Uses a collaborative approach with good interpersonal skills to engage, motivate and encourage others through change. Understands that strategy starts with identifying a problem, finding the opportunity, articulating the solution, and evaluating the work. Fully understands cross departmental challenges that lead to overall company profitability.
Carhartt Women's Strategy
May-September 2019
Worked with Marketing, Finance, and Sales to create a pathway and direction to launch a prioritized women's category growth strategy.
Brief Creation
May 2020
Created a new brief structure that included more concise design and creative direction, improved costing targets, and more robust competition references.