MFA, New Media Technology, and Animation University of California – Los Angeles, CA BFA, Communication Design, and Visual Arts Design Otis College of Art and Design – Los Angeles, CA Reliable team member with strong communication skills ande ability to adjust work for various environments. Handles modifications, requests and feedback from colleagues, clients and vendors in efficient manner, understanding needs of all parties involved. Flexible in adapting work style to fit different projects and juggling multiple assignments within tight deadlines. Enthusiastic [Job Title] responsible for creating, developing and producing visuals of concepts to communicate ideas to clients. Researches, conceptualizes and presents designs to achieve desired effects or goals. Focused Designer proficient in using drafting instruments, paints and brushes and computer-aided design (CAD) equipment. Prepares sketches and detailed drawings to illustrate concepts and designs. Effectively collaborates with customers or design committees to gain buy-in and approval. Artistic Designer experienced with wide variety of design tools and comfortable working in both 2D and 3D environments. Strong understanding of user experience design and creating visually appealing and highly functional designs. Works independently or in teams to produce high-quality designs that meet client expectations. Ingenious [Job Title] with passion for creating aesthetically pleasing and functional designs. Creative problem solver strives to develop innovative solutions to design challenges. Solid understanding of design principles and great eye for detail. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals. Hardworking and passionate job seeker with strong organizational skills eager to secure entry-level [Job Title] position. Ready to help team achieve company goals. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills. Possesses background in website design and testing. Executed strategies that drove website traffic from social media and search engines. Excellent communicator and team leader. Accomplished designer with outstanding interface performance analysis, project modeling and mapping skills. Analyzed, documented and reported challenges affecting interface output. Critical thinker with great analytical background. Innovative candidate with proven track record of success in design industry and consistently praised designs by clients and colleagues. Knack for quickly understanding complex design projects to implement solutions efficiently. Highly collaborative designer enjoys working with other professionals to create the best designs.
Overview
10
10
years of professional experience
Work History
Senior UX/ UI Designer Lead | UX Researcher
State of California Department of Technology
11.2023 - 01.2024
Guided Business Analysis, UI Designers, and Front-end Developers to design and deliver high-quality, user-friendly interfaces suitable for desktop, tablets and mobile, using key platform features to maximize user engagement in analytics for all of State of CA websites
Conducted user research and usability testing to gain insights and identify areas for improvement
Built and architecture full stack web development systems using build tools, Fluent UI, and other modern web development practices
Conducted qualitative user research using method approaches including usability testing, user interviews, diary studies, card sorting, field studies, tree tests, diary studies, and analysis, surveys, interviews, and moderated usability testing and concept evaluations
Developed wireframes, high-fidelity prototypes and tested usability
Executed research studies from beginning to end, including identifying right research questions, defining participant sample, designing study, executing with attention to detail and quality, focusing on delivering insights that drive customer-centric decisions.
Developed innovative design concepts for improved brand recognition and customer engagement.
Produced high-quality mockups for client approval during iterative design process, saving time on revisions later down line.
Presented creative solutions to client challenges, resulting in high levels of client satisfaction and repeat business opportunities.
Created compelling visual presentations to effectively communicate complex ideas to clients and stakeholders.
Used Adobe Creative Suite to edit images for use in marketing materials and website content.
Applied skill in color theory and composition to bring client visions to fruition.
Streamlined design processes, resulting in increased efficiency and faster project completion times.
Analyzed user behavior and feedback to optimize design and user experience.
Implemented effective design strategies for social media campaigns, increasing audience engagement and reach.
Enhanced user experience by creating intuitive interfaces and visually appealing designs.
Designed eye-catching promotional materials, driving increased event attendance and participation rates.
Guaranteed designs adhere to company brand standards and guidelines.
Conducted user research to identify customer needs and preferences for customer-centric designs.
Maintained consistent use of graphic imagery in materials and other marketing outreach.
