Neha Bisaria

IVR- VA is an Omni channel experience where the Patient calls in the IVR and offered Virtual Assistant if eligible for a use case built by Business (Refill, inactivate Rx at CVS Pharmacy etc.) The idea is to test this experience, enhance it and scale it up to the stores across the country. This experience includes Opportunity sizing, Test and present the result, analysis of the test results for scale up and pulling reports related to the data from different tools i.e., Quantum metrics, Snowflake, Micro strategy etc.

• Worked closely with customers to determine appropriate marketing offerings and strategies for business needs.
• Gathered detailed use cases and requirements through regular on-site visits, virtual meetings and customer advisory board sessions.
• Maintained documentation related to the product lifecycle such as release notes, bug reports, and feature requests.
• Modified existing software systems to enhance performance and add new features.
• Collected and analyzed market research data for use in forecasting.
• Conducted market research to identify customer pain points and develop solutions.
• Cultivated business partnerships to build lasting relationships with internal and external parties.
• Expanded personnel skill sets by mentoring marketing team both individually and in groups.
• Identified opportunities to improve existing products through A and B testing experiments.
• Participated in ideation workshops with other Product Owners in order to generate innovative ideas.
• Communicated regularly with senior leadership regarding progress against key performance indicators.
• Created user stories, acceptance criteria, wireframes, and prototypes for new products.
• Collaborated with stakeholders to define feature requirements and prioritize backlog items.
• Developed product strategy and roadmap to ensure customer needs were met.
• Advocated for developing critical features in beginning steps to identify and resolve technical issues.
• Supervised creation of marketing materials and collateral.
• Managed sprints and releases while tracking progress against goals.
• Performed usability tests to validate assumptions about customer preferences.
• Attended conferences and events related to the products in order to stay informed of current trends.
• Planned and facilitated meetings to share marketing plans and explain future business goals.
• Collaborated with other departments to coordinate strategic marketing activities.
• Collaborated with design team to come up with product look.
• Evaluated feedback from customer surveys and focus groups in order make improvements where needed.
• Analyzed user behavior data to inform product decisions.
• Partnered with UX and UI teams to design intuitive interfaces that increased customer satisfaction ratings.
• Led ongoing training sessions for users on how best to use the products developed.
• Partnered with software development team to design custom applications and trackers to meet client needs.
• Facilitated meetings between cross-functional teams to ensure alignment of project objectives.
• Achieved cost-savings by developing functional solutions to problems.
• Collaborated with cross-functional team to define features and build powerful and easy-to-use products and customer-facing workflow tools.
• Leveraged Data Analyst skills to input and compile data gathered from various sources.
• Maintained open communication with team members and stakeholders, resulting in successful project outcomes.
• Provided excellent service and attention to customers when face-to-face or through phone conversations.
• Generated standard or custom reports summarizing business, financial or economic data.
• Integrated external APIs with internal systems for improved analytics capabilities.
• Defined KPIs based on collected data sources.
• Analyzed large datasets to identify trends, patterns and correlations for business insights via using Snowflake, ADL.
• Generated reports and obtained data to develop analytics on key performance and operational metrics.

Sequenced Offer initiative aims to streamline patients’ interactions with two initial channels while also introducing a more accessible and informed colleague experience by utilizing and building upon foundational channel components to bridge the gap between SMS and store channel, providing an anticipated ~1M annualized incremental Rx. Building the Omnichannel Next Sequenced Action (NSA) Architecture, Sending Real-Time outreaches, and Introducing Dynamic Text into outreaches followed by providing Timeslots as er customer preference when requesting callback.

