Morgan Brown
Long Beach,CA
Summary
Serviced-focused General Manager dedicated to delivering positive customer experiences to promote loyalty and repeat business. Orchestrates optimal resource utilization to handle expected operational needs. Sales leader with sound judgment, good planning abilities and interpersonal communication strengths. A team leader skilled at operating departments efficiently to meet goals. Successful background matching employees with roles for maximum performance. Proactive and hardworking individual focused on continuous operational improvement.
Overview
14
14
years of professional experience
Work History
General Manager
Ulla Johnson
10.2024 - Current
- Manage a diverse team of professionals, fostering a positive work environment and high employee satisfaction.
- Developed and implemented strategies to increase sales and profitability.
- Manage budget implementations and contract details.
- Increased overall company efficiency by streamlining operations and implementing innovative managerial strategies.
- Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures, and technology systems.
- Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
- Streamlined operations by implementing efficient processes and procedures, leading to increased productivity.
Store Manager
The Webster
10.2020 - 09.2022
- Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
- Coached sales associates on client outreach/ follow up. Initiated monthly & weekly client list distribution. Focusing on spend history, location, product categories purchased.
- Coached sales associates on product knowledge by using wide variety of training tools including how to run reporting on specific categories for client outreach.
- Scheduled and led weekly store meetings for all employees to discuss sales promotions and new inventory while providing platform for all to voice concerns. Focuses for monthly meetings revolved around KPI's/ metrics.
- Partnered with CRM Manager on monthly customer acquisition reports and data capture. South Coast Plaza was consistently highest ranking store in data capture with results above 98% each month.
Store Manager
Zimmermann
06.2019 - 10.2020
- Reorganized sales floor, changing product layout to optimize customer flow and improve product visibility.
- Hired, trained and managed team of 7 associates, including evaluating performance and enforcing disciplinary actions.
- Oversaw inventory management with cycle counts, audits and shrinkage control.
- Delegated work to employees based on shift requirements, individual strengths and unique training.
- Developed and optimized store schedules to meet expected coverage demands and maintain optimal service levels.
- Applied performance data to evaluate and improve operations, target current business conditions and forecast needs.
- Partnered with Studio Services Manager to train team on new CRM platform.
Store Manager
Zimmermann
11.2016 - 06.2019
- Identified inefficiencies and made recommendations to cut costs where necessary.
- Interviewed, hired, supervised and trained 6 employees and instituted mentoring program to develop skills, leadership and employee excellence.
- Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
- Collaborated with PR and Global Retail Director to build out company wide VIP program. Focusing on building clients spend history across multiple stores.
- Partnered with Global Retail Director on new store openings. Main focus in client list distribution/ outreach.
Studio Services Manager
Zimmermann
05.2015 - 11.2016
- Assisted in developing role of Studio Services Manager.
- Trained sales team to clientele and provide customer with high end experience. Training consisted of distribution of client lists based on spend history and demographic.
- Directed strategic initiatives to achieve weekly/ monthly goals.
- Surpassed monthly budget for 6 consecutive months.
- Liaised directly with PR company to assist celebrity clients and all stylists.
- Handled all gifting for celebrities done within store.
- Planned and executed monthly VIP in-store events. VIP events targeted clients with potential to build on yearly spend.
- Trained additional SSM's as hired on for each flagship location. Focusing on client retention and client evolution.
Sales Associate/ Key Holder
Balenciaga
07.2011 - 05.2013
- Reached sales goal of 1.2 million
- Focused on cross-selling to promote all department categories
- Focused on growing consignment business
- Participated in visual displays in RTW and HB/Accessories
Education
High School Diploma - General
Barstow High School
Barstow, CA2007
Skills
- Team building
- Quality management
- Goal setting
- Verbal and written communication
- Team training and development
- Operations management
- Operations oversight
- Inventory control
Timeline
General Manager
Ulla Johnson
10.2024 - Current
Store Manager
The Webster
10.2020 - 09.2022
Store Manager
Zimmermann
06.2019 - 10.2020
Store Manager
Zimmermann
11.2016 - 06.2019
Studio Services Manager
Zimmermann
05.2015 - 11.2016
Sales Associate/ Key Holder
Balenciaga
07.2011 - 05.2013
High School Diploma - General
Barstow High School
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