MORGAN LUCAS
Eagle,ID
Summary
Personable and creative, with natural aptitude for social media trends and engagement strategies. Possesses foundational understanding of social media platforms and analytics tools, along with skills in content creation and digital communication. Ready to drive brand awareness and engagement through innovative and effective social media campaigns.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Leasing Professional & Lifestyle Coordinator
Greystar
01.2024 - Current
- Nominated for IAA awards in two leasing categories for maintaining an outstanding industry-standard percentage of sales
- Leads sales and leasing activities, including greeting prospects, conducting tours, processing applications, and preparing leases
- Develops and implements marketing strategies via resident referrals, online tools, and community-specific initiatives to increase occupancy
- Ensures show quality through daily inspections, coordinating maintenance, and presenting attractive units and amenities
- Follows up with prospects and residents to ensure satisfaction and finalize leases
- Facilitates lease renewals by preparing letters and contacting residents before lease expirations
- Responds promptly to inquiries, resolving issues or escalating as necessary
- Designs and produces the monthly calendar, newsletter, and event flyers
- Utilizes amenity spaces for innovative and dynamic events and programs
- Maintains detailed information on local businesses and fosters positive relationships
Sales Associate
Anthropologie & Lululemon
01.2023 - 01.2024
- Drives brand awareness and customer engagement through personalized, memorable marketing strategies tailored to each customer
- Enhances the marketing environment by overseeing product education, content creation, and customer interactions across various channels
- Stays current with industry trends and creates engaging content that educates clients on products, helping to strengthen brand loyalty and drive sales
Social Media Marketing Intern
Scentsy Inc.
01.2022 - 01.2023
- Spearheaded social media engagement, responses, giveaways, and other digital marketing initiatives across Scentsy's Facebook, Instagram, and Pinterest platforms, driving brand visibility and customer interaction
- Managed the process of sourcing and securing consent for User-Generated Content (UGC), ensuring compliance and enhancing community involvement
- Developed creative, on-brand content that resonated with current trends, effectively capturing the target audience's attention and maintaining brand relevance
- Collaborated on analytics and reporting efforts, tracking social media trends to optimize strategy and improve engagement metrics
- Produced compelling content featuring Disney-licensed partner products, aligning with both brand identity and partnership guidelines to maximize reach and appeal
Corporate Administrator | Content Creator | Sales Representative
SunsUp Tan Wellness Spa
01.2017 - 01.2019
- Led the team to achieve sales goals and drive performance
- Managed schedules for 16 locations and 56 employees
- Resolved consumer issues to maintain customer satisfaction
- Led onboarding and training, emphasizing customer service
- Created social media content to enhance online presence
Education
BBA - Entrepreneurship Management, Marketing
Boise State University
05-2023
Skills
- Telephone and email etiquette
- Goal-oriented mindset
- Property management
- Event planning
- Customer service
- Organized mindset
- Community engagement
- Market trends
- Social media marketing
- Social media strategy
- Social media posting
- Brand awareness
Accomplishments
- Generated over 3.2 million views on Instagram Reels, significantly enhancing community engagement by hundreds.
Certification
Fundamentals of Digital Marketing by Google
Timeline
Leasing Professional & Lifestyle Coordinator
Greystar
01.2024 - Current
Sales Associate
Anthropologie & Lululemon
01.2023 - 01.2024
Social Media Marketing Intern
Scentsy Inc.
01.2022 - 01.2023
Corporate Administrator | Content Creator | Sales Representative
SunsUp Tan Wellness Spa
01.2017 - 01.2019
BBA - Entrepreneurship Management, Marketing
Boise State University
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