Nash Cantrell
Salt Lake City,UT
Summary
Proven Sales Strategist known for leveraging data and innovative problem-solving methods to drive teams towards personal and professional growth. Consistent achievements in improving client engagement, motivating team members, and managing multi-faceted projects.
Overview
7
7
years of professional experience
Work History
Sales Manager
Strong Volkswagen
07.2023 - 10.2024
- Implemented a results-focused sales strategy, improved client satisfaction and loyalty, and re-established foundational practices to support long-term dealership growth and profitability
- Increased used vehicle sales by 21% YoY by refining the sales funnel, streamlining lead follow-up, and coaching sales staff on value of internal leadership
- Conducted weekly sales training sessions to upskill the sales team, resulting in individual monthly sales records set by all sales staff
- Enhanced outreach effectiveness by 40% by modernizing the CRM system, launching targeted digital marketing campaigns
Director of Marketing
Park City Aviators
02.2021 - 05.2023
- Delineated and enacted comprehensive marketing strategy, improved current client relations, modernized client outreach program, and laid building blocks for a thriving small business
- Designed modern client outreach program which enabled $40M increase in management portfolio over two years
- Consulted with prospective clients and recommended private aircraft based on their needs, then supported the purchasing process from pre-buy inspection through closing
- Investigated potential acquisition channels by cost-per-acquisition and recommended resource-saving marketing opportunities to reduce advertising costs
Senior Leadership Development Consultant
Phi Delta Theta Intl. Fraternity
06.2017 - 06.2020
- Consulted with 36 separate groups concurrently on organizational best practices, facilitated regional retreats, recruited and founded new groups across the United States
- Recruited largest student leadership organization in Ottawa University's history through a grassroots recruitment campaign with limited resources
- Managed rollout and training for new health and safety initiative covering 12,000 undergraduate students, thereby reducing insurance claims and organization's general liability
- Identified strategic recruiting practices, generated 8% regional growth in total membership over 2 years, despite industry-wide decline
Education
MBA - Business Strategy
University of Utah
05.2021
BS - Economics
University of Utah
05.2017
Skills
- Financial Pro Forma Modeling
- Sales Team Training
- Sales Operation
- Data Analysis
- SQL Proficiency
- Advanced Data Presentation
- Microsoft Office Suite
- Persuasive Writing
- Management Communication
Timeline
Sales Manager
Strong Volkswagen
07.2023 - 10.2024
Director of Marketing
Park City Aviators
02.2021 - 05.2023
Senior Leadership Development Consultant
Phi Delta Theta Intl. Fraternity
06.2017 - 06.2020
MBA - Business Strategy
University of Utah
BS - Economics
University of Utah
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