Obtained approval of concepts by submitting rough drafts to management or to client.
Built strong vendor relationships to facilitate favorable pricing on required materials.
Developed and maintained comprehensive library of design assets for easy access and reuse.
Researched new design technology and tools to bolster professional skillset and drive quality deliverables.
Established user-friendly design system to increase user experience and satisfaction.
Leveraged industry knowledge and emerging trends to build innovative messaging and bring design concepts to fruition.
Utilized strong typography skills to create visually striking print materials that captured attention and conveyed key messages clearly.
Created marketing materials, including brochures, flyers and product catalogs to brand standards.
Collaborated with cross-functional teams to ensure cohesive branding across all marketing materials.
Reviewed project requirements to plan workflows and evaluate client time and budget constraints.
Designed and developed interactive web and mobile experiences to drive user engagement.
Collaborated with clients to address brand imaging and marketing style.
Applied accessibility best practices in designing digital products so as to cater diverse audiences successfully.
Championed adoption of new design software tools, improving overall team productivity and capabilities.
Produced multiple user flow diagrams and prototypes to better understand user needs.
Developed design deliverables that elevated, differentiated, and functioned on-brand and on-strategy.
Mentored junior designers, fostering collaborative and supportive team environment.
Expanded company''s service offerings by spearheading motion graphics and animation projects, opening up new revenue streams.
Conducted thorough user research, leading to data-driven design decisions that met user needs effectively.
Revamped existing product packaging designs for enhanced shelf appeal, leading to higher sales figures.
Curated visual assets library, streamlining sourcing process for internal teams while maintaining brand consistency throughout various projects.
Developed engaging multimedia content for e-learning platforms, facilitating increased student understanding and retention of material.
Optimized website layouts for better usability and mobile responsiveness, increasing traffic and user satisfaction.
Created sketches and technical drawings to present design concepts to clients.
Identified design requirements for each project.
Analyzed feedback from customers and staff to refine design concepts.
Collaborated with senior management to develop, review and finalize design concepts.
Coordinated with other departments to comply with industry regulations.
Developed new product design system to improve efficiency and productivity.
Utilized various software programs, creating 3D models of design concepts.
Provided guidance and advice to junior design team members on design-related matters.
Assisted in development of new materials for design projects.
Developed prototypes for testing and presentation purposes.
Prepared detailed reports on design progress and performance.
Researched and implemented innovative design techniques and strategies to reduce production costs.
Established strong relationships with stakeholders, effectively communicating complex UX concepts and advocating for user-centered design principles.
Increased overall usability of digital products by implementing data-driven design improvements based on user feedback.
Spearheaded in-depth user interviews, gathering valuable insights to inform product development decisions.
Advocated for importance of iterative design, championing culture of continuous improvement within product development process.
Facilitated productive workshops that fostered ideation among participants, resulting in innovative solutions to complex UX challenges.
Collaborated closely with UI designers to create visually appealing interfaces grounded in solid usability principles.
Built and maintained comprehensive repository of UX research artifacts, ensuring easy access to valuable information for all team members.
Strengthened customer loyalty by using data-driven insights to create personalized experiences that met individual user needs.
Championed remote usability testing strategies as efficient means of gathering candid feedback from geographically dispersed users.
Enhanced user satisfaction by conducting comprehensive UX research and identifying areas for improvement.
Reduced time spent on manual data analysis by developing automated tools for parsing and interpreting large datasets from usability studies.
Optimized user flows by mapping customer journeys and identifying areas of friction within digital experience.
Mentored junior UX researchers, fostering culture of continuous learning and professional growth within team.
Developed systematic approach to analyzing user behavior, aiding in identification of key pain points and opportunities for improvement.
Played pivotal role in driving digital accessibility initiatives, ensuring all users could seamlessly interact with company products regardless of ability or device type.
Elevated brand perception by prioritizing empathetic design approaches that resonated deeply with target audiences.
