Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Hi, I’m

Natasha Pearl Hansen

Creative Entrepreneur + Producer
Chicago,IL
Natasha Pearl  Hansen

Summary

Creative entrepreneur with an extensive background in hospitality, entertainment, and business, and the ability to read and own any room with poise and confidence. Adventurous in life and with ideas, yet grounded and actionable with goals. Over a decade working in the service industry and managing events in the United States and Europe. Over fifteen years working in various aspects of entertainment and business with a full understanding of every position needed to create a well-oiled machine. A forever entrepreneur, constantly creating new ways to collaborate, partner with, and highlight other teams, brands, founders, and creatives. The person people can go to for a solution, with the desire to use any chance to create change and inclusion within an industry. A hustler through and through with the ability to adapt quickly, make clear decisions, and scale businesses through marketing and sales.

Overview

15
years of professional experience

Work History

My Break-Up Registry, Inc.

CEO and Founder
06.2020 - Current

Job overview

  • Built productive relationships with industry partners and competitors to support strategic business objectives
  • Managed partnerships and strategic business relationships by negotiating contract terms and handling conflicts
  • Developed key operational initiatives to drive and maintain substantial business growth metrics
  • Worked with advisor team and internal hires to develop growth marketing initiatives and exciting new ways to acquire users and build B2B partnerships
  • Developed key operational initiatives to drive and maintain substantial business growth
  • Cultivated forward-thinking, inclusive, and performance-oriented business culture to lead industry in innovation and push progress
  • Established foundational processes for business operations
  • Directed market expansions to propel business forward, meet changing customer needs
  • Established and maintained strong relationships with customers, vendors and strategic partners

NPHcomedy Productions (self)

Comedian and Founder
01.2017 - Current

Job overview

  • Crafted partnerships with brands, apps and startups for collaborative tours, assisting in multiplying sales and 10x users minimum
  • Produced social media content and branded content for dozens of brand collaborations
  • Performed and headlined as main attraction on dozen of tours over multiple years
  • Secured multi-faceted partnerships with five major hotel brands internationally
  • Managed multi-faced tours and collaborations internationally with many moving parts, vendor relations, and performers
  • Collaborated with other creatives to orchestrate and execute successful tours and partnerships with venues around world
  • Used Facebook, Twitter and Pinterest to market and promote shows
  • Appeared in, wrote for, and executive produced dozens of television shows, attended interviews with members of press and rehearsed for upcoming films and comedy shows
  • Handled correspondence, scheduling and contracts for appearances
  • Developed characters through improvisation and script analysis
  • Collaborated with directors and other cast members to refine performances

GloveBox

Digital Marketing Director
07.2021 - 06.2023

Job overview

  • Began in role as Enterprise Sales Representative, promoted to Digital Marketing Director off performance
  • Greeted all clients with friendly approach, offering B2B technology solutions in niche market
  • Led sales team in sales, lead generation, marketing efforts and overall morality
  • Established partnerships with top clients
  • Secured majority of profits for company since launch
  • Focused on growth beyond sales, and enterprise relationships for cross-promotion and PR opportunities
  • Quarterbacked dozens of marketing campaigns with dev and product launches simultaneously with Grace
  • Optimized website exposure by analyzing search engine patterns to direct online placement of keywords or other content.
  • Directed traffic growth strategies, SEO, content distribution, email marketing and trackbacks.
  • Developed and executed multiple print and digital marketing efforts to enhance brand visibility.
  • Planned and executed web, SEO, database marketing and social media advertising campaigns.
  • Created email blast campaigns to target key customers.
  • Brainstormed content marketing strategies based around client's business goals, existing content and chosen key performance indicators.
  • Created solution-based execution plans to achieve business goals based on Google Analytics and internal reporting data.
  • Utilized Google Analytics to set up, monitor and analyze content success and identify opportunities for content improvement.
  • Created and distributed monthly SEO reports to notify clients of site traffic, goals and KPIs.
  • Implemented weekly promotional and editorial strategies to improve customer engagement across channels.
  • Increased brand awareness through creation and management of social media channels, boosting social media engagement while increasing ARR of customer by 12x.

