Luis A. Placencia

• Oversaw warehouse operations, inventory management, and coordination of inbound/outbound deliveries for a large-scale fresh produce distributor.
• Coordinated efforts between internal departments such as sales, marketing, and finance for successful product launches in the region.
• Leveraged knowledge of global economics and marketing mix to develop pricing strategies, promotions and select distribution techniques and channels.
• Facilitated risk management within the supply chain, developing contingency plans to mitigate potential disruptions.

• Spoke at public events, evangelizing for organizational goals and interests.
• Participated in strategy development and planning to grow organizing program and advance campaigns.
• Identified community organizations and leaders to establish and nurture relationships to help build awareness and win reforms for public.
• Transcribed data and organized spreadsheets to record pledges, phone calls and canvassing.
• Trained effective social change leaders to run strategic campaigns by organizing news conferences, building strong coalitions and generating grassroots support.
• Created project plans with established timelines, assigned to appropriate teams and managed workflow throughout construction.

• Conduct research on consumer opinions and marketing strategies, collaborating with marketing professionals, statisticians, pollsters, and other professionals.
• Develop and implement procedures for identifying advertising needs.
• Attend staff conferences to provide management with information and proposals concerning the promotion, distribution, design, and pricing of company products or services.

• Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.

• Directed shipping and receiving of wide range of products daily.
• Planned and supervised shipments from production to end-user and scheduled daily and weekly routes.
• Delivered substantial cost savings by securing discounts from third-party logistics services providers.
• Managed monthly freight cost reporting processes.
• Oversaw warehouse staff and maintained efficiency in fast-paced environment.
• Led warehouse improvement initiatives to advance operational efficiencies and increase revenue.

• Managed relationships with 3PL providers, overseeing warehousing, distribution operations, and onsite QC processes for multiple regional warehouses.
• Acted as the primary point of contact for warehouses and 3PLs, ensuring compliance with specifications, agreements, and safety regulations.
• Identified, proposed, and vetted 3PL relationships to optimize the fresh produce supply chain.
• Reported performance evaluations of local and regional warehouses, providing actionable insights for improvement.
• Troubleshot logistics issues in the supply chain, resolving challenges promptly to minimize disruptions.
• Supervised quality check processes and teams, ensuring compliance with USDA specifications and buyer's quality standards.
• Drove efficiencies in QC operations through process improvements and streamlined reporting.