Summary
Overview
Work History
Education
Skills
Timeline
Generic
Monica Moses

Monica Moses

Carmichael,CA

Summary

Results-driven marketing and communications professional with over 15 years of experience developing visual materials to drive brand recognition and increase sales. Skilled in leading teams of designers and marketing professionals, adept at managing multiple projects within budget and deadline constraints. Strategic planner with a focus on project management, leveraging leadership skills to enhance team performance and operational excellence through innovative problem-solving and effective communication strategies.

Overview

22
22
years of professional experience

Work History

Director, Marketing and Communications

Girl Scouts Heart of Central California
07.2022 - Current

Lead a high-performing team in developing and executing multi-channel marketing strategies to elevate brand visibility, support organizational goals, and enhance community engagement. Foster cross-functional collaboration and a culture of open communication to drive innovation and team morale. Oversee strategic planning, budgeting, and resource allocation to ensure project efficiency and financial stability.

Key accomplishments include:

  • Increased brand awareness through targeted campaigns, media outreach, and compelling digital content.
  • Streamlined internal communications and content workflows to improve cross-departmental alignment.
  • Strengthened vendor and media relationships, securing favorable contracts and broad media coverage.
  • Directed consistent brand voice and design across platforms; managed website, social media, and email presence.
  • Developed messaging, content calendars, and creative assets using Adobe Creative Suite.
  • Contributed to committees and represented the organization in public-facing media and events.

Graphic Designer

Monica Dallosta Moses Design
09.2003 - Current

Lead the design and production of marketing materials across print, digital, and multimedia platforms. Collaborate with clients and stakeholders to develop creative concepts and deliver visually compelling content that strengthens brand identity. Manage project budgets, timelines, and cross-functional coordination to ensure quality and consistency.

Key Highlights:

  • Designed graphics for print and digital media, including brochures, banners, and social posts.
  • Boosted engagement and visibility through tailored visuals and targeted messaging.
  • Delivered cohesive branding by aligning messaging across channels and platforms.
  • Provided design direction and presentations to clients and executive teams.
  • Edited and proofread documents to ensure accuracy, clarity, and consistency with brand voice and style guidelines.
  • Collaborated with cross-functional teams to create cohesive messaging and communications strategies.
  • Created targeted messaging tailored to specific audiences, improving campaign effectiveness and engagement.

Graphic Designer and Brand Manager

Girl Scouts Heart of Central California
08.2015 - 08.2017

Spearheaded the planning, design, and production of high-impact visual communications as part of integrated advertising and marketing campaigns. Delivered creative direction and hands-on design for a wide range of print and digital materials, ensuring alignment with brand identity and messaging. Collaborated cross-functionally with marketing, communications, and external partners to develop assets that drive engagement, support program goals, and enhance organizational visibility. Provided art direction for photography, managed visual assets, and ensured consistency in quality and branding across all platforms.

Key accomplishments include:

  • Successfully led design and production of banners, posters, brochures, signage, and digital graphics for campaigns, events, and internal initiatives.
  • Directed on-site photo shoots and provided art direction to ensure photography matched creative concepts and brand standards.
  • Edited, retouched, and optimized photos and graphics for use across web, print, and social media channels.
  • Streamlined design request and review processes, reducing turnaround times and improving stakeholder satisfaction.
  • Maintained brand consistency across all visual materials; ensured alignment with accessibility and technical standards.
  • Supported cross-departmental campaigns with tailored visual content, increasing reach and audience engagement.
  • Contributed to team-wide creative strategy, bringing a visual storytelling lens to broader marketing initiatives.
  • Created engaging social media graphics that drove user engagement and increased online visibility.

Education

Bachelor of Science - Graphic Design

California State University, Sacramento
Sacramento, CA
05-2003

Skills

  • Visual communication design
  • Digital marketing expertise
  • Project management coordination
  • Effective relationship management
  • Organizational strategy development
  • Effective verbal communication
  • Strategic decision-making
  • Creative problem-solving

Timeline

Director, Marketing and Communications

Girl Scouts Heart of Central California
07.2022 - Current

Graphic Designer and Brand Manager

Girl Scouts Heart of Central California
08.2015 - 08.2017

Graphic Designer

Monica Dallosta Moses Design
09.2003 - Current

Bachelor of Science - Graphic Design

California State University, Sacramento