WiGo Trips, Remote

Brand Ambassador
12.2018 - 03.2020

Job overview

  • Curated specialty tours with app and brand showcasing specific regions and creating unique, real life travel experiences to targeted markets
  • Crafted partnerships with travel companies, hospitality brands and tourism boards to customize tours at preferred rates
  • Utilized personal social media and influencer collaborations to grow platform user base
  • Worked closely with founder and CEO to build ambassador team
  • Managed and assisted in scaling sales 10x
  • Increased brand awareness through event marketing, demonstrations, sales, and brand promotion
  • Reviewed and implemented new company initiatives and executed product activations

Wonderland Motion Pictures

Co-Founder and Executive Producer
01.2013 - 04.2017

Job overview

  • Scouted locations for productions
  • Hired production teams, cast and crew
  • Secured brand placement deals for project funding
  • Managed production funds totaling over $1.2 million
  • Executed and collaborated on marketing strategies post-production
  • Offered skills of line producing and budgeting to collaborate with team on creative ways to make funding stretch
  • Established foundational processes for business operations
  • Recruited, interviewed and hired new staff members and developed training materials for employees
  • Prepared annual budgets with controls to prevent overages
  • Networked with other businesses and customers to increase sales opportunities and contacts

Education

University of Minnesota Twin Cities
Minneapolis, MN

No Degree from Pre-Med, Psychology And Theater

University Overview

After two years of intense studies in Pre-Med with a major in psychology and a minor in theater studies, I realized I needed to find my own creative path into launching the empire I envisioned.

Second City Chicago Conservatory
Chicago, IL

No Degree from Writing, Improvisation And Sketch Comedy
08.2007

University Overview

I began my work with Second City in 2006 and remained working as a writer, performer and director through 2011. In this phase of my creative and creative entrepreneurial life, I learned how to guide people and craft full productions with passion, love, and a hellish desire to connect and relate through laughter.

Skills

  • Extraordinary People Skills
  • Integrity and Transparency
  • Employee Management, Motivation, Performance
  • Strategic Partnerships
  • Executive Leadership
  • Speech Writing
  • Effective Communicator and Public Speaking
  • B2B and B2C Sales
  • Brand Partnerships
  • Interviewing
  • Growth Marketing
  • Social Media Campaigns and Marketing
  • Hubspot
  • Networking
  • Critical Thinking
  • Content Creation

Accomplishments

Accomplishments
  • NBC semi-finalist for playground pilot pitch competition 2017
  • Berlin Comedy Film Festival Award 2017
  • NBC talent/writing holding deal 2018
  • Just For Laughs Stand Up and Pitch competition semi-finalist 2018
  • Los Angeles Film Festival Award for best pilot 2018
  • Toured as an entertainer for US Troops in Europe 2019
  • Launched first tech company MVP as a solo founder in 2021
  • Pitch competition winner for VC firm in Boulder, CO 2021
  • Cast in new season of The Blox as a founder and entrepreneur 2022
  • Top Entrepreneur to watch by New York Weekly 2023

Timeline

Digital Marketing Director
GloveBox
07.2021 - 06.2023
CEO and Founder
My Break-Up Registry, Inc.
06.2020 - Current
Brand Ambassador
WiGo Trips, Remote
12.2018 - 03.2020
Comedian and Founder
NPHcomedy Productions (self)
01.2017 - Current
Co-Founder and Executive Producer
Wonderland Motion Pictures
01.2013 - 04.2017
University of Minnesota Twin Cities
No Degree from Pre-Med, Psychology And Theater
Second City Chicago Conservatory
No Degree from Writing, Improvisation And Sketch Comedy
Natasha Pearl HansenCreative Entrepreneur + Producer