Results-driven business marketing major with a minor in PR, offering four years of hands-on experience planning and executing impactful marketing campaigns. Proven proficiency in social media management, event coordination, and strategic communication. Seeking a challenging marketing role to apply a dynamic skill set and industry knowledge for driving success
Overview
6
6
years of professional experience
Work History
Marketing Intern
Lynda Berry Photography
01.2023 - Current
Content Creation: Collaborated with the photography team to curate and create visually stunning and engaging content for social media platforms
Platform Management: Manage and update multiple social media platforms, including but not limited to Instagram, and Facebook
Profile Optimization: Ensure that all social media profiles are up-to-date, visually appealing, and aligned with the company brand identity
Content Scheduling: Plan and schedule posts to maintain a consistent online presence, taking into account optimal posting times and trends.
Bursar
Phi Sigma Sigma Fraternity Inc.
01.2022 - 01.2023
Financial Management: Managed the Fraternity's financial operations, overseeing budgeting, expenses, and financial transactions
Accounting and Record-keeping: Maintained accurate financial records, including receipts, invoices, and ledgers, ensuring transparency and accountability
Budget Planning: Developed and implemented budgets for various events, activities, and organizational needs.
Social Event Coordinator
Phi Sigma Sigma Fraternity Inc.
01.2021 - 01.2022
Event Planning Expertise: Demonstrated proficiency in conceptualizing, planning, and executing a variety of social events for the fraternity
Effective Communication and Collaboration: Facilitated clear and open communication within the fraternity
Creativity and Innovation: Infused creativity and innovation into event planning, introducing unique and engaging concepts that enhanced the fraternity's social presence.
Social Media Manager
The Parlor Lavallette
01.2019 - 01.2022
Audience Engagement: Respond promptly to messages, comments, and inquiries from followers and potential clients
Foster positive online interactions and build relationships
Implemented targeted advertising campaigns on platforms such as Instagram Ads to drive traffic to the restaurant's website and increase awareness
Collaborated with the culinary team to showcase new menu items, promotions, and events through creative and compelling social media content
Organized and executed social media contests and giveaways, increasing brand awareness and customer participation.
Event Coordinator and Team Leader
Relay for Life, Morris County
01.2019 - 01.2020
Coordinated and led a dedicated team in organizing a highly successful Relay for Life event, raising an impressive $109,000 for cancer research and patient support as a first-year event
Despite facing unprecedented challenges posed by the COVID-19 pandemic in the second year, adeptly adapted strategies to achieve a commendable $12,000 in funds, showcasing resilience and the ability to overcome adversity
Devised and implemented innovative fundraising strategies, resulting in a substantial increase in donations compared to previous years
Demonstrated strong leadership skills by motivating and guiding team members
Established and nurtured relationships with sponsors, community members, and participants, contributing to the overall success of the event.
Education
Bachelor of Science - Business Marketing
Monmouth University
West Long Branch, NJ
05.2024
Skills
Strong organizational and time-management skills
Exceptional communication and interpersonal skills
Ability to work independently and as part of a team
Detail-oriented and able to handle multiple tasks simultaneously
Experience in managing budgets and handling financial documents
Social Media Marketing
Event Planning
Leadership Experience
Bursar, Phi Sigma Sigma Fraternity Inc., 2022, 2023, Financial Management: Managed the Fraternity's financial operations, overseeing budgeting, expenses, and financial transactions., Accounting and Record-keeping: Maintained accurate financial records, including receipts, invoices, and ledgers, ensuring transparency and accountability., Budget Planning: Developed and implemented budgets for various events, activities, and organizational needs.
Social Event Coordinator, Phi Sigma Sigma Fraternity Inc., 2021, 2022, Event Planning Expertise: Demonstrated proficiency in conceptualizing, planning, and executing a variety of social events for the fraternity., Effective Communication and Collaboration: Facilitated clear and open communication within the fraternity., Creativity and Innovation: Infused creativity and innovation into event planning, introducing unique and engaging concepts that enhanced the fraternity's social presence.
Event Coordinator and Team Leader, Relay for Life, Morris County, 2019, 2020, Coordinated and led a dedicated team in organizing a highly successful Relay for Life event, raising an impressive $109,000 for cancer research and patient support as a first-year event., Despite facing unprecedented challenges posed by the COVID-19 pandemic in the second year, adeptly adapted strategies to achieve a commendable $12,000 in funds, showcasing resilience and the ability to overcome adversity., Devised and implemented innovative fundraising strategies, resulting in a substantial increase in donations compared to previous years., Demonstrated strong leadership skills by motivating and guiding team members., Established and nurtured relationships with sponsors, community members, and participants, contributing to the overall success of the event.
Sales Associate/Driver, Warehouse Orders at Pinnacle Parts and Service CorporationSales Associate/Driver, Warehouse Orders at Pinnacle Parts and Service Corporation