MORGAN MULFORD

• Collaborated closely with team members to achieve project objectives and meet deadlines.
• Conducted comprehensive research and data analysis to support strategic planning and informed decision-making.
• Utilized various software and tools to streamline processes and optimize performance.

• Enhancing Outbound Sales Processes: Analyzing and refining outbound sales strategies to improve lead generation, conversion rates, and overall sales performance.
• Sales Training and Enablement: Providing hands-on training and resources to equip sales teams with the skills and knowledge needed to excel in a competitive landscape.
• As the founder and lead consultant at Elevate Sales Consulting, I specialize in developing and implementing effective go-to-market (GTM) strategies, tailored for startups and emerging sales organizations.
• Current Clients: Flowtrics, Alta Voice.

• Led presentations to showcase product offerings and drive client interest.
• Mentored junior team members on best practices in account management strategies.
• Negotiated contract terms to align with client needs and company objectives.

• Cultivated positive relationships with stakeholders at all levels of the organization.
• Presented proposals to prospective clients to clearly describe product offerings and pricing structure.
• Cold-called and followed up with prospective customers to promote overall satisfaction and continued business.
• Prepared presentations for prospects highlighting the value proposition of products and services.

• Prepared presentations for clients regarding new products or services offered.
• Attended trade shows and conferences in order to network with potential partners.
• Used excellent verbal skills to engage customers in conversation and effectively determine needs and requirements.

• Established strategic partnerships across departments, enhancing information exchange and collaboration culture.
• Executed complete sales cycle, achieving 30% higher conversion rate than team average.
• Utilized active listening and consultative selling to uncover customer pain points, increasing deal size by 35%.

• Expanded Route's market penetration by 28% through targeted outreach strategies in a new vertical.
• Streamlined sales lifecycle processes, contributing to sustainable growth and increased revenue.
• Enhanced Route's client portfolio through effective strategic account management.

• Executed end-to-end sales processes to boost team productivity and client satisfaction.
• Implemented advanced CRM techniques to cultivate a high-quality sales pipeline.
• Enhanced sales effectiveness through strategic process development and execution.

Executed a consultative selling strategy that increased conversion rates by 40% from initial meetings to qualified opportunities..

Facilitated cross-functional strategic account planning sessions to enhance team collaboration and customer retention strategies.