Summary
Overview
Work History
Education
Skills
Websites
References
Philanthropy & Organizations
Timeline
Generic

Natalie Cantley

Nashville,TN

Summary

Dedicated professional with proven performance in management, leadership, and sales training. Focused Sales Manager committed to motivating others and offering extensive knowledge in value-based care sales and the latest healthcare trends. Highly effective mentor driven to assess individual and group performance to implement improvements and set goals. Determined individual with background in establishing and nurturing lucrative partnerships.

Overview

22
22
years of professional experience

Work History

Enterprise Account Manager

Abbott Laboratories-Heart Failure
10.2022 - Current
  • Results Achievement 141%
  • Presented, negotiated, and managed national contracts.
  • Developed detailed proposals outlining services, products and digital health solution offerings.
  • Efficiently collaborated with multiple sales teams and project managed business efforts across departments to maximize results.
  • Increased revenue growth by identifying new opportunities within enterprise accounts and developing strategic partnerships.
  • Established clear performance metrics and KPIs for sales organization, enabling data-driven decision-making and continuous improvement efforts.
  • Supported field travel, selling strategies and introductions to key players in order to drive results.
  • Assisted regularly in marketing content development to support value-based care selling model.
  • Spearheaded education initiatives, compliance resources and program management tools for internal and external stakeholders.

Key Account Manager

Abbott Laboratories-Nutrition
03.2017 - 09.2022
  • 124% Goal Attainment on Strategic Partnerships.
  • 2022 Team Eagle Award for collaboration, sales growth.
  • Led value-based care education initiatives for internal and external stakeholders.
  • Implemented marketing resources via digital health, EMR platform, paper to drive sales.
  • Organized C-level meetings to discuss strategic objectives, long-term goals.
  • "Leading without authority" management across multiple sales teams, measured KPI's weekly and identified trends with customers.
  • Managed teams with strategic pull-through initiatives.
  • Program managed all phase of event: planned, scheduled trainings, customized materials and onboarded HCP's for program launch.
  • QBR's, forecasting and strategy with metrics to executive leadership.
  • Presented disease management training programs at healthcare institutions and clinics.
  • Marketing projects included: focus group for CCM and Oncology patient education tools, and multiple customer loyalty programs via virtual and live.
  • Professional development attended: Executive C Suite training presentations, Situational Leadership, Exercising Influence, EQ, Leading without Authority, Digital Health/EMR integration, Integrity Selling, Unconscious bias and Value Based Care training.
  • Conducted business reviews to analyze gaps in performance and strategies to increase sales.
  • Functioned as mentor for leadership development program and new hires.
  • Mentored junior members of team in key account management best practices, fostering culture of continuous learning and professional growth within organization.
  • Cultivated extensive network of industry contacts that facilitated access to valuable resources and insights into emerging trends relevant to key account management activities.

Senior Therapeutic Sales Representative

Abbott Laboratories-Nutrition
03.2015 - 02.2017
  • Created training workshops for sales teams that focus on value-based care: CMS focused, Quality, Cost and Patient centered.
  • Conducted training on how to value sell with Continuing Education website.
  • Implemented thirteen protocols and business partnerships with leading oncology clinics to support patient care.
  • Provided exceptional support to HCP's/patient centric sales process.

Senior Sales Executive

Amedisys, Inc.
01.2014 - 02.2015
  • 118% February Sales Quota met.
  • Identified new business opportunities through market research and analysis, leading to acquisition of key accounts.
  • Exceeded quarterly sales targets consistently by utilizing strong negotiation skills and persuasive techniques.

Area Sales Manager

Amedisys, Inc.
08.2013 - 12.2013
  • Supported strong account management: responsible for performance of account executives from care centers within their assigned territory.
  • Successfully managed 12-15 Sales Representatives consisting of RN's, LPN's, MSW's and tenured health care representatives.
  • Managed day-to-day operations of area sales office including budgeting, forecasting, staffing, and training activities.
  • Fostered positive work environment within sales team by encouraging open communication, teamwork, and mutual support among team members.