• Participated in ideation workshops with other Product Owners in order to generate innovative ideas.
• Collaborated with stakeholders to define feature requirements and prioritize backlog items.
• Developed product strategy and roadmap to ensure customer needs were met.
• Collected and analyzed market research data for use in forecasting.
• Conducted market research to identify customer pain points and develop solutions.
• Expanded personnel skill sets by mentoring marketing team both individually and in groups.
• Worked closely with customers to determine appropriate marketing offerings and strategies for business needs.
• Communicated regularly with senior leadership regarding progress against key performance indicators.
• Created user stories, acceptance criteria, wireframes, and prototypes for new products.
• Interviewed and hired talented individuals to add value to marketing team.
• Advocated for developing critical features in beginning steps to identify and resolve technical issues.
• Resolved escalated issues reported by customers in a timely manner while maintaining high levels of customer satisfaction.
• Performed usability tests to validate assumptions about customer preferences.
• Coordinated marketing events for showcasing product and service offerings.
• Developed marketing strategies based on corporate objectives and market trends.
• Developed dashboards with Tableau to monitor key performance indicators.
• Audited initial datasets to confirm validity of imported data, corroborating changes against updates in data tapes.
• Translated raw data into meaningful information using statistical techniques.
• Utilized advanced analytics tools such as SAS, Excel PowerPivot, to manipulate large volumes of structured and unstructured data sets.
• Integrated external APIs with internal systems for improved analytics capabilities.
• Assisted integration of internal and external data tools and products, maintaining stability, and performance across systems.
• Collected, tracked and evaluated current business and market trend data.
• Implemented machine learning algorithms like Linear Regression, Logistic Regression and Random Forest for classification and prediction purposes.
• Created and designed business intelligence databases, spreadsheets or outputs.

Prescription Savings Club is a yearly program for the customers who don’t have Insurance or medical plan in the US. It has become a crucial program with Covid hit us this year. Customers get over 70% discount on their drug prescriptions for themselves and their Families.

The enrollment can be done through any Walgreens store or Web Application. This project is part of Marketing Technology Group with the digital portfolio in Walgreens.

• Identified risks associated with product initiatives and proposed mitigation strategies.
• Managed pre-production and production product deployments.
• Monitored usage metrics such as page views, time spent on page, conversion rates to measure success of existing digital products.
• Produced detailed reports on performance metrics associated with each product line which were shared with senior management.
• Advocated for developing critical features in beginning steps to identify and resolve technical issues.
• Evaluated marketing personnel and offered constructive feedback on ways to improve.
• Reviewed user interface designs from UX and UI teams to ensure they meet business objectives and usability standards.
• Coordinated with third-party development team on engineering and professional service activities and tasks.
• Assessed projects against budgets and timelines, keeping team and assignments on task.
• Conducted research to determine ideal markets for products and services.
• Collected and analyzed market research data for use in forecasting.
• Partnered with marketing team members to devise promotional campaigns aimed at increasing awareness about different types of digital products.
• Led cross-functional teams in the design, development, testing, and implementation of new digital products.
• Gathered and prioritized product requirements from stakeholders.
• Performed QA testing of new features prior to their release into production environment.
• Coordinated release planning activities including feature sets, launch dates, marketing campaigns.

• Campaign Management project means scheduling and supporting marketing Campaigns for Walgreens customers
• The marketing campaigns are personalized based on the customer demographics, health information, sale history, geographic location etc and sent to the customers
• It involves setting up rules in Drools Engine based on their affinity to the products available for sale which means the better the affinity the customer is more likely to receive offers of their choice.
• Monitored usage metrics such as page views, time spent on page, conversion rates to measure success of existing digital products.
• Approached customers and engaged in conversation through use of effective interpersonal and people skills.
• Identified needs of customers promptly and efficiently.
• Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service.
• Maintained open communication with team members and stakeholders, resulting in successful project outcomes.
• Leveraged Software Development skills to input and compile data gathered from various sources.
• Worked successfully with diverse group of coworkers to accomplish goals and address issues related to our products and services.
• Prioritized and organized tasks to efficiently accomplish service goals.
• Collaborated with cross-functional team to define features and build powerful and easy-to-use products and customer-facing workflow tools.
• Negotiated with vendors to obtain most cost-effective pricing for product distribution.
• Managed backlogs, prioritized tasks, and assigned resources in an Agile environment.
• Created detailed product requirements documents outlining functional specifications for new products or features.

• The CDISC MDR v1.0 system will provide a repository for all CDISC standard