Proven leader in strategic sales and relationship building, with a track record of exceeding targets by leveraging expertise in outbound lead generation and a robust COI network.
Overview
23
23
years of professional experience
Work History
Business Development Executive
Conner Strong & Buckelew
11.2022 - Current
Expertise in outbound lead generation for mid-market organizations filing 5500 (daily cold calling, weekly e-mail, Linkedin, seminar promotion, video introduction)
Well developed COI network
Able to articulate value proposition and present capabilites deck to prospects
Expertise in identifying areas of opportunity during initial meetings
Versed in leveraging internal resources to position solutions and further engage prospects to move through sales process
Able to understand HR and Finance needs and build group buy in to further sales process
Building relationships with prospects through networking events, golf, sporting events etc.
Weekly time devoted to industry education and market solutions
Partnering with centers of influence (CPA/Bank/HCM/Attorney/Executive Recruiter/HR Consultant) to deliver value to their clients and initiate introductions
President
Disrupt HR : Princeton
01.2024 - Current
Networking group targeting mid market HR executives that serves as a feeder for relationship building and initial meetings
Incubator for COI's in related industries
Exposure to HR thought leaders and practitioners that are looking to present at events
Able to deliver presentations on employee benefit industry trends and updates
Brand building on a global platform
Ability to create content that will scale online
Vice President
USI
12.2021 - 11.2022
Execute 4 appointments per month through multiple lead generation channels including networking, cold-calling, e-mail, LinkedIn, educational presentations and content creation.
Drive sales process by leveraging and engaging internal resources including practice leaders, underwriters/actuaries , vendors and internal partnerships
Move sales process through stages through preparation and debrief with internal team
Prepare finalist presentations, isolate and overcome objections and obtain broker of record
Build relationship with Bank, Attorney, Accounting and HCM partnership center of influences
Executive Board Member
National Association of Healthcare Underwriters
10.2019 - 12.2021
Serving as active membership chair
Increased membership to highest level in 12 years
Serving on nationwide advisory committee for membership initiatives and best practices
Enterprise Account Executive, NE Broker Channel
Ascentis Human Capital Management Software
01.2021 - 11.2021
Built out USI relationship in four states
Generated new contacts through networking and cold calling.
Developed creative solutions to meet individual client needs.
Marketed and sold solutions and services to stakeholders across multiple levels of organization.
Communicated between internal and external stakeholders, clients and vendors.
Prospected new clientele through networking, cold calling, canvassing and referrals.
Major Market Sales Executive
Paycor
11.2016 - 05.2020
Self generate 4 new appointments weekly through multi touch prospecting campaigns
Prospect to "Mid-Market" organizations with 100-3,000 employees
Follow detailed 9 step sales process with periodic checks and balances to ensure accurate forecasting and opportunity strength
Average deal size 51K
Maintain accurate Salesforce records to ensure accurate 90 day closing forecast
Develop vertical driven sales campaigns for niche business segments in manufacturing, non-profit and healthcare.
Develop relationships and sales partnerships with complimentary technology integrations in specific verticals to edge out competition
Develop strong referral relationships with bank and broker partners to leverage technology integrations
Develop analysis and custom demonstration for prospects with 500 or less employees
Major Accounts District Manager
ADP
03.2015 - 11.2016
Self generate appointments to C Level executives on a weekly basis using multiple marketing methods
Leverage external partners such as CPA's, banks and healthcare brokers to close business
Leverage internal ADP partners to gain access and bring value added services to new prospects
Execute a well planned and thorough sales process
Research verticals and conduct due diligence on prospects to maximize gaining access
Cold call 50 prospects on a weekly basis
Perform 20 drops in the field on a weekly basis
Conduct weekly phone blitzes with partners to follow up on existing leads and new prospects
Develop weekly e mail campaigns to gain access to executives
Utilize trigger events in the marketplace to educate referral partners and gain access with new prospects
Qualified for Super Starts first quarter on quota
Signed 2 new ADP revenue share agreements with healthcare brokerages
162% of plan YTD current fiscal
Territory Sales Manager
WMI
01.2009 - 03.2015
Developed a business plan and sales strategy for the market that significantly exceeded corporate sales goals and profitability.
