Morgan Vaquerano

• Increased client base by identifying new certification partnership opportunities and cultivating strong relationships with key decision makers.
• Supported partner accounts with regular communication to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
• Developed customized strategies for partners based on a deep understanding of their unique pain points and certification needs.
• Generated new business and grew existing partnerships with collaborative marketing initiatives and strategic plans.
• Managed a diverse portfolio of 25+ accounts, consistently exceeding revenue targets through tailored strategies and exceptional customer service.
• Negotiated and closed long-term agreements with new partners.
• Delivered compelling sales presentations to prospective partners, highlighting the unique value proposition of our certification and value-added services.
• Leveraged industry events and trade shows to network with existing and potential partners, increasing program exposure and generating new business.
• Strengthened existing partner relationships, conducting regular follow-up meetings to ensure satisfaction, build trust, re-ignite passion for certification program, and uncover additional needs and opportunities.

Secured high-value accounts through consultative selling, effective customer solutions, and promoting compelling business opportunities.

• Consistently achieved top ranking in revenue and profit growth.
• Optimized sales scripts through email, LinkedIn, RangeMe, and phone marketing to generate sales.
• Developed a pipeline of potential sales to meet territory sales expectations.
• Created new account relationships and maintained existing relationships.
• Used Slack, Google Drive, Asana, Salesforce, and Shopify to document sales activities, sales pipelines, and drive purchases.
• Provided servicing, management, and retention of wholesale accounts worth over $700,000 annually.
• Established over 300 new accounts.
• Improved account management by predicting potential competitive threats and outlining proactive solutions.
• Maintained responsibility for sales, contracts, negotiations, and reporting for multiple accounts.
• Leveraged strategic planning to penetrate key accounts.
• Contributed to the leadership team for implementing company policies and procedures.
• Supported human resources by responding to candidates and prescreening, interviewing, and hiring team members.
• Increased revenue by identifying and tracking shipping pain points for corrective action.
• Developed and maintained courteous and effective working relationships.
• Managed the West Division broker team and support account representatives
• Supported sales through UNFI and KeHe while adding new points of distribution
• Worked directly with brokers to open new distribution centers and maintain sales

• Grew book of business through proactive outreach.
• Helped identify new business opportunities to generate high-value leads.
• Researched and identified new business opportunities.
• Generated prospective customers for new business sales.
• Leveraged effective networking strategies to generate new business opportunities.
• Developed creative pitches and targeted outreach lists.
• Devised processes to boost long-term business success and increase profit levels.
• Interviewed and hired strong candidates for team openings, using newspapers, job boards and social media to find applicants.
• Identified and resolved unauthorized, unsafe or ineffective practices.
• Partnered with vendors and suppliers to effectively manage and budget.
• Managed overall operation of wholesale account partnerships.
• Established and managed critical relationships.
• Established over 50 new accounts worth over $150,000 annually.
• Built relationships within company and external parties such as suppliers or distributors.
• Answered telephone calls and read emails to redirect calls and forward emails to appropriate personnel.
• Coordinated events, prepared agendas and managed schedule for CEO.
• Supported management team for general administrative support.
• Provided customer support and technical support to customers daily.
• Updated forms, databases and spreadsheets.
• Provided exceptional customer service for ideal experiences.
• Scheduled meetings and managed calendar.