Muyu LIN
Summary
Dedicated Sustainability Intern with extensive knowledge of issues with success in event planning, community outreach, and administration. Adept at multitasking and following projects through until completion.
Overview
3
3
years of professional experience
Work History
Product Management
TAL Education Group
Beijing, China
05.2024 - 08.2024
- English Teaching Research: Participated in the development of an English Learning APP targeted for primary school English teaching; Led the design of Sight Words interactive learning courses; Planed other video learning resources such as nursery rhymes learn methods, providing scalable learning solutions.
- AI Tools Test: Optimized Dall-e3 and Midjourney prompts to ensure image style consistency
- Tested and evaluated the latest AI tools to streamline production processes; Integrating AI tools into video production workflows; Presented project updates at AI Projects Weekly meetings
- Product Design: responsible for competitive product research, market research, optimize APP’s membership learning system and course path; designed the product prototype for AI content production platform, ensuring transparency and traceability in the production process
Project Management
JD Retail, JD. com, Inc.
Beijing, China
10.2022 - 02.2023
- Statistical Analysis: Conducted statistical analysis using Excel to track departmental efficiency, transforming data into visual charts in monthly reports
- These reports detailed progress, efficiency metrics, and actionable improvements to enhance overall work efficiency
- Activity Organization: Organized team-building activities for the department
- Implemented a performance-based reward system to boost team motivation and participation
- Project Management: Assisted in managing two key projects within the department: Double 11 Single’s Day sales and omnichannel retailing
- Led weekly team meetings for project updates, coordinated with other teams for seamless communication and collaboration
Event Planning
Phoenix New Media Ltd. (ifeng.com)
Beijing, China
06.2022 - 09.2022
- Organized the 2022 China-Africa Youth Forum; managed guest invitations, ensuring a diverse and influential audience; assisted in the agenda setting, coordinating with speakers and panelists to create a dynamic and engaging program, cross-cultural collaboration for sustainable development
- Conducted 3 follow-up interviews with key event guests; covered the key speeches and generated related content for the social media accounts, contributing to a significant increase in online engagement and brand visibility
- Developed and proposed 10+ event themes to curate diverse events
Media Operations & Public Relations
World Without Borders Voluntourism Agency
Beijing, China
09.2021 - 02.2022
- Promoted sustainable tourism through social media campaigns, showcasing the positive impact of responsible travel on local communities, wildlife conservation Wrote articles for the agency’s official WeChat account to showcase voluntourism initiatives, impact stories, and the agency’s mission, contributing to an increase in interactions and 200+ followers
- Successfully managed partnerships with social media influencers, Managed influencer partnerships to raise awareness on the importance of voluntourism resulting in 3 promotions across various social media platforms to expand the agency’s reach to new audiences
Education
Master of Science in Information (Big Data Analytics Track) -
University of Michigan – Ann Arbor
05.2026
Pre-master Program in Data Science and Society -
Tilburg University, Netherlands
05.2024
Bachelor of Arts in English– (Literature Track) -
Beijing Foreign Studies
07.2023
Relatedexperience
Hong Kong Baptist University, Exchange Program, 01/2022, 05/2022, Special Topic in Literature-Disability Studies (A), Literary Journalism (A-), Women Trafficking in Xuzhou, China
Relatedcourses
- Eco-literature
- Women’s literature
- Wildlife Conservation
- Term Essay on Anthropocentrism
- International Journalism & Communication Minor
Volunteer Experience
- BFSU Youth Volunteering Association, Member, 09/2019, 09/2022, community outreach programs for Elderly People, Editor and Columnist for University Magazine
- Online course tutor for primary school students in rural China, Volunteer, 07/2021, 09/2021
- Inquiry Service receptionist in Civic Center in hometown Yangzhou, Volunteer, 07/2020, 09/2020, improving access to government services
- Voluntary art teacher & class director for children of migrant workers in Beijing, Volunteer, 09/2019, 12/2019
Timeline
Product Management
TAL Education Group
05.2024 - 08.2024
Project Management
JD Retail, JD. com, Inc.
10.2022 - 02.2023
Event Planning
Phoenix New Media Ltd. (ifeng.com)
06.2022 - 09.2022
Media Operations & Public Relations
World Without Borders Voluntourism Agency
09.2021 - 02.2022
Master of Science in Information (Big Data Analytics Track) -
University of Michigan – Ann Arbor
Pre-master Program in Data Science and Society -
Tilburg University, Netherlands
Bachelor of Arts in English– (Literature Track) -
Beijing Foreign Studies
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