Summary
Overview
Work History
Education
Skills
Timeline
Generic

Monica Alegria

Harwood Heights,IL

Summary

Customer-oriented, strategic-thinking sales management professional successful in cultivating partnerships, retaining top accounts and growing profit channels. Multi-tasking and self-motivated leader with expertise in expanding network connections and persuasively introducing products. Well-versed in implementing pricing models, managing vendor relations and expanding territory. Results-driven Sales Manager bringing 10+ years of experience in product development, promotion and optimization. Skilled in developing lasting client rapport based on knowledgeable support and consistent service. Proficient in developing and applying advanced marketing, prospecting and merchandising strategies to accomplish promotional goals. Demonstrated success in building networks and supporting branding objectives.

Overview

8
8
years of professional experience

Work History

Sales Manager

Pearl Banquets
Roselle, IL
03.2023 - Current
  • Developed and implemented sales strategies to increase market share.
  • Identified and developed new markets for products or services.
  • Established relationships with key clients, while maintaining existing customer base.
  • Created and presented monthly reports to management on sales performance.
  • Managed daily operations of sales department, including supervision of staff members.
  • Provided technical support for customers when needed, answering questions about product features and capabilities.
  • Tracked monthly sales to generate reports for business development planning.
  • Resolved customer complaints regarding sales and service.

Events Planner

FTD EVENTS
CHICAGO, IL
01.2019 - Current
  • Developed and implemented event plans including budgeting, scheduling, site selection, vendor contracts, and logistics.
  • Researched new venues for events to ensure an optimal experience for attendees.
  • Coordinated with vendors to provide necessary services such as catering, audio and visual equipment, décor and entertainment.
  • Assisted in the design of promotional materials such as invitations, programs and flyers.
  • Oversaw all aspects of event setup including layout of tables and chairs, decorations and audiovisual equipment setup.
  • Provided on-site support during events to ensure smooth operations throughout duration of event.
  • Collaborated with internal departments to coordinate activities related to the events.
  • Conducted pre-event meetings with staff members involved in the planning process to discuss goals and objectives.
  • Maintained records of expenses associated with each event for accurate budgeting purposes.
  • Negotiated contracts with vendors in order to secure competitive rates for services provided.
  • Ensured compliance with safety regulations at all times while managing events.
  • Responded promptly to inquiries from clients regarding their events.
  • Facilitated communication between various parties involved in planning process.
  • Oversaw event logistics, venue scheduling and accommodations.
  • Coordinated vendors, timelines and budgets for events.
  • Tracked payments, balances and registrations for various events.
  • Hired, trained and supervised volunteers and support staff required for events.
  • Planned and coordinated registration, hotel accommodations and transportation to facilitate smooth execution of event activities.
  • Produced contracts and invoices for events and monitored fee collection.
  • Delivered client services in logistics, registration and attendee tracking for internal and external events.
  • Led site walk-through and meetings prior to event to go over checklists and delegate assignments to staff.
  • Negotiated with vendors to achieve most favorable terms.
  • Developed diagrams and floor plans with event setup requirements.
  • Attended and participated in industry events.
  • Designed contracts, collected fees and booked venues for events.
  • Created program activities, agendas and budgets based on client requirements.
  • Coordinated and allocated equipment, supplies and staff for events.
  • Applied industry knowledge and personal expertise to customize meetings, conferences and conventions to specific standards.
  • Arranged security, printing and supply vendors to meet unique requirements of each event.
  • Chose facilities, inspected spaces and planned set up and execution to exceed client expectation.

