Natalia Montoya

• Built strong relationships with over 12 clients to ensure quality customer service and streamlined procedure development.
• Preparing and managing the client’s financial responsibilities, which include invoicing, accounting, and rent collection.
• Designed campaigns for social media and generated a communication strategy for them.
• Coordinated and maintained impressive office organization to keep facilities efficient, organized, and professional.

• Create a safe and welcoming environment where children can play and learn: cultivating positive relationships with families, teachers, licensing authorities, community contacts, and corporate partners
• Supported the success of the center by partnering with center staff and leadership to achieve goals related to accreditation and quality standards offered by the educational center
• Assist the Director and Assistant Director with the implementation of the KCE curriculum in a manner that is consistent with the unique needs of each child.

● As Content Creator, I took charge of external communication, leading content writing, graphic design and social media management for more than three programs aimed at the community and the most vulnerable population of 125 municipalities.

● With technological solutions and data processing, we implemented innovative solutions that would allow the population to access the free programs offered by the Government of Antioquia.

● We plan and execute massive events, for the dissemination of strategies in favor of the community, such as the national strategy Buen Comienzo (early childhood care)

● Developed and executed a social media strategy for the government entity, driving up to 75% increase in monthly impressions.

• Developed and provided support to the new brand and reputational strategy
• Conducted the first communication strategy having launched new website, communication channels and increasing Facebook followers by 56%
• Set strategic direction for communications, marketing and government relations planning
• Responsible for developing, writing and overseeing all internal and external corporate communications; ensuring message continuity, tone of voice, content accuracy and a clear representation of company values.

• Organized collected information to produce well-written articles. Content writing for web pages of major national brands, such as the multinational company Familia Sancela.
• Planning and strategy for the launch of new products, brand recall of existing products, and generation of new user subscriptions with the mass distribution of click-to-action emails.
• Identified target audiences to analyze characteristics, behavior and media habits.
• Coordinated with marketing and design teams to illustrate articles.
• Created content with SEO keywords drawn from Google Analytics.