboarding on their own
  • Collaborate with executive shareholders to strategize and produce communications during COVID
  • Establish consultation service for teams in need of video support
  • Create and manage strategy, production schedules and budgets
  • Partner with cross-functional self service team to produce series of user-facing IT support videos aimed at helping Google employees solve their own issues
  • Produce recruitment and interview preparation content for People Operations

Senior Producer

AJ+, Al Jazeera International
San Francisco, CA
06.2016 - 04.2018
  • Supervised and mentored team of 8-10 producers
  • Coordinated with producers and on-air talent to create program content, new ideas and segments
  • Provided input and direction to employees regarding projects and tasks
  • Confirmed all videos meet quality standards; edit copywriting of other producers
  • Wrote, edited and produced scripts for short and long-form content on tight deadlines
  • Research and draft social media content on tight deadlines
  • Held weekly data-driven presentations of analytics from over- and under-performing videos
  • Collaborated with outside news agencies for to produce high-impact video campaigns

Writer/Producer

CNN, “New Day"
New York, NY
01.2016 - 06.2016
  • Produced live daily segments for 2016 presidential election coverage
  • Monitored content on Facebook and Twitter to optimize interview questions
  • Pre-interviewed guests and conducted background research to brief talent
  • Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content

Line Producer

Fusion, ABC and Univision Joint Venture
Miami, FL
08.2013 - 10.2015
  • Supervised video production team of 10 members
  • Line-produced one-hour live program, one-hour newsmagazine show, and individual segments
  • Worked with cross-functional team across multiple regions and disciplines
  • Wrote show open, introductions, tags, and teases
  • Utilized editorial and ethical judgment to help segment producers further develop content
  • Analyzed scripts, determined cost of production and broke down screenplay into schedules
  • Assisted director in achieving artistic vision for film by liaising between crew and on-air talent

Segment Producer

HuffPost Live, The Huffington Post
New York, NY
08.2012 - 02.2013
  • Produced minimum of two daily 30-minute news segments
  • Interviewed celebrities, newsmakers, and social media influencers
  • Generated leads through cold calling and story mined using social media
  • Draft and edit blog posts to accompany posted video segments

Line Producer

CCTV-America
Washington, DC
01.2012 - 08.2012
  • Managed team of 5 writers and producers
  • Wrote all on-air talent communications and line-produced 30-minute live news program
  • Assisted business news team by writing content
  • Assisted quality assurance by inspecting stories before air

Founding and Associate Producer

Al Jazeera English, Stream
Washington, AR
07.2010 - 11.2011
  • Developed innovative content strategy using story ideas found on Facebook and Twitter
  • Acted as social media manager, supervising online commentary and coverage
  • Coordinated with producers and on-air talent to create program content, new ideas and segments
  • Pitched new ideas and arranged interviews and acquisition of footage for stories
  • Booked talent and made travel arrangements

Line Producer

WDRB Fox 41, Block Communications, Inc
Louisville, KY
09.2007 - 05.2008
  • Produced two hours of four-hour, live daily morning news program
  • Managed Associate Producer and control room staff during breaking news coverage
  • Wrote and edited all on-air talent reads and communications
  • Liaised with studio, crew and producers while effectively addressing on-location crises and issues

Education

Bachelor of Arts - Journalism, Broadcast

Indiana University Bloomington
Bloomington, IN
09.2003 - 09.2007

Skills

Content creation, scheduling and management

undefined

Timeline

Content Strategist

Google
04.2018 - Current

Senior Producer

AJ+, Al Jazeera International
06.2016 - 04.2018

Writer/Producer

CNN, “New Day"
01.2016 - 06.2016

Line Producer

Fusion, ABC and Univision Joint Venture
08.2013 - 10.2015

Segment Producer

HuffPost Live, The Huffington Post
08.2012 - 02.2013

Line Producer

CCTV-America
01.2012 - 08.2012

Founding and Associate Producer

Al Jazeera English, Stream
07.2010 - 11.2011

Line Producer

WDRB Fox 41, Block Communications, Inc
09.2007 - 05.2008

Bachelor of Arts - Journalism, Broadcast

Indiana University Bloomington
09.2003 - 09.2007

Similar Profiles

CREATE PROFILE
MITCHELL WILLIAMSContent Strategist