Morgan Melnikov
Roswell,GA
Summary
Encouraging manager and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success. Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance.
Overview
7
7
years of professional experience
Work History
Marketing Director
WHydrate Newnan
10.2022 - Current
- Built strong relationships with industry professionals and influencers.
- Developed comprehensive marketing plans in alignment with overall business goals and objectives.
- Oversaw the creation of compelling marketing materials, including brochures, presentations, and social media content.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Captured new customers by optimizing business strategies and launching products to diversify offerings.
- Optimized email campaigns to increase open and click-through rates.
- Created and managed social media campaigns to increase brand engagement.
Operating Owner
WHydrate Roswell
05.2022 - Current
- Managed day-to-day business operations.
- Developed and maintained strong relationships with clients, resulting in repeat business and referrals.
- Oversaw daily operations, ensuring all tasks were completed accurately and efficiently by team members.
- Managed financial aspects of the business, including budgeting, financial reporting, and tax preparation.
- Hired trained, and managed a high-performing team of employees dedicated to achieving company goals.
- Achieved financial growth with strategic planning, cost control measures, and targeted marketing efforts.
- Mentored staff members on best practices in customer service and sales techniques, leading to increased performance levels.
- Developed and implemented strategic plans for revenue growth, focusing on diversification and market expansion.
- Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.
- Observed each employee's individual strengths and initiated mentoring program to improve areas of weakness.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Managed social media accounts for optimal audience engagement and increased online presence.
- Provided customer service to employees regarding payroll inquiries and issues.
Photographer
Melnikova Photography
01.2021 - Current
- Delivered high-quality images under tight deadlines, demonstrating strong time management skills.
- Digitally edited photos to enhance appearance.
- Edited, toned, captioned, and uploaded photographs for publication.
- Developed strong relationships with clients through clear communication and professionalism.
- Improved client satisfaction by delivering well-composed and visually appealing photographs for events.
General Store Manager
WHydrate Kennesaw
01.2018 - 05.2022
- Established a positive work environment by fostering open communication and promoting teamwork among employees.
- Managed financial aspects of the store including budgeting, expense tracking, and payroll administration for optimal cost control.
- Resolved customer complaints effectively by addressing their concerns promptly while adhering to company policies.
- Maintained a clean, safe working environment compliant with all relevant health and safety regulations.
- Provided excellent customer service, promoting membership loyalty and increasing customer satisfaction rates.
- Led community outreach efforts, such as charity events or local sponsorships, to enhance the store''s reputation and forge strong connections with customers.
- Managed inventory control, cash control, and store opening and closing procedures.
- Completed point of sale opening and closing procedures.
- Approved regular payroll submissions for employees.
- Assisted in recruiting, hiring and training of team members.
Skills
- Customer Relations
- Small business operations
- Relationship Building
- Operations Management
- Marketing
- Staff Scheduling
- Attention to Detail
- Effective leader
- Payroll Administration and Timekeeping
- Hiring and Onboarding
- Financial Management
- Sales Leadership
Timeline
Marketing Director
WHydrate Newnan
10.2022 - Current
Operating Owner
WHydrate Roswell
05.2022 - Current
Photographer
Melnikova Photography
01.2021 - Current
General Store Manager
WHydrate Kennesaw
01.2018 - 05.2022