NATHAN ANDERSON
Denver,CO
Summary
Dynamic and results-oriented sales and marketing director with a proven track record of driving lead generation, enabling sales organizations, and driving revenue growth
Overview
8
8
years of professional experience
Work History
Director of Marketing and Sales Enablement
Medela Gloves
- Managed a team of 5 Sales Executives, constructed an extensive training methodology, and implemented the company’s first CRM, developing organization-wide Hubspot SOPs and a comprehensive reporting methodology to guide future outreach strategies and go-to-market initiatives
- Increased MQLs and appointments by 200% over six months, leading to more than $200k in pipeline.
Sales Development & Customer Success Team Manager
CIENCE Technologies
03.2022 - 07.2023
- Directly managed and coached a team of 9 SDRs that conducted B2B outbound campaigns for clients across diverse industries, driving hundreds of new, qualified leads and generating over $500k in client renewals and upsells
Account Manager
07.2021 - 03.2022
- Managed over 40 accounts, and achieved #1 retention on the AM Team for both new and ongoing clients for two quarters
Business Development Consultant, Mid-Market
Freshworks
07.2020 - 08.2021
- Generated more than $750k ARR in pipeline over a 7-month period on the Farming and Mid-Market Hunting Teams
Vacation Rental Advisor (Sales Executive)
Evolve Vacation Rental
07.2019 - 05.2020
- Qualified and converted over 150 leads through an individually crafted sales strategy
Client Performance Manager
08.2017 - 05.2019
- Identified and implemented incremental revenue opportunities, driving custom pricing and marketing strategies for over 500 accounts, resulting in over $200k added revenue directly for clients’ vacation rental businesses
Membership Account Manager
Exclusive Resorts
08.2016 - 06.2017
- Managed a multimillion-dollar portfolio of 80 affluent, high-profile customer accounts
- Maintained 100% membership retention, acquired $85k in upgrade revenue, generated 10 converted referrals, and achieved an overall client satisfaction rate of 4.86 out of 5
Marketing Communications and Content Manager
Esperanza International, Dominican Republic
05.2015 - 08.2016
- Developed and executed an organizational online strategy, increasing web traffic by 300%, built a Spanish website, the organization’s first intranet, and spearheaded a Google AdWords campaign
- Managed relationships with key donors, creating grant proposals and strategically consulting on portfolio performance.
Education
BA Business Administration - Marketing, International Emphasis
Texas Christian University, Neeley School of Business, John V. Roach Honors College
05.2015
Skills
- Professional proficiency in Spanish
- Sales Enablement
- AI Content Creation Certification
- CRM Administration
- Content Strategy and Creation
- Web Dev: WordPress, Wix, HTML
- Marketing Analytics
- Product Marketing
- Campaign Development
- Lead Generation
- Pipeline Management
- Revenue Forecasting
- Performance Evaluation
- Google Adwords/Analytics Certified
- Team Leadership
Timeline
Sales Development & Customer Success Team Manager
CIENCE Technologies
03.2022 - 07.2023
Account Manager
07.2021 - 03.2022
Business Development Consultant, Mid-Market
Freshworks
07.2020 - 08.2021
Vacation Rental Advisor (Sales Executive)
Evolve Vacation Rental
07.2019 - 05.2020
Client Performance Manager
08.2017 - 05.2019
Membership Account Manager
Exclusive Resorts
08.2016 - 06.2017
Marketing Communications and Content Manager
Esperanza International, Dominican Republic
05.2015 - 08.2016
Director of Marketing and Sales Enablement
Medela Gloves
BA Business Administration - Marketing, International Emphasis
Texas Christian University, Neeley School of Business, John V. Roach Honors College
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