Produced high-quality mockups for client approval during the iterative design process, saving time on revisions later down the line.
Championed the adoption of new design software tools, improving overall team productivity and capabilities.
Mentored junior designers, fostering a collaborative and supportive team environment.
Curated visual assets library, streamlining the sourcing process for internal teams while maintaining brand consistency throughout various projects.
Advocated for the importance of iterative design, championing a culture of continuous improvement within the product development process.
Built and maintained a comprehensive repository of UX research artifacts, ensuring easy access to valuable information for all team members.
Championed remote usability testing strategies as an efficient means of gathering candid feedback from geographically dispersed users.
Optimized user flows by mapping customer journeys and identifying areas of friction within the digital experience.
Mentored junior UX researchers, fostering a culture of continuous learning and professional growth within the team.
Developed a systematic approach to analyzing user behavior, aiding in the identification of key pain points and opportunities for improvement.
Played a pivotal role in driving digital accessibility initiatives, ensuring all users could seamlessly interact with company products regardless of ability or device type.
Contributed to the evolution of company-wide UX practices through ongoing education efforts and thought leadership activities.
Initiated regular A/B testing protocols to validate design hypotheses, leading to more effective feature releases.
Streamlined product design process through effective collaboration with cross-functional teams, ensuring seamless integration of UX research findings.
Influenced product strategy by synthesizing user needs into actionable insights for executive decisionmakers.
Researched and proposed new solutions to make website more user-friendly.
Created maps, models, and templates for diverse projects.
Tested websites at different design and production stages to assess conformance with designs.
Implemented strategies to increase web site traffic.
Leveraged WordPress to design and update websites, landing pages and other digital assets to support communication and marketing strategies
Utilized Google Analytics to monitor websites and other digital content and recommended strategies and updated channels to improve performance.
Designed elevated and brand-right creative to achieve marketing and merchant objectives.
Took and edited photographs to use in digital publications, websites and social media.
Devised diagrams to outline system interactions and sequences underpinning interfaces.
Identified, documented and reported on technical factors impacting interface performance.
Senior UX/UI Designer Lead | UX Researcher / Front End Developer/Product Manager (CMS)
Logix Federal Credit Union
06.2017 - 01.2023
Guided Business Analysis, UI Designers, and Front-end / Back-end Developers to maximize user engagement from design and deliver high-quality, user-friendly interfaces suitable for desktop, tablets and mobile, using key platform features to maximize user engagement
Boosted user adoption by up to 50% and reduced 30% customer support requests by effective finance management app redesign
Designed and delivered innovative compelling end-to-end product designs for complex features wireframes, flowcharts, site maps, journeys maps, concept diagrams, and high / Low-fidelity functional prototypes designs using advanced tools like Fluent UI, Figma, InVision, and Adobe Creative Suites to ensure the delivery of an engaging user experience
Created/Managed design libraries and design systems
An advanced degree in HCI (human-computer interaction) which includes market research, human factors, psychology, and related fields emphasizing on research techniques and understanding humans / designing technology that would meet their needs
Led User Research and Analysis, User Surveys, Personas, and insights user studies to modify products as per User Scenarios, resulting in a significant 30% improved retention
Created user storyboards, graphics, animation, text, multimedia, and dynamic, interactive content
Producing visual assets including infographics, animated gifs, emails, display ads, animations, videos, print and PowerPoint presentations
Designed and built the UI flow as well as created and implemented all UI assets across the content; this includes menus, front end, and experience interaction interface
Collaborated with cross-functional teams, including Key Business Stakeholders to refine ideas, strategies, and approaches, Product Managers, Front / Back Developers, and Marketers to align projects goals and deliver a cohesive user experience across all digital channels products.
Developed innovative design concepts for improved brand recognition and customer engagement.
Produced high-quality mockups for client approval during the iterative design process, saving time on revisions later down the line.
Presented creative solutions to client challenges, resulting in high levels of client satisfaction and repeat business opportunities.
