Natalie Petrie

Managed pharmacy communications via phone, email, fax and web portals. Translated complex healthcare policies and technical information into clear, accessible language for diverse audiences. Collaborated with internal teams to resolve issues and ensure consistent messaging aligned with organizational policies.

Provided technical and informational support to providers and pharmacies on coverage and system issues. Supported escalation and resolution processes, contributing to improved experience and company trust. Maintained strong working knowledge of enterprise systems, databases and communication workflows.

Developed social media content, email campaigns and trade show messaging to increase brand awareness and engagement. Drafted and edited promotional copy, talking points and campaign messaging to ensure consistent tone and branding. Monitored engagement metrics and adjusted communication strategies to improve reach and impact. Collaborated cross-functionally with leadership, designers and technical teams.

Created content for university news, social media platforms and email campaigns. Produced biweekly university e-newsletter, including editorial planning, writing and layout. Served as a point of contact for media inquiries and represented the university to local and state media outlets. Assisted with website content updates and collaborated with internal teams to ensure accurate, timely messaging.

Executed external communications to promote the organization’s mission, programs and advocacy efforts. Produced press releases, public statements, newsletters and outreach materials for community partners and stakeholders. Served as liaison to local and state government entities, media outlets and community organizations. Supported public awareness campaigns, community events and educational initiatives, resulting in record-breaking engagement and media coverage. Supported internal communications, including assisting with maintaining the company intranet site. Ensured messaging aligned with organizational values and sensitive subject matter.

Implemented public relations and communications strategies for more than 15 corporate and nonprofit clients. Wrote all client-facing materials, including press releases, media pitches, fact sheets and marketing content. Coordinated media placements, speaking engagements, and award submissions. Advised clients on communications risks, opportunities and best practices.