Nat Puangkaew
San Diego,CA
Summary
Dedicated and motivated Integrated Marketing Specialist committed to developing innovative and impactful promotional campaigns aimed at increasing brand awareness and facilitating market expansion. Proficient in strategic event planning, contest design, and the development of comprehensive marketing strategies.
Overview
16
16
years of professional experience
1
1
Certification
Work History
Digital Marketing Content and Marketing Communications Consultant
RED2 Digital Agency and The M Makers Pte (Singapore)
05.2018 - Current
- Localize, proofread, and craft copy for marketing materials
- Plan and implement PR and marketing strategies for the Thai Market
- Foster relationships with partners and media in Thailand
- Collaborate with the Head Office team in Vietnam and Singapore on social media and digital marketing content
- Manage social media content and inquiries for clients, including Reebok, Sennheiser, Equal, Sapporo, Casio, and iQiYi
- KOL Management
Training Director and Marketing for Asia
Barre Intensity
01.2019 - Current
- Develop marketing and PR plans for the Barre Intensity brand in Asia
- Organize instructor training events, and barre fitness educational events
- Develop a master trainer team in each Asia
Digital Marketing Content and Marketing Communications Consultant
Sony Pictures Television Asia (AXN channel, Sony channel and GEM channel)
04.2016 - 12.2020
- Localize, proofread, and write copy for marketing materials
- Plan and execute PR and marketing strategies for the Thai Market
- Built and maintained good relationships with partners and media in Thailand
- Collaborate with the Digital Marketing Manager and Marketing Communications Manager from the Head Office in Singapore to develop and monitor the social media and digital marketing content
- Organize roadshows event, and promotional events to promote TV programs and brands locally and internationally including artist meet and greets events, and media trips abroad.
Program and Marketing Manager
CaliKids Academy, CMG Asia, Ho Chi Minh City
12.2016 - 05.2017
- Develop programs and manage the Program and Marketing team
- Build relationships with business partners
- Create integrated marketing strategies and manage budgets.
Public Relations and Social Media Content Manager
Cartoon Network Amazone , The First World’s Cartoon Network Water Themed Park & Resorts
05.2012 - 11.2013
- Manage marketing communications and art teams
- Develop a marketing communications plan and partnerships
- Represent the company at meetings and events
- Develop the sponsorship packages and the sponsorship sales presentation
- Collaborate with the headquarters of Cartoon Network Asia Pacific (Turner Broadcasting System) regarding brand management, international marketing communication campaigns, promotional collateral creation, and international media relations.
Assistant PR and Marketing Manager
Tiffany’s Show Pattaya and Yamaha Music School Pattaya (Owned by the same owner)
11.2010 - 05.2012
- Responsible for PR and marketing activities
- Develop brand positioning and manage campaigns
- Maintain relationships with local and international customers and media
- Develop the sponsorship package and the sponsorship sales presentation for the annual events.
International Marketing Executive
International Marketing Department, Bangkok Hospital Pattaya
04.2008 - 11.2010
- Manage expats and international market segments
- Plan media and marketing communication strategies
- Organize events and PR activities.
Education
Master of Business Administration - Public Relations and Mass Communication Management
Burapha University
01.2014
Bachelor of Arts (BA) - Russian Studies
Thammasat University
01.2008
High School Diploma -
Rajini Bon School
01.2004
Skills
- Excellent in Thai and English Languages
- Event Management
- Project Management
- Cross-Functional Management
- Vendor Management
- Social Media Marketing and Content Management
- Marketing and Public Relations Management
- Customer Engagement and Community Management
- Customer Success Management
- Problem-Solving
- Leadership
- Fast-Paced Conflict Resolution
- Budget Management
Certification
- Project Management Program, San Diego College of Continuing Education, San Diego, CA
- Customer Success Manager Level I, University of San Francisco, San Francisco, CA
Volunteer
Executive Assistant to the Board of Directors at the Thai Chamber of Commerce and Industry in Vietnam from 2015.01 to 2017. 04 Responsibilities included coordinating networking events for ThaiCham members and creating engaging content for e-newsletters and digital media platforms.
Executive Committee member of The Women’s International Club in Indonesia from January 2018 to December 2020. Duties involved organizing various social activities, circle activities, cultural events, and an annual charity bazaar in collaboration with international embassies in Indonesia.
Timeline
Training Director and Marketing for Asia
Barre Intensity
01.2019 - Current
Digital Marketing Content and Marketing Communications Consultant
RED2 Digital Agency and The M Makers Pte (Singapore)
05.2018 - Current
Program and Marketing Manager
CaliKids Academy, CMG Asia, Ho Chi Minh City
12.2016 - 05.2017
Digital Marketing Content and Marketing Communications Consultant
Sony Pictures Television Asia (AXN channel, Sony channel and GEM channel)
04.2016 - 12.2020
Public Relations and Social Media Content Manager
Cartoon Network Amazone , The First World’s Cartoon Network Water Themed Park & Resorts
05.2012 - 11.2013
Assistant PR and Marketing Manager
Tiffany’s Show Pattaya and Yamaha Music School Pattaya (Owned by the same owner)
11.2010 - 05.2012
International Marketing Executive
International Marketing Department, Bangkok Hospital Pattaya
04.2008 - 11.2010
Master of Business Administration - Public Relations and Mass Communication Management
Burapha University
Bachelor of Arts (BA) - Russian Studies
Thammasat University
High School Diploma -
Rajini Bon School
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