Summary
Overview
Work History
Education
Skills
Certification
Personal Information
References
Timeline
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Natalie Glendenning

Natalie Glendenning

LELAND,NC

Summary

Dynamic and versatile Marketing & Event Coordinator with a Bachelor of Arts in Theatre with experience in digital marketing, property management, and trade show/event coordination. Skilled in crafting comprehensive marketing strategies, leveraging social media platforms, and orchestrating successful events to drive brand visibility & engagement. Adept at curating compelling content, fostering customer engagement, and optimizing campaigns, while balancing numerous projects effectively.

Overview

13
13
years of professional experience
1
1
Certification

Work History

Event Coordinator

Paragon International
Wilmington, NC
06.2016 - 08.2017
  • Maintained proactive communication with vendors and suppliers throughout event stages, enhancing coordination and minimizing disruptions for a smooth and successful event experience.
  • Produced detailed planning and budget reports for B2B events, ensuring alignment with timelines and resources, which improved event execution and stakeholder transparency.
  • Provided hands-on, day-of support for B2B events, effectively troubleshooting and resolving on-site challenges to maintain smooth event flow and enhance attendee satisfaction.

Digital Marketing Manager

Brunswick Marketplace
01.2015 - 08.2017
  • Maintained up-to-date knowledge of industry trends and emerging technologies in the digital marketing space.
  • Developed and implemented tailored digital marketing strategies for local small businesses, driving growth and brand visibility across social media, email, print, and local TV platforms.
  • Enhanced small business website performance through targeted SEO strategies, including keyword optimization, content improvements, and backlinking, resulting in higher search engine rankings and increased site traffic.
  • Assessed digital marketing performance against established goals, delivering comprehensive reports with actionable insights to optimize future strategies for small business clients.

Marketing & Event Coordinator

AireSpring
Remote
04.2022 - Current
  • Increased follower count by 35% by managing compelling social media content.
  • Led targeted email marketing campaigns that increased engagement by 28% through strategic list segmentation, engaging email design, and compelling content creation.
  • Managed logistics for over 100 national events per year, from trade shows to virtual seminars, consistently delivering on-time, within-budget events that enhanced brand visibility and client engagement.
  • Enhanced financial workflows through monitoring budgets and providing detailed reporting of purchase orders, approvals, receipts, and invoices.
  • Conduct post-event surveys to evaluate outcomes and ROI providing insights that inform budget allocation and optimized future event strategies.

Community Association Manager & Architectural Review Director

Lawrence Real Estate Services (LRES)
Southport, NC
08.2017 - 04.2022
  • Attained Certified Management of Community Associations (CMCA) license within the first year of employment and maintained all required continuing education requirements.
  • Supervised operations for 30+ homeowner communities encompassing over 1,000 units by establishing robust systems for property maintenance, financial management, and administrative tasks, ensuring seamless community functionality and resident satisfaction.
  • Organized and led Board, Committee, and Annual Meetings in strict compliance with Governing Documents and State Statutes, ensuring transparent communication and effective decision-making.
  • Increased community communication and engagement by developing and maintaining community websites and newsletters.
  • Optimized the administrative process for reviewing architectural modifications and new construction applications, reducing approval times and improving homeowner satisfaction.
  • Secured rapid property protection during hurricanes through strategic planning.

Producer/Casting Director

Clean Cuts Music and Sound Design
Washington, DC
10.2011 - 12.2014
  • Directed end-to-end audio post-production for high-profile clients, managing original music composition, sound design, and voiceover casting and direction for brands like Discovery Channel, TLC, Nat Geo, and Microsoft, ensuring exceptional audio quality and brand alignment.
  • Negotiated talent contracts (Union and Non-Union) with top casting agencies, ensuring all high-profile talent requests were met, while maintaining union requirements and achieving clients' objectives within budget.
  • Secured and managed partnerships with studios and development teams across the country, fostering collaboration that improved client satisfaction and streamlined production workflows.
  • Enhanced online engagement through interactive social media campaigns aligned with project releases.
  • Planned and executed national trade show events, elevating brand visibility and fostering stronger client relationships, which contributed to an increase in leads and business opportunities.

Education

Bachelor of the Arts - Theatre

The University of North Carolina at Greensboro (UNCG)

Skills

  • Digital Marketing
  • Project Management
  • Computer & CRM Skills
  • Social Media Marketing
  • Events Planning & Logistics Management
  • Vendor & Contract Negotiations
  • Budget Management
  • Team Leadership & Communication

Certification

  • Valid Driver's License
  • Certified Manager of Community Associations designated by CAI

Personal Information

Work Permit: Authorized to work in the US for any employer.

References

References available upon request.

Timeline

Marketing & Event Coordinator

AireSpring
04.2022 - Current

Community Association Manager & Architectural Review Director

Lawrence Real Estate Services (LRES)
08.2017 - 04.2022

Event Coordinator

Paragon International
06.2016 - 08.2017

Digital Marketing Manager

Brunswick Marketplace
01.2015 - 08.2017

Producer/Casting Director

Clean Cuts Music and Sound Design
10.2011 - 12.2014

Bachelor of the Arts - Theatre

The University of North Carolina at Greensboro (UNCG)

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Natalie Glendenning