Summary
Overview
Work History
Skills
Additional Information
Timeline
ProjectManager
MONSERRAT HERRERA

MONSERRAT HERRERA

Newburgh

Summary

Social Media Manager experienced in executing social media strategies across social platforms. Demonstrated time management and collaboration skills. Flexes easily with new information and branding changes to consistently exceed targets for engagement, acquisition and retention.Experienced Office Management and Administration Professional experienced optimizing productivity, efficiency and service quality across various environments.

Overview

3
3
years of professional experience

Work History

Director of Agent Services / Tech Trainer

MAX TOWN & COUNTRY
10.2022 - Current
  • Managed 70+ agents across multiple franchise locations in both NY & CT
  • Streamlined operational processes for improved efficiency and cost savings within the Agent Services department.
  • Work with CEO,COO and peers to align operations with targets and projects
  • Analyze agent feedback and develop new techniques to ensure Agent retention
  • Streamlined operational processes for improved efficiency within the Agent Services department.
  • Enhanced agent productivity by implementing targeted training programs and performance evaluations.
  • Host classes multiple times a week to help support Agent's business growth and goals
  • Developed a good relationship with Realtor Board of Association Members
  • Create flyer,logos & social media posts for RE/MAXs social media platforms.

Digital Marketing/Social Media Coordinator

Latina Professionals Organization
03.2022 - 10.2022
  • Coordinated monthly social media posts on Hootsuite
  • Tracked customer engagement and feedback to optimize social media strategies
  • Rebranded and developed a unique voice for Instagram & LinkedIn
  • Collected and analyzed reliable data from multiple data sources and reported on raw insights
  • Managed the company's Instagram and LinkedIn profiles, accumulating a combined following of 90,000
  • Achieved a remarkable 40% organic increase in web traffic and a 45% growth in followers through effective social media management
  • Utilized SEO strategies and Google Analytics to enhance online content.

Campaign & Social Media Manager

Tryylo
08.2020 - 11.2020
  • Created original content for the 3 social platforms, including; Instagram FB & Blog Page
  • Utilized social media advantageously for free and persuasive media.
  • Increased lead generation through data-driven audience segmentation and personalized content creation.

Skills

  • CMS and CRM software
  • Project Management
  • Social Media Marketing
  • Content Creation
  • Administrative Support
  • Organizational Development

Additional Information

  • INTERESTS :Digital marketing,hiking & road trips.
  • Bringing fresh and original content with creativity and adaptable voice based on target audiences and platforms.

Timeline

Director of Agent Services / Tech Trainer

MAX TOWN & COUNTRY
10.2022 - Current

Digital Marketing/Social Media Coordinator

Latina Professionals Organization
03.2022 - 10.2022

Campaign & Social Media Manager

Tryylo
08.2020 - 11.2020
MONSERRAT HERRERA