Summary
Overview
Work History
Education
Skills
Languages
Timeline
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NATALIA CEDRES

Glendale,CA

Summary

Detail-oriented individual with exceptional communication and project management skills. Proven ability to handle multiple tasks effectively and efficiently in fast-paced environments. Recognized for taking proactive approach to identifying and addressing issues, with focus on optimizing processes and supporting team objectives.

Overview

18
18
years of professional experience

Work History

Vice President – Communications, Awards Strategy & Festivals

NBCUniversal Entertainment
03.2018 - Current
  • Oversee Awards strategy, Festivals and campaigns for Peacock, NBC, USA, Bravo, SYFY, Oxygen and E!
  • Manage publicists across all teams that include scripted, unscripted, specials and Late Night on the awards front.
  • Oversee events involved with FYC, including screenings, mailers and deliveries. Work hand in hand with talent relations.
  • Oversee an awards budget and partnering with production companies and studios to focus on show campaigns.
  • Work on creative for digital ads, radio, outdoor and FYC microsite.
  • Oversee outside awards & print ad agencies.
  • Collaborate with marketing, custom content, print, finance, social media and digital teams for all shows that are priority for awards.
  • Work hand in hand with the DEI team on all Festivals that are relevant and part of the NBCU sponsorship program and what might work best on the awards front.
  • Demonstrated proficient leadership skills to motivate employees and build competent teams.

Director, Publicity

NBCUniversal Entertainment
01.2018 - 03.2018
  • Developed and executed innovative publicity campaigns for NBC primetime programming including shows “This is Us,” “Dolly Parton’s Coat of Many Colors,” “Christmas of Many Colors,” “Trial & Error” and “America’s Got Talent.” Also covered “The Voice,” “Parenthood,” “The Sing-Off” and “Last Comic Standing.”
  • Pitched, secured and covered talent, producer and executive interviews; wrote and edited press materials; coordinated and covered set visits.
  • Organized events for premieres, milestone episodes, awards season campaigns, TCA press tour, etc.
  • Collaborated with internal departments to develop and accomplish strategies to promote projects and network initiatives.

Publicist

Warner Bros. TV
04.2007 - 03.2013
  • Studio publicist for Warner Horizon Television and Warner Bros. Television; shows/assignments include “One Tree Hill,” Human Target,” “Undercovers,” “The Bachelor,” “The Bachelorette,” “Bachelor Pad,” “The Voice,” “America’s Best Dance Crew” and others.
  • Generated new and continued press interest through constant communication with the media and promotional events, including TCA, talent publicity tours, press junkets and on-set media visits. Worked closely with show directors, producers and talent.

Education

Degree - French Cuisine

Cassio College
Watford, West Hertfordshire
01.1991

Skills

  • Proficient in bilingual communication
  • Effective team leadership
  • Collaborative relationship development
  • Effective judgment skills
  • Strategic problem solving
  • Coaching and mentoring
  • Report generation
  • Effective presentations
  • Financial budget management
  • Public relations management
  • Clear communication skills

Languages

Spanish
Full Professional

Timeline

Vice President – Communications, Awards Strategy & Festivals

NBCUniversal Entertainment
03.2018 - Current

Director, Publicity

NBCUniversal Entertainment
01.2018 - 03.2018

Publicist

Warner Bros. TV
04.2007 - 03.2013

Degree - French Cuisine

Cassio College

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