Diligent student currently finalizing degree and looking for a full-time position as a marketing analyst. Detail-oriented and industrious team player with strong organizational and creative problem-solving abilities.
Personal Interests: Afro beats, Trader Joe's Snack Section, Food/Beverage Startups, Music Technology
Overview
3
3
years of professional experience
1
1
Certification
Work History
Music Director Assistant
Zuma Restaurant
Boston, MA
05.2024 - 01.2025
Crafted an immersive sound experience that complemented the brand's sophisticated dining ambiance, enhancing the overall guest experience (Organic House, Afro House).
Assisted with sound and audio equipment, ensuring a high-quality auditory experience aligned with Zuma's premium brand standards.
Business Analyst Co-Op (Marketing Technology)
HarbourVest Partners
Boston, USA
07.2024 - 12.2024
Managed over 50 Salesforce and Marketing Technology Azure DevOps tickets, overseeing technical issue resolution and ensuring smooth operations.
Evaluated and optimized the company's marketing technology stack to enhance integration and functionality, including Adobe Marketo, Loopio, Seismic, Cvent, Wistia, Cirrus Insight, and Salesforce.
Captured high-level notes in 50+ managerial-level meetings on key insights from integration projects and Salesforce ticket updates to provide valuable information for ongoing and future initiatives.
Constructed comprehensive marketing technology and Salesforce release notes for the IT department biweekly to facilitate clear communication of updates and changes.
Presented an evaluation for a marketing technology stack to key stakeholders in the ComOps team.
Marketing & Sales Management Co-Op
Charles River Development, A State Street Company
Burlington, USA
07.2023 - 12.2023
Converted 100+ client leads and prospects from webinar registrations and tracked global marketing event campaigns on Salesforce every week.
Co-led State Street Alpha client advisory board events with over 500 attendees.
Created 50+ social media reports through Microsoft Excel and suggested future improvements to the team.
Created company profile LinkedIn posts, resulting in an average of 2,000 impressions and 500 total engagements.
Brainstormed merchandise and three internal marketing event ideas with the CEO.
Maintained brand consistency by editing text, logos, templates, and visuals in 35+ confidential PowerPoint slides for client events and executive meetings.
Sales Associate
Madewell, J. Crew Company
Boston, USA
07.2023 - 07.2024
Advised customers on jean fittings & styling in fitting rooms & at denim bar
Sold on average $1,300 and 1.8 units per transaction every 4-hour shift
Reported inventory to help sales managers maintain store aesthetics & deal with customer requests
Teacher Assistant
Northeastern University Women's Society Entrepreneurship
Boston, USA
07.2022 - 08.2022
Taught 15+ high school students key interpersonal & hard skills
Provided feedback on branding, business models, and target markets
Launched Instagram marketing for growth and recognition of summer program; received over 6,000 views on video content and increase in overall interaction
Education
D'Amore-McKim School of Business - Finance & Marketing