A motivated and detail-oriented professional with a degree in Administration & Economics from the University of Baghdad. Fluent in English, with strong communication and analytical skills. Passionate about photography and maintaining an active lifestyle. Adaptable, eager to learn, and committed to continuous personal and professional growth.
Overview
10
10
years of professional experience
4
4
years of post-secondary education
2
2
Languages
Work History
Marketing Supervisor
ZainCash
08.2024 - Current
Supervised and coordinated marketing campaigns to enhance brand visibility and market reach in Baghdad.
Managed a team of marketing professionals, providing guidance and support to optimize performance and achieve departmental goals.
Collaborated with sales and product development teams to align marketing initiatives with business objectives and customer needs.
Analyzed market trends and competitor activities to identify opportunities for competitive advantage in marketing strategies.
Developed and executed comprehensive marketing strategies that increased customer engagement and brand loyalty.
Implemented data-driven marketing techniques to optimize campaign performance and maximize ROI.
Cultivated relationships with external partners and vendors to enhance marketing efforts and expand reach within the market.
Senior Marketing Officer
ZainCash
07.2024 - 08.2024
Led the development and execution of high-impact marketing strategies that significantly increased brand presence and engagement across multiple channels.
Oversaw the creation of compelling content and promotional materials, ensuring alignment with brand messaging and tone across all platforms.
Collaborated with cross-functional teams to design and implement integrated marketing campaigns that drove customer acquisition and retention.
Managed comprehensive market research initiatives to gather insights on consumer behavior and preferences, shaping marketing campaigns accordingly.
Senior Marketing Officer
Alamiya Furniture
08.2022 - 04.2023
Directed the formulation and implementation of innovative digital marketing strategies that doubled online engagement rates and contributed to revenue growth.
Established and nurtured relationships with key stakeholders and industry partners to enhance brand advocacy and collaborative marketing opportunities.
Championed brand positioning efforts through targeted advertising and promotional strategies, resulting in a clear differentiation in a competitive landscape.
Executed high-profile product launches and marketing events, coordinating logistics, media coverage, and audience engagement to bolster product visibility.
Marketing Officer
ZainCash
07.2021 - 09.2022
Developed and implemented data-driven marketing strategies that resulted in increased customer acquisition and retention rates.
Collaborated with cross-functional teams to design and launch integrated marketing initiatives targeting diverse customer segments.
Conducted thorough market analysis and competitor research to inform strategic marketing decisions and enhance competitive positioning.
Oversaw the production of high-quality promotional content aligned with brand voice and marketing objectives across various media channels.
Led the strategic planning and execution of multifaceted marketing campaigns that drove brand awareness and growth in targeted markets.
Retention & Loyalty Officer
EarthLink Telecommunications
04.2020 - 09.2020
Developed and implemented customer loyalty programs that increased retention rates and enhanced customer satisfaction.
Analyzed customer feedback and purchasing data to identify trends and improve retention strategies.
Collaborated with product teams to tailor offerings that meet the needs of loyal customers and incentivize repeat purchases.
Designed targeted marketing campaigns aimed at re-engaging dormant customers and improving overall brand loyalty.
Marketing Coordinator
Rotana Hotel Management Corporation PJSC
04.2019 - 03.2020
Coordinated and executed multi-channel marketing campaigns to elevate brand presence and customer engagement in diverse markets.
Collaborated with cross-departmental teams to ensure cohesive marketing strategies that align with overall business objectives.
Conducted in-depth market research and analysis to identify target demographics and optimize marketing tactics accordingly.
Managed social media platforms and digital marketing initiatives to drive online engagement and increase brand visibility.
Supervised and coordinated the implementation of targeted marketing initiatives that enhanced brand visibility in the competitive landscape of Baghdad.
Social Media Marketing Specialist
Zeenat al-hayat
06.2015 - 03.2019
Developed and executed social media marketing strategies to increase brand awareness and engagement across various platforms.
Analyzed social media metrics and KPIs to enhance campaign performance and drive strategic adjustments.
Engaged with online communities and managed customer interactions to foster brand loyalty and address consumer inquiries effectively.
Collaborated with graphic designers and content creators to produce visually appealing social media content aligned with brand identity.
Education
Bachelor of Business Administration - BBA - Business Administration and Management, General
University of Baghdad
01.2015 - 01.2019
Skills
Management
Personal Information
Gender: Male
Timeline
Marketing Supervisor
ZainCash
08.2024 - Current
Senior Marketing Officer
ZainCash
07.2024 - 08.2024
Senior Marketing Officer
Alamiya Furniture
08.2022 - 04.2023
Marketing Officer
ZainCash
07.2021 - 09.2022
Retention & Loyalty Officer
EarthLink Telecommunications
04.2020 - 09.2020
Marketing Coordinator
Rotana Hotel Management Corporation PJSC
04.2019 - 03.2020
Social Media Marketing Specialist
Zeenat al-hayat
06.2015 - 03.2019
Bachelor of Business Administration - BBA - Business Administration and Management, General
Civil Engineering Intern at Noor Baghdad Company , Chinese Schools Project – Rusafa Sector 52 School (Summer 2022) in Coordination With POWER CHINA (main Contractor)Civil Engineering Intern at Noor Baghdad Company , Chinese Schools Project – Rusafa Sector 52 School (Summer 2022) in Coordination With POWER CHINA (main Contractor)