Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Montrez Williams

Randolph,Massachusetts

Summary

Marketing leader with expertise in driving growth and profitability through strategic initiatives. Proven ability to foster collaboration and enhance team performance via effective communication and leadership. Recognized for identifying market opportunities and implementing innovative solutions that deliver significant results.

Overview

11
11
years of professional experience
1
1
Certification

Work History

Marketing Program Manager

UKG
Lowell, MA
12.2024 - 05.2025
  • Led integrated demand generation strategies for B2B and B2C segments by executing industry-specific webinars, focused email marketing campaigns, and engaging virtual events.
  • Reviewed campaign metrics with Power BI and Excel to detect trends and improve strategies.
  • Managed marketing workflows within SharePoint and Workfront, guaranteeing the timely execution of consumer-facing assets.
  • Worked alongside creative and analytics teams to initiate projects, elevating the consumer journey.

Marketing Manager

Tesco Staffing
Woburn, MA
10.2023 - 11.2024
  • Enhanced visibility resulting in a 15% improvement in recruitment success with HR teams.
  • Boosted site engagement and elevated candidate placements by 12%, improving collaborations with Site Managers.
  • Recognized trends encompass growth in lead acquisition, enhancing employee recruitment, and streamlining HR efficiency.
  • Planned events, streamlined staff onboarding effectiveness, and reached 95% engagement objectives.

Marketing Manager

Cranney Home Services
Danvers, MA
08.2022 - 10.2023
  • Conducted comprehensive market analysis to identify new customer segments, resulting in 18% growth in lead generation
  • Managed multi-channel marketing initiatives with ServiceTitan, delivering project success through strategic budget and timeline administration.
  • Produced analytical reports on digital campaigns, enhancing targeting strategies and resulting in 25% increase in ad performance
  • Worked alongside service managers and sales teams to preserve customer profiles, strengthening B2C communications.

Senior Marketing Manager

Mobile Cuts
Boston, MA
03.2014 - 08.2022
  • Cultivated and sustained B2B partnerships, contributing to 22% growth in client base
  • Conducted engaging sales presentations targeting HR personnel and site managers, elevating customer trust and conversion rates.
  • Boosted client retention by 18% with tailored digital marketing strategies.
  • Elevated service visibility by collaborating with local and trade associations, alongside establishing connections with key industry influencers.

Education

Bachelor of Arts - Marketing

Emerson College
Boston, MA
05.1999

Skills

  • B2B/B2C
  • Corporate Brand Development
  • Client Relationship Management
  • Vendor Management
  • Sales strategy development
  • Social Media/Email Marketing
  • Event Marketing
  • Project Management
  • Sponsorship management
  • Brand Strategy Alignment
  • Content Creation
  • Logistics Management
  • Budgeting & Cost Controls
  • Revenue Forecasting
  • Digital advertising
  • Presentation Skills
  • Talent Acquisition
  • Marketing campaign management
  • Sales leadership and training
  • Relationship Building
  • Strategic Planning
  • Campaign Development
  • Google Analytics proficiency
  • Pay-per-click advertising

Certification

  • Microsoft Word
  • Microsoft Excel
  • Microsoft Outlook
  • Microsoft Power Point
  • Microsoft SharePoint
  • Adobe InDesign
  • Canva
  • HubSpot
  • Salesforce
  • Asana
  • Pardot
  • Workfront
  • Zoho Recruit
  • ServiceTitan

Timeline

Marketing Program Manager

UKG
12.2024 - 05.2025

Marketing Manager

Tesco Staffing
10.2023 - 11.2024

Marketing Manager

Cranney Home Services
08.2022 - 10.2023

Senior Marketing Manager

Mobile Cuts
03.2014 - 08.2022

Bachelor of Arts - Marketing

Emerson College

Similar Profiles

CREATE PROFILE
Montrez Williams