Nathan Joy

Accounts: Mayo Clinic-Rochester, University of Wisconsin, Froedtert & the Medical College of WI, University of Minnesota, Aurora St. Luke's Medical Center

• Serve as primary liaison for transplant centers, healthcare providers, and key stakeholders, driving engagement and strengthening long-term partnerships.
• Identify and cultivate opportunities through professional outreach, event sponsorships, and conference participation, expanding Takeda’s presence in the transplant field.
• Partner with medical, marketing, and market access teams to align strategies, deliver value-based solutions, and support patient access initiatives.
• Build trusted connections with medical directors, physicians, nurses, pharmacists, and administrators to understand clinical needs and provide tailored resources.
• Develop tailored account plans to align with client objectives and drive revenue growth.
• Lead sponsorships and educational initiatives at national and regional transplant forums, enhancing brand visibility and thought leadership.

Account: AdvocateAurora Health Care

• Secured systemwide formulary inclusion for GSK Vaccines and drove market development initiatives within AdvocateAurora Health Care.
• Engaged all applicable roles and departments, including: Pharmacy Supply Chain, Immunization Committee, Local Practice Management Committee, Quality Department, Midwest Vaccine Program Team, Retail Pharmacy Operations, Strategic Sourcing, Service Line Leads, clinic-level providers, RNs and MAs.
• Gained a deep understanding of AdvocateAurora's needs to customize and enhance GSK’s value proposition (Clinical, Organizational, Financial).
• Led cross-functional teams to enhance client engagement and satisfaction across multiple product lines. These included, Advocate and Atrium Account Managers, Vaccine Contract Manager, Medical Science Liaisons, Field Reimbursement Manager, Adult and Pediatric Immunization Specialists, Public Account Manager, Inside Sales, and Brand Marketing Teams.
• Built and maintained matrix partnerships to ensure seamless coordination and communication across all aspects of the GSK/AdvocateAurora relationship.
• Developed expertise in GSK and competitive vaccine offers to capitalize on potential opportunities.
• Developed strategic account plans that aligned with corporate objectives and maximized client retention.
• Partner with GSK Vaccine Contract Manager to develop and conduct business reviews to discuss contract options/performance, diagnose challenges, and present additional value-added terms and offers.
• Assignments: Shingrix, Arexvy, Pediatric, and Contracting Team Champion. Delivered real-time insights to brand management teams, sharing customer feedback and needs analysis to shape messaging and drive outcomes.
• Earned numerous in-role promotions, achieving manager-level status (2019).

Territory: Southeastern Wisconsin

• Developed strategic sales plans to increase market share and drive revenue growth in cardiology, endocrinology and primary care.
• Established strong relationships with healthcare professionals to promote pharmaceutical products effectively.
• Used consultative sales approach to understand and meet customer needs.
• Organized and executed product launches, resulting in increased brand awareness and new customer acquisitions.
• Collaborated with cross-functional teams to ensure alignment of marketing strategies with sales objectives.