Natalie Darden
North Hollywood,CA
Summary
Creative Social Media Coordinator with positive attitude and great background in cultivating positive online presences across multiple social platforms. Successful developing and managing ever-changing social media content calendars for multiple sites. Coordinates well with graphics team and marketing group to meet objectives.
Overview
10
10
years of professional experience
Work History
Social Media Manager
Breezit
02.2024 - Current
- Coordinate the production of engaging short-form video content across Instagram and Facebook, focusing on high-quality editing and captivating on-camera presentations.
- Manage and optimize content delivery using Adobe Premiere Pro and After Effects to enhance visual storytelling and audience engagement.
- Play a pivotal role in content strategy and execution, increasing organic reach by 20% and improving social media ad effectiveness.
- Collaborate with cross-functional teams to ensure timely delivery of digital assets and content, aligning with broader marketing objectives.
- Utilize advanced analytics tools to track performance metrics, adapting strategies to maximize reach and engagement.
Content Creator
Scholarships.com
09.2023 - Current
- Spearhead content creation for Scholarships.com's Instagram and TikTok platforms as the sole content creator on the marketing team
- Create viral videos, one garnering up to 100k+ views, and subsequently achieved a 120% increase in follower count
Content Creator
Hey Jane
09.2022 - Current
- Conceptualize, film, and edit original short-form videos optimized for TikTok, Instagram, and Facebook
- Implement engaging hooks, strategic SEO, and trending themes for enhanced viewer engagement
- Achieved a 20% increase in follower growth since the beginning of employment through effective content strategy and generated viral videos, with the top-performing video reaching 900K+ views
- Collaborate closely with the marketing team to devise strategies for heightened engagemen
Freelance Content Creator
Self-Employed
03.2014 - Current
- Leverage expertise in scriptwriting, acting techniques, and editing to create engaging comedy sketches tailored for online platforms like YouTube, TikTok, and Instagram
- Successfully cultivate a substantial social media following of 15k fans individually, contributing to an impressive cumulative reach of 42k across multiple channels
Education
Bachelor of Science - Neuroscience
College of William And Mary
Williamsburg, VASkills
- Social Media Management
- Photo and Video Editing
- Teamwork and Collaboration
- Content Creation
- Audience Engagement
- Excellent Multitasking
- SEO Optimization
- Social Media Strategy
Timeline
Social Media Manager
Breezit
02.2024 - Current
Content Creator
Scholarships.com
09.2023 - Current
Content Creator
Hey Jane
09.2022 - Current
Freelance Content Creator
Self-Employed
03.2014 - Current
Bachelor of Science - Neuroscience
College of William And Mary
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