Event Manager

STAN MANSION
Chicago, IL
02.2019 - 03.2023
  • Coordinated with vendors to ensure timely delivery of materials for events.
  • Ensured compliance with applicable laws and regulations related to event planning and operations.
  • Collaborated with marketing teams to create promotional materials for events.
  • Managed on-site logistics during events, such as registration set-up, audio and visual equipment setup and breakdown.
  • Assisted in developing strategies to increase attendance at events.
  • Maintained relationships with existing partners while cultivating new ones.
  • Negotiated contracts with suppliers to secure favorable pricing for services.
  • Served as primary contact person responsible for responding to inquiries about events.
  • Resolved any issues that arose during the course of an event in a timely manner.
  • Met with potential clients to perform site inspections and give tours of facility, meeting rooms and offered activities.
  • Handled client questions and concerns via different communication channels to deliver exceptional customer service.
  • Maintained adherence to client-event requirements through delegation, prioritizing and management of production phases from concept to execution.
  • Designed contracts, collected fees and booked venues for events.
  • Developed and implemented effective marketing plans for generating event revenues.
  • Attended and participated in industry events.
  • Designed and maintained spreadsheets documenting vendor, facility and guest information.

Venue Manager

Ignite Glass Studio
Chicago, IL
06.2017 - 02.2021
  • Coordinated with vendors to ensure availability of necessary equipment and supplies for events.
  • Organized and maintained event calendar, including scheduling of staff and resources.
  • Developed relationships with clients to ensure satisfaction and repeat business.
  • Managed day-to-day operations of the venue, including supervising staff and overseeing safety procedures.
  • Ensured compliance with all local health codes, liquor regulations, fire codes, building codes and other applicable laws.
  • Planned special occasions such as weddings or conferences by determining details such as catering needs and decorations.
  • Resolved customer issues or complaints in a timely manner to maintain positive customer relations.
  • Scheduled maintenance activities for the facility to maintain its condition and appearance.
  • Conducted periodic inspections of premises to identify potential problems or areas needing improvement.
  • Monitored inventory levels of items needed for events such as linens, glassware and table settings.
  • Maintained records of all bookings, payments received and services provided during events.
  • Developed marketing plans to promote the venue's services through various media channels.
  • Prepared reports outlining revenue earned from events held at the venue.
  • Assisted in hiring new personnel when required to meet staffing demands.
  • Provided training sessions for staff members on topics such as customer service techniques or safety protocols.
  • Performed administrative tasks related to event planning such as preparing invoices or tracking expenses.
  • Implemented strategies designed to increase efficiency while reducing costs associated with hosting an event.
  • Oversaw events hosted for average of 225 people and assisted with crowd control.
  • Reviewed and inspected all areas of facility and checked supply levels for quick restocking to maintain appearance and functionality.
  • Managed cleaning, maintenance and repair of venue grounds, equipment and facilities.
  • Supervised grounds people, event staff and maintenance personnel to promote best practices and build productive teams.
  • Delegated work to staff, setting priorities and goals.
  • Provided leadership, insight and mentoring to newly hired employees to supply knowledge of various company programs.
  • Used excellent verbal skills to engage customers in conversation and effectively determine needs and requirements.
  • Implemented successful business strategies to increase revenue and target new markets.
  • Used strong issue resolution and communication skills to cultivate and strengthen lasting client relationships.
  • Prepared staff work schedules and assigned team members to specific duties.
  • Completed thorough opening, closing and shift change functions to maintain operational standards each day.
  • Formed and sustained strategic relationships with clients.
  • Coordinated and directed activities of businesses or departments concerning production, pricing and sales.
  • Mitigated business risks by working closely with staff members and assessing performance.
  • Appraised inventory levels on frequent basis, ordering new merchandise to keep quantities well-stocked.
  • Improved productivity initiatives, managing budgets and accounts, coordinating itinerary and scheduling appointments.

Education

High School Diploma -

Carl Schurz
Chicago, IL
06.1987

Skills

  • KPI Analysis
  • New Business Development
  • Profitability Optimization
  • Account Management
  • Market Research
  • Performance Management
  • Sales Tracking
  • Vendor Management
  • Staff Management
  • Proposal Development
  • Sales Team Training
  • Sales Reporting

Timeline

Sales Manager

Pearl Banquets
03.2023 - Current

Event Manager

STAN MANSION
02.2019 - 03.2023

Events Planner

FTD EVENTS
01.2019 - Current

Venue Manager

Ignite Glass Studio
06.2017 - 02.2021

High School Diploma -

Carl Schurz