Developed a database of qualified leads through referrals, telephone canvassing, fact-to-face cold calling on business owners, direct mail, email and networking.
Make 40-50 daily outbound cold calls to new businesses
Visit 3 to 4 customers in current book of business daily to identify and execute cross sell opportunities
Partner with inside sales team to create sales opportunities
Update pipeline in Salesforce daily with new opportunities and appointments
Reviews P and L with District Manager to make sure district is exceeding corporate budgets
Presented market area metrics reports in Salesforce to Senior Leadership in Monthly Business reviews.
Achieved 156% of net new revenue budget for 2012, 2013, 2014.
Consultant
Allied Mortgage Group
01.2007 - 03.2010
100% commission based lead generation
Rookie of the Year Award for highest annual fee income
Visit 10 local real estate offices daily to drive new mortgage referrals
Promote company at networking events and Chamber of Commerce
Develop referral partnerships with centers of influence including realtors, brokers, attorneys, CPA's and financial advisors.
Preform lunch and learns with realtors to educate them about niche financing products
Develop relationships with bank brokers to drive joint ventures
Develop lending channels with First National Bank for small business owners seeking commercial financing
Developed marketing partnerships with ReMax, Surety Title and Oak Realty.
Developed print advertising and online marketing channels resulting in 300% increase in annual revenue in 2007
Licensed Financial Specialist
Wachovia Securities
02.2005 - 03.2006
Obtained Series, 6 and 63 licenses
Partnered with front line banking staff to generate new sales opportunities
Developed and executed cross selling opportunities with existing banking clients during consultations
Partnered with stock brokers to develop sales opportunities
Cold called existing high net worth clients daily to generate appointments
Mortgage Consultant
Cendant Mortgage
09.2001 - 10.2003
Top Dog Award 2002 for annual sales
Consistently exceeded monthly budgets
Make 100 to 200 outbound phone calls daily to referral sources
Highly competitive and fast paced sales environment
Education
CEBS - Employee Benefit Consulting
Wharton School of Business
Online
12.2025
Executive MBA -
Rider University Graduate School of Business
Princeton
2014
Bachelor of Arts - Economics
Rutgers University
Camden, NJ
2003
Skills
Closed and Co-produced multiple qualified mid-market EB and P&C opportunities
Founder & President of Disrupt HR: Princeton
Committee Chair Tri State HRMA, nominated for board membership
Multiple Platinum/Presidents Club Winner
Burlington County Elected Official
Expertise in outbound lead generation for mid-market organizations filing 5500 (cold call, e-mail, Linkedin, video introduction)
Well developed COI network
Able to articulate value proposition and present capabilites deck
Expertise in identifying areas of opportunity during initial meetings
Versed in leveraging internal resources to position solutions and further engage prospect
Able to understand HR and Finance needs and build group buy in to further sales process
Building relationships with prospects through networking events, golf, sporting events etc
Affiliations
Bio NJ
Life Sciences PA
Tri State HRMA
Disrupt HR Princeton
New Jersey Economic Development Authority
Burlington County Regional Chamber of Commerce
Timeline
President
Disrupt HR : Princeton
01.2024 - Current
Business Development Executive
Conner Strong & Buckelew
11.2022 - Current
Vice President
USI
12.2021 - 11.2022
Enterprise Account Executive, NE Broker Channel
Ascentis Human Capital Management Software
01.2021 - 11.2021
Executive Board Member
National Association of Healthcare Underwriters
10.2019 - 12.2021
Major Market Sales Executive
Paycor
11.2016 - 05.2020
Major Accounts District Manager
ADP
03.2015 - 11.2016
Territory Sales Manager
WMI
01.2009 - 03.2015
Consultant
Allied Mortgage Group
01.2007 - 03.2010
Licensed Financial Specialist
Wachovia Securities
02.2005 - 03.2006
Mortgage Consultant
Cendant Mortgage
09.2001 - 10.2003
CEBS - Employee Benefit Consulting
Wharton School of Business
Executive MBA -
Rider University Graduate School of Business
Bachelor of Arts - Economics
Rutgers University
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