Created compelling visual presentations to effectively communicate complex ideas to clients and stakeholders.
Used Adobe Creative Suite to edit images for use in marketing materials and website content.
Applied skill in color theory and composition to bring client visions to fruition.
Streamlined design processes, resulting in increased efficiency and faster project completion times.
Analyzed user behavior and feedback to optimize design and user experience.
Implemented effective design strategies for social media campaigns, increasing audience engagement and reach.
Enhanced user experience by creating intuitive interfaces and visually appealing designs.
Designed eye-catching promotional materials, driving increased event attendance and participation rates.
Guaranteed designs adhere to company brand standards and guidelines.
Conducted user research to identify customer needs and preferences for customer-centric designs.
Maintained consistent use of graphic imagery in materials and other marketing outreach.
Built strong vendor relationships to facilitate favorable pricing on required materials.
Obtained approval of concepts by submitting rough drafts to management or to client.
Developed and maintained comprehensive library of design assets for easy access and reuse.
Researched new design technology and tools to bolster professional skillset and drive quality deliverables.
Established user-friendly design system to increase user experience and satisfaction.
Leveraged industry knowledge and emerging trends to build innovative messaging and bring design concepts to fruition.
Utilized strong typography skills to create visually striking print materials that captured attention and conveyed key messages clearly.
Created marketing materials, including brochures, flyers and product catalogs to brand standards.
Collaborated with cross-functional teams to ensure cohesive branding across all marketing materials.
Reviewed project requirements to plan workflows and evaluate client time and budget constraints.
Designed and developed interactive web and mobile experiences to drive user engagement.
Collaborated with clients to address brand imaging and marketing style.
Applied accessibility best practices in designing digital products so as to cater diverse audiences successfully.
Championed the adoption of new design software tools, improving overall team productivity and capabilities.
Improved website visibility through development and implementation of SEO strategies.
Optimized email campaigns to increase open and click-through rates.
Wrote and distributed press releases to increase brand visibility.
Created and managed social media campaigns to increase brand engagement.
Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
Generated sponsorships with related and partnering entities to enhance marketing objectives.
Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
Devised content strategy to effectively engage target audiences.
Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
Continually maintained and improved company's reputation and positive image in markets served.
Managed budget allocation and resource utilization to maximize marketing ROI.
Mentored local personnel on best practices and protocols to maximize productivity.
Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
Coordinated with design and media teams to develop high-quality creative assets.
Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
Launched successful digital marketing campaigns that achieved goals for increased website traffic.
Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
Developed creative presentations, trend reports, kitted assets, and product data sheets.
Captured new customers by optimizing business strategies and launching products to diversify offerings.
Conducted market research to identify new opportunities and target markets.
Consulted with buyers to determine projected demand for products and services.
Presented compelling product demonstrations at industry conferences, garnering significant interest from potential customers and stakeholders alike.
Assessed costs and estimated production capabilities to evaluate economic viability.
Spearheaded collaborative efforts to bring products to market.
Developed comprehensive go-to-market strategies, ensuring successful product launches and brand positioning.
Spearheaded the creation of detailed user guides for enhanced usability of newly launched products.
Reduced project downtime with quality product inspections.
Compiled product and customer data to generate informed profit projections.
Boosted customer base penetration using creative promotional approaches.
Increased product adoption by developing and implementing effective marketing strategies.
Directed planning and budgeting efforts.
Reviewed sales, customer concerns, and new opportunities to drive business strategy at weekly planning sessions.
Set goals and formalized policies to maximize team performance and keep project on-task.
Led cross-functional teams to deliver high-quality products on time and within budget constraints.
Optimized product performance with data-driven analysis and continuous improvement initiatives.
Continuously monitored customer feedback channels after launch to gather insightful data for future iterations or updates.
Managed product demonstrations and testimonials for performance evaluation.
Drove revenue growth by establishing strong relationships with key industry partners.
