Muhammad Irfan Ahmed
Kent,United States of America
Summary
Proactive Business Analyst with 5+ years product management experience in Financial sector. Effective driver of product development lifecycle from concept to delivery. Communicative and collaborative with proven history of improving business operations to support corporate growth and revenue.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Business Analyst- Development Finance & Business Development
State Bank of Pakistan (SBP)
04.2018 - Current
- Business Development: Spearheaded a 50% increase in lending under SBP Financing products during FY 2022-23.Analyzed marketing trends and historical data to develop effective strategies, utilizing Excel, pivot tables, Access, and SQL. Leveraged analytical tools and predictive analysis to enhance product tracking and market positioning.
- Customer Engagement & Success: Analyzed and interpreted complex data sets using Excel, SQL, and Tableau to understand customer behavior across payment systems like Raast and PRISM.Identified opportunities to enhance customer engagement and success by leveraging data insights. Tracked and monitored KPIs for business services, ensuring alignment with daily, weekly, and monthly standards.
- Partnerships and Commercial Growth: Led partnerships with commercial banks and developmental agencies to implement SBP's economic growth strategies and launch new schemes. Initiated collaboration with SKY Electric Ltd. and Bank Alfalah, significantly boosting lending under the SBP Financing Scheme for renewable energies.
- Designing Growth Matrix for SBP's Products & Projects: Designed market development strategies for new SBP products, including customer engagement and promotions, backed by detailed market research. Developed analytical dashboards to guide marketing strategies and decision-making. Pioneered the integration of Raast into digital banking applications, leading to a significant increase in customer traffic.
- Credit Analysis: Conducted detailed credit analysis of commercial banks and financial institutions using data-driven strategies and financial modeling in Python.Developed a new credit analysis model and valuation framework in Python to assess creditworthiness and support financing decisions. Assembled a pitch deck and data room for SBP's due diligence processes.
Education
Masters in Business Analytics -
Kent State University
Kenton, OH 08.2024
Bachelors in Business Studies -
Quaid e Azam University, Islamabad
01.2018
Skills
- Team Player
- Entrepreneurship
- Innovation
- Regression Analytics
- Adaptive Predictive Analytics
- Influence
- Problem Solving
- Critical Thinking
- Google Studio
- Google Sheets
- Emotional intelligence
- Oracle ERP Financial Modules
- Oracle Peoplesoft
- Power BI
- Python
- MS Excel
- SQL
- Tableau
- Data Analysis
- Requirements Gathering
- Microsoft Office Suite
- Project Management
- Microsoft Excel Mastery
- Business process improvement
- Workflow Analysis
- KPI Tracking
Accomplishments
Rolled out National Financial Literacy Program in Pakistan under the joint venture of State Bank of Pakistan and Asian Development Bank. Successfully achieved the objectives of financial inclusion of rural communities by adding 2 million people in formal banking channel over the course of five years.
Rolled out the SBP financing facility for salary and wages during the Covid-19 lock downs to avoid layoffs by financing salaries and wages of 6 months to 50 commercial business entities.
Certification
- Google Data Analytics, Google @ Coursera, 05/2022, 08/2022
- Digital Skills-Web Analytics, Accenture, 05/2020, 05/2020
- Evidence and Data Collection for Problem Solving, University of Leeds, 04/2020, 04/2020
Hobbies and Interests
- Sports
- Cricket
- Football
- Reading
- Travel
- Tv series
- Music
- Volunteering
Languages
English
Full Professional
Urdu
Native or Bilingual
Timeline
Business Analyst- Development Finance & Business Development
State Bank of Pakistan (SBP)
04.2018 - Current
Masters in Business Analytics -
Kent State University
Bachelors in Business Studies -
Quaid e Azam University, Islamabad
- Google Data Analytics, Google @ Coursera, 05/2022, 08/2022
- Digital Skills-Web Analytics, Accenture, 05/2020, 05/2020
- Evidence and Data Collection for Problem Solving, University of Leeds, 04/2020, 04/2020
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