Nailah Smith
Tampa,FL
Summary
Digital marketer with three years of experience creating branded campaigns, implementing marketing metrics, and spearheading marketing projects. Enhanced skills in analytics and team collaboration.
Overview
3
3
years of professional experience
Work History
Marketing Consultant & DM Manager
Ryan Bands Trading Company
01.2026 - Current
- Coordinated content planning for YouTube, TikTok, and Instagram, leveraging audience feedback to enhance sales for Ryan’s educational products.
- Supported trading influencer Ryan Azodeh with social media growth, increasing account performance by over 23% within 6 months.
- Organized digital events and webinars, analyzing engagement metrics to assess performance.
Student Marketing Assistant
Florida International University
Miami, FL
08.2024 - 01.2026
- Designed branded digital and print assets and maintained social media presences across multiple university social media accounts.
- Collaborated with internal and external department leaders to organize large-scale career events and strategize promotional outreach.
- Conducted website performance analytics to create promotional content for campus-wide initiatives and department pages.
- Participated in staff interviewing and hiring activities within department.
Marketing Assistant
Mittleman Eye
West Palm Beach, FL
06.2023 - 06.2024
- Created marketing collateral, ensuring all materials met corporate compliance and branding guidelines.
- Planned and executed corporate events, overseeing logistics, vendor communication, and guest relations to ensure successful engagement.
- Supported outreach to local provider networks, building referral partnerships and helping expand client acquisition.
- Prepared financial and operational reports to support executive decision-making and track marketing ROI.
Education
B.S. - Digital Marketing, MIS & Data Analytics
University of South Florida
Tampa, FL12-2027
A.A. - Business Administration
Florida International University
Miami, FL04-2026
Skills
- Campaign management
- Social media strategy
- Graphic design
- CRM management
- Data visualization
- ROI analysis
- Microsoft Office Suite
- CMS management
- Python programming
Timeline
Marketing Consultant & DM Manager
Ryan Bands Trading Company
01.2026 - Current
Student Marketing Assistant
Florida International University
08.2024 - 01.2026
Marketing Assistant
Mittleman Eye
06.2023 - 06.2024
B.S. - Digital Marketing, MIS & Data Analytics
University of South Florida
A.A. - Business Administration
Florida International University