Monitored market trends and competitor performance to update promotional strategies.
Reviewed new opportunities to drive business strategy at planning sessions.
Enhanced user experience, resulting in increased customer satisfaction and retention rates.
Analyzed competitive landscapes to identify market opportunities, informing strategic business decisions.
Coordinated project planning and execution with team members and team leads.
Reduced production costs through strategic supplier negotiations and process improvements.
Liaised with clients to better understand business needs and current market landscape.
Thrived in fast-paced, highly-adept team to develop and prioritize product features and build product roadmap.
Established criteria for each milestone within product roadmap as means to measure developmental progress.
Launched successful products by conducting thorough market research and identifying customer needs.
Prioritized roadmap in order to achieve product goals and metrics.
Managed stakeholder expectations effectively throughout the entire product development process.
Implemented Agile methodologies for more efficient project management and team collaboration.
Senior UX/UI Designer | UX Researcher (CMS)
Dell Computer Corporation (Kforce)
04.2016 - 06.2017
Headed a team to build and develop prototypes for User Testing that dramatically improved User Experience and Engagement
Understanding of the business objectives of internal and external stakeholders; built trust by maintaining an accurate and achievable roadmap
Consistently translated interaction design concepts across various platforms (desktop, tablet, mobile), optimizing each platform's unique interactions and benefits
Conducted both quantitative and qualitative data analysis on information gathered from usability testing and surveys.
Senior UX/UI Designer | UX Researcher (CMS)
Northrop Grumman (Kforce)
04.2016 - 06.2017
Provided Development / Execution for all websites and mobile apps
Responsible for branding and marketing materials for all new products from conceptual to launch
Created all visual design stages from concept to final hand-off to engineering
Executed UX specifications, resulting in accelerated development timelines and a seamless product roll-out
Synthesize and communicate research findings to drive understanding and user empathy across the organization
Demonstrated mastery in vital design disciplines, encompassing Design Systems, Typography, Visual Hierarchy, Responsiveness, Accessibility, Branding, Illustration, Data Visualization, Iconography, and Interaction Design.
Elevated the quality of Educational Games, Learning Tools by 50% across multiple digital platforms
Methodically conducted Focus Groups, One-on-One Interviews with parents and kids, Surveys, Heuristic Evaluation and User Testing to structure Designs and Hi and Low-fidelity prototypes
Designed for Motion Graphics Designs/ Videos, Web, Mobile, iOS, Android and integrated VR Technologies
Utilized business strategy, analytics, and customer insights to define critical customer challenges
Conducted comprehensive User Journey Audits to drive the development of a forward-looking experience strategy
Led UX/UI Designs efforts to develop and refine concepts, providing actionable recommendations for successful implementation.
Senior UX / UI Designer Lead | UX Researcher
Toyota Financial Services
11.2013 - 03.2015
Transformed UX/UI Experience across all Toyota Financial Services projects by overseeing for Product Strategy, Information Architecture, UI Definition, Interaction Design, Usability, requirements and project planning
Lead workshops, built stakeholder consensus, and successfully launched Toyota Website, IOS and Android Apps
Generated a range of Customer Journeys, Ecosystem Maps, Fluent UI, Design Prototypes, Wireframes, and final Visual Design specifications, contributing to comprehensive and effective design solutions
Translation of strategic objectives into design visions, excelling in dynamic, fast-paced environments, and playing pivotal hands-on role in development and enhancement of experiences for website and mobile apps resulting in creation of diverse range of artifacts
Provided direct and feedback to other designers on team, helping designers on adjacent product teams grow their skills.
Education
MFA - New Media Technology, and Animation
University of California
BFA - Communication Design, and Visual Arts Design
Jose Armando Carrillo GarciaJose Armando Carrillo Garcia
Motor Vehicle Representative at State Of California Department Of Motor VehiclesMotor Vehicle Representative at State Of California Department Of Motor Vehicles