
Dynamic marketing professional with experience in visual merchandising and data analysis. Expertise in optimizing store layouts and executing brand campaigns, ensuring cohesive storytelling and enhanced customer experiences across multiple locations.
• Translated weekly KPI data into actionable merchandising strategies to improve product visibility and sell-through
• Supported product campaigns by aligning in-store storytelling with brand marketing objectives
• Optimized floor layouts using Store Analysis to increase engagement and conversion opportunities
• Collaborated and traveled with regional teams to execute consistent brand experiences across multiple FO locations.
•Analyzed performance metrics and engagement data from previous social media posts to identify trends and opportunities for growth across platforms.
•Developed and implemented content strategies aligned with the Center’s mission and brand identity, emphasizing mindfulness, community engagement, and accessibility.
•Created and edited multimedia content, including Instagram Reels, graphics, and written posts, ensuring cohesive storytelling and visual consistency.
•Collaborated with teachers and staff to promote classes, retreats, and special events through targeted campaigns and digital outreach.
• Supported product sell-through through customer education and targeted sales strategies
• Maintained visual standards and contributed to merchandising execution on sales floor
• Promoted in-store sales initiatives and raised awareness of store loyalty program.
• Managed customer inquiries and resolved issues efficiently.