Overview
Work History
Education
Skills
Timeline
Generic

Natalie DiLorenzo

Jersey City,NJ

Overview

5
5
years of professional experience

Work History

Merchandising & Catalog Operations Specialist

Stadium Goods (Farfetch)
New York, NY
08.2022 - Current
  • Merchandised landing pages across all pages of the site based off sales data, boosting and burying products as needed resulting in 17% conversion rate lift on PLP's YoY.
  • Monitor PLP bounce rate to identify underperforming pages and adjust merchandising strategy accordingly. Leveraged high performing pages by exposing across DTC site and communicating cross functionally to marketing team to drive sales
  • Curate custom landing pages for the marketing team to drive performance across brand marketing and performance marketing
  • Work cross functionally with supply team to set up promotions and make sure pricing is accurate across all products
  • Established new operational workflows to streamline product photography, product creation and go-live processes for DTC, Amazon, and Farfetch websites shortening go-live lead times by an average of 3 days
  • Worked cross functionally with supply and commercial teams to prioritize products with high sales potential and prioritize photo shoots and product creation accordingly
  • Project managed the photography team, selected products for shoots to be leveraged across web, app, and marketing creatives

Consigner Operations Associate

Stadium Good (Farfetch)
New York, NY
04.2021 - 08.2022
  • Worked with consigner relations team to reconcile wrongly rejected inventory and added to our inventory management system
  • Monitored warehouse team to ensure SOX compliancy was adhered to

Authenticator

The RealReal
New York, NY
06.2019 - 05.2020
  • Authenticated, inspected, and priced merchandise based on retail value, condition, and style
  • Wrote informative product descriptions and performed data entry based off pertinent product information

Styling Sales Administrator

Nordstrom
Freehold, NJ
09.2018 - 06.2019
  • Manage 5 stylists who produced over $3m dollars in sales
  • Track stylist productivity and ensure sales goals are being met
  • Track top customers in store monitoring their purchase behaviors and performed customer outreach

Education

Associate of Arts - Fashion Merchandising

Brookdale Community College
Lincroft, NJ
12-2016

Skills

  • Merchandising
  • Content Management Expertise
  • Project Management
  • Cross-Functional Communication

Timeline

Merchandising & Catalog Operations Specialist

Stadium Goods (Farfetch)
08.2022 - Current

Consigner Operations Associate

Stadium Good (Farfetch)
04.2021 - 08.2022

Authenticator

The RealReal
06.2019 - 05.2020

Styling Sales Administrator

Nordstrom
09.2018 - 06.2019

Associate of Arts - Fashion Merchandising

Brookdale Community College

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Natalie DiLorenzo