Monica Guerra
Silver Spring,MD
Overview
5
5
years of professional experience
Work History
Content Writer
Direct Mortgage Loans
03.2021 - Current
- Optimize website copy for SEO, resulting in 25% growth in overall website traffic in 2023.
- Develop clear and concise content for email, newsletters, and social media platforms, leading to 20% increase in partner referrals and 30% surge in Google Reviews in 2023.
- Generate leads through engaging blog content that successfully captures reader interest and encourages further exploration of products or services offered.
- Ensure accuracy, grammatical correctness, and alignment with brand voice and style guidelines for all produced content.
- Manage multiple projects, maintaining deadlines and delivering high-quality content within specified timelines.
- Produce editorial calendars and schedule posts for various social media channels.
- Foster close collaboration with graphic designers and other team members to fulfill specific marketing requests effectively.
Healthcare Recruiter
Aerotek
06.2020 - 03.2021
- Advertised job opportunities on social media platforms and job boards.
- Made approximately 75-100 calls per day to prospective candidates for jobs in healthcare industry.
- Pre-screened resumes before sending them to corporate hiring managers for consideration.
- Partnered with departmental managers to ascertain hiring needs and subsequently provide candidate recommendations.
- Built strong relationships with internal and external candidates to ensure excellent hiring experience.
- Conducted phone interviews to assess applicant's relevant knowledge, skills, experience, and aptitudes.
- Conducted reference checks, background screening, and other pre-employment checks to verify information on applicant's resume.
Marketing & Sales Intern
Sherwin Williams Co
06.2019 - 02.2020
- Coordinated and organized in-store promotional events leading to increased sign-ups for Sherwin-Williams PRO+ app.
- Designed and developed marketing materials to increase attendance at promotional events.
- Supported store operations by maintaining merchandising displays and operating all mixing and tinting equipment.
- Interacted with customers by phone, email, or in person to provide information.
Education
Bachelor of Science - Marketing
Salisbury University
Salisbury, MD05.2020
High School Diploma -
Fair Lawn High School
Fair Lawn06.2016
Skills
- Search Engine Optimization (SEO)
- Social Media Marketing
- Blogging
- Content Marketing
- Website Copywriting
- Email Marketing
- Content Development
- Surefire
- Google Analytics
- Hubspot
- Beefree
- MailChimp
- Adobe Acrobat
- Canva
- ChatGPT
Awards & Accomplishments
- Areotek's 2020 Rookie of the Year
Timeline
Content Writer
Direct Mortgage Loans
03.2021 - Current
Healthcare Recruiter
Aerotek
06.2020 - 03.2021
Marketing & Sales Intern
Sherwin Williams Co
06.2019 - 02.2020
Bachelor of Science - Marketing
Salisbury University
High School Diploma -
Fair Lawn High School
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