Training and Development Manager

Amedisys, Inc.
01.2012 - 07.2013
  • Developed new hire training, training playbook/checklist and ongoing education training initiatives for sales team.
  • Communicated performance trends to Vice President and sales leadership.
  • Supported sales leadership with field coaching and sales training workshops.
  • Facilitated training workshops for sales team to improve clinical knowledge and sales skills.
  • Developed comprehensive onboarding program that included both classroom instruction and direct activities.
  • Enhanced employee retention by implementing comprehensive training and development programs.
  • Conducted frequent workshops and seminars on topics ranging from customer service to leadership development.
  • Facilitated team building sessions among staff members to foster collaboration and improve communication skills.
  • Developed and maintained training materials, including user guides, quick-reference cards, and job aids.
  • Assessed employee performance to determine improvement in productivity and efficiency and recommended training solutions when needed.
  • Managed new employee orientation training process for more than 50 sales members each year.

Account Executive

Amedisys, Inc.
05.2009 - 12.2011
  • President Circle award winner for 2009.
  • Account management of customers consisting of IDN's, specialists and government accounts to maximize sales results.
  • Strategized business growth opportunities with clinical operations team.
  • Worked closely with internal stakeholders to ensure timely delivery of products or services, resulting in high levels of client satisfaction.
  • Provided exceptional customer service, addressing client concerns promptly and effectively to ensure long-term loyalty.
  • Boosted client satisfaction by developing and maintaining strong relationships through effective communication.

Specialty Pharmaceutical Representative

Abbott Laboratories
12.2001 - 04.2009
  • Top Performer Sales Award 2008.
  • Drove brand awareness and sales for 10 pharmaceutical products.
  • Successfully collaborated with physicians and hospital executives to gain product formulary approval on managed health care plans.
  • Utilized data-driven insights to optimize sales tactics, improving overall productivity and generating more leads throughout territory.
  • Utilized CRM software to track leads, manage accounts, forecast revenue, and optimize efficiency of sales processes.
  • Analyzed sales data to identify trends in consumer preferences and adjust marketing campaigns accordingly.
  • Partnered with medical professionals to conduct patient education seminars, reinforcing importance of medication adherence and proper usage for optimal health outcomes.
  • Partnered with medical professionals to conduct patient education seminars, reinforcing importance of medication adherence and proper usage for optimal health outcomes.

Education

Bachelor of Science - Public Relations

West Virginia University
Morgantown, W.V.
12.2000

Skills

  • Value Based Care
  • Salesforce proficiency
  • Account Management
  • Collaborative mindset
  • Executive Presence
  • Strategic Planning
  • Training Program Design
  • Performance Analysis
  • Sales operation
  • Client Relationship Management

References

References available upon request.

Philanthropy & Organizations

National Jewish Health, January 2011-December 2013

Washington, DC Volunteer/Committee member

  • Supported launch of local children's charity.
  • Duties included: creating cause awareness, increasing membership, fundraising, planning events, donations, etc.

Ronald McDonald Charities, January 2024

Nashville, TN Volunteer

  • Volunteer for charity events, family fundraising.

Soho House Business Organization, 2022

  • International, diverse membership to connect, grow, have fun, and make an impact.



 

Timeline

Enterprise Account Manager

Abbott Laboratories-Heart Failure
10.2022 - Current

Key Account Manager

Abbott Laboratories-Nutrition
03.2017 - 09.2022

Senior Therapeutic Sales Representative

Abbott Laboratories-Nutrition
03.2015 - 02.2017

Senior Sales Executive

Amedisys, Inc.
01.2014 - 02.2015

Area Sales Manager

Amedisys, Inc.
08.2013 - 12.2013

Training and Development Manager

Amedisys, Inc.
01.2012 - 07.2013

Account Executive

Amedisys, Inc.
05.2009 - 12.2011

Specialty Pharmaceutical Representative

Abbott Laboratories
12.2001 - 04.2009

Bachelor of Science - Public Relations

West Virginia University

Similar Profiles

CREATE PROFILE
Natalie Cantley