Natalie Schlater
Newport Beach,CA
Summary
Results-driven Growth Marketing professional with experience in digital marketing, campaign optimization, and performance analysis. Skilled in executing paid social, SEM, and display campaigns to drive customer acquisition and brand engagement. Passionate about health & wellness and committed to leveraging data-driven strategies to enhance growth marketing efforts.
Overview
10
10
years of professional experience
Work History
Digital Marketing Coordinator
DSH
03.2023 - Current
- Used Adobe Creative Suite to design promotional materials, search engine marketing advertisements and mobile advertisements.
- Updated social media platforms to strengthen client digital presence.
- Assisted in executing multi-channel marketing campaigns across paid search, social media, and email.
- Supported influencer marketing efforts by coordinating creative assets and campaign tracking.
- Coordinated between teams and agencies to execute marketing initiatives smoothly.
Growth Marketing Specialist
CB Consulting
01.2022 - 02.2023
- Planned, executed, and optimized paid campaigns across Meta, TikTok, Google Ads, and YouTube, improving customer acquisition and retention.
- Analyzed performance with Google Analytics to optimize marketing strategies
- Collaborated with creative teams to develop compelling ad assets, ensuring brand continuity and optimized performance.
- Managed A/B testing initiatives for landing pages and ad creatives, increasing conversion rates and user engagement.
- Devised data visualization dashboards to make complex data more accessible to stakeholders.
Restaurant Manager
Ho Sum Bistro
08.2015 - 03.2022
- Developed and implemented marketing strategies to drive foot traffic, increase revenue, and boost repeat business.
- Managed sales performance by analyzing revenue trends, adjusting pricing strategies, and creating upselling opportunities to maximize profitability.
- Trained staff in sales techniques, brand representation, and customer service.
- Utilized data-driven insights and customer feedback to refine marketing efforts and improve product offerings
Education
Bachelor of Science - Business-Marketing
California State University, Long Beach
Long Beach, CASkills
- Performance Marketing (Paid Social, SEM, Display)
- Google Analytics & Meta Ads Manager
- A/B Testing & Conversion Rate Optimization
- Copywriting & Creative Strategy
- Campaign Performance Analysis (CAC, LTV, ROAS)
- Influencer & Content Marketing Coordination (Sales, Engagement, Partnerships)
Languages
English
Native or Bilingual
Swedish
Native or Bilingual
Spanish
Limited Working
Timeline
Digital Marketing Coordinator
DSH
03.2023 - Current
Growth Marketing Specialist
CB Consulting
01.2022 - 02.2023
Restaurant Manager
Ho Sum Bistro
08.2015 - 03.2022
Bachelor of Science - Business-Marketing
California State University, Long Beach
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