Morgan MacDonald
Dallas
Summary
Enthusiastic Consultative Sales Professional with five years of experience in exceeding sales quotas and managing end-to-end sales cycles. Expertise in C-Suite level engagement, account management, and implementing customer-centric strategies that drive organizational transformation. Proficient in leveraging data-driven methodologies to enhance sales performance and foster cross-functional collaboration.
Overview
4
4
years of professional experience
Work History
Business Development Manager
TDIndustries
02.2024 - 03.2025
- Drove revenue growth through tailored business development plans and strategic partnerships.
- Generated minimum of 3 on-site prospect visits per week to diagnose need, align service offerings, and educate clients on TDI value proposition.
- Prepared proposals and presentations for specific recommendations for programs, services, and products.
- Negotiated pricing on renewals, products, and services both internally and externally.
- Surpassed revenue targets by upselling and providing exceptional customer service.
- Represented TDI at industry events, growing network 25% and elevating brand visibility.
- Spearheaded new thought leadership initiative for cross-geographical collaboration, leading monthly huddles for Account Managers and Business Development Managers.
Business Development Manager
Gartner
04.2022 - 01.2024
- Surpassed sales expectations, achieving $700,000 in net contract value and 100% multi-year deal attainment (2022).
- Converted prospects into active clients through full sales cycle management.
- Advised C-suite executives through tailored presentations, POC demonstrations, and strategic alignment discussions that strengthened partnerships and increased repeat business by 30%.
- Developed customized solutions for clients based on a deep understanding of their unique pain points, delivering measurable impact and ROI.
- Drove weekly cross-functional alignment with consulting and research teams to optimize account strategies and enable customer advisory discussions tied to priority initiatives and business outcomes.
- Leveraged Salesforce and Sales Navigator to track client interactions, maintain clean account data, and support effective pipeline and relationship management.
- Facilitated contract negotiations with key stakeholders to secure profitable contracts.
- Mentored junior sales staff, fostering a high-performance culture within the organization.
Senior Business Development Specialist
Gartner
09.2021 - 04.2022
- Awarded “Business Development Specialist of the Year” (2021) for top performance in pipeline growth and lead generation.
- Drove revenue growth by identifying high-value business development opportunities with senior stakeholders and C-Suite teams at >$1 Billion corporations.
- Achieved 20% increase in lead conversion through multi-tiered account strategies.
- Mentored junior staff on best practices in business development and client engagement strategies.
- Influenced executive decision-making with strategic insights from Gartner’s market intelligence.
- Developed customized outreach plans to support revenue targets across sales territories.
- Refined targeting strategies, enhancing conversion rates through comprehensive sales data analysis.
- Strengthened customer relationships with tailored outreach and consistent communication.
Business Development Specialist
Gartner
04.2021 - 09.2021
Business Development Associate
Gartner
01.2021 - 04.2021
Education
Bachelor of Science - Business Administration, Marketing
Auburn University
Auburn, AL12.2020
Skills
- Certifications: Microsoft Excel and Office (Expert Level) HubSpot Marketing Platform Google Analytics LinkedIn Sales Navigator Salesforce SalesLoft Power BI
- Core Skills and Strengths: Business Development Account Management SaaS Sales Sales Presentations and Contract Negotiation Pipeline Development Cold Calling & Lead Qualification Artificial Intelligence (AI) and Data Analytics Proposal Development and ROI Demonstrations Cross-functional Collaboration Interpersonal and Written Communications Executive Communications and Strategy Consulting Public Speaking, Mentoring and Coaching CRM Management and Process Improvement Customer service Market Research Go to market (GTM) strategy
Timeline
Business Development Manager
TDIndustries
02.2024 - 03.2025
Business Development Manager
Gartner
04.2022 - 01.2024
Senior Business Development Specialist
Gartner
09.2021 - 04.2022
Business Development Specialist
Gartner
04.2021 - 09.2021
Business Development Associate
Gartner
01.2021 - 04.2021
Bachelor of Science - Business Administration, Marketing
Auburn University