Adobe Creative Cloud
Nathalie Barbeau
Experienced Wholesale Distribution Marketer
Tampa,FL
Summary
Seasoned Marketer knowledgeable about whoelsale marketing. Excellent attention to detail and remarkable critical thinking skills. Proficient in developing and overseeing projects with focus on quality and efficiency.
Overview
6
6
years of professional experience
4
4
years of post-secondary education
Work History
Marketing Coordinator
Johnson Controls
Tampa, Florida
04.2021 - 08.2023
- Assist in management of 12 regions across the U.S. implementing marketing strategies, creative, and programs for HVAC dealers
- Create marketing materials across our 12 regions.
- YORK Factory Direct specific/Region Specific
- Flyers, Banners, E-Commerce Campaigns - Account management for new and existing dealers
- Track growth program enrollments/renewals across YORK Factory Direct
- Run monthly sales/coop reports for dealer rebate payouts - Assist in YORK Factory Direct branch launches.
- Developed and executed marketing plans for trade shows and other events to increase brand awareness.
- Work with vendors on marketing initiatives for dealer growth programs.
- iHeart Media, Channel Fusion, Cornerstone Marketing, Synchrony, Atwood Rentals - Board of development for JCI’s Global Earth Month 2022
- Develop sustainability strategies to implement across JCI’s global networks.
- Work closely with team and corporate communications to develop strong social content, press releases, media, and newsletters.
Social Media/PR/Communications Content Manager
Moblico Solutions
Kansas City, Missouri
08.2017 - 04.2021
- Communications director for distributor clients
- Create marketing materials for client campaigns
- Create and schedule communication push/text messages for client campaigns
- Create social media content for Facebook, LinkedIn, and Twitter
- Assisted in planning and management of annual user group meetings
Internship
Elevation Brands
Kansas City, Missouri
06.2017 - 08.2017
- Completed research, compiled data, updated spreadsheets, and produced timely reports.
- Sorted and organized files, spreadsheets, and reports.
- Supported with creating project marketing materials to promote services.
- Worked on designing social images and campaigns for clients, as well as researching potential clients and markets.
Education
Bachelor of Arts - Public Relations, Advertising, And Applied Communication
The University of Alabama
Tuscaloosa, AL 01.2018 - 12.2020
Bachelor of Journalism - Journalism
The University of Kansas
Lawrence, KS 08.2016 - 12.2017
Skills
Marketing collateral
Affiliations
- Global Sustainability Network JCI. Fall 2020-August 2023
- Involved in Johnson Control’s Global Sustainability Network.
- Attend monthly meetings to discuss the current and future sustainability of Johnson Control’s industries.
- Collaborate with GSN team and corporate communications to develop Earth Month campaigns and marketing materials
Software
Microsoft Office Suite
Salesforce
Citrix Work Space
Timeline
Marketing Coordinator
Johnson Controls
04.2021 - 08.2023
Bachelor of Arts - Public Relations, Advertising, And Applied Communication
The University of Alabama
01.2018 - 12.2020
Social Media/PR/Communications Content Manager
Moblico Solutions
08.2017 - 04.2021
Internship
Elevation Brands
06.2017 - 08.2017
Bachelor of Journalism - Journalism
The University of Kansas
08.2016 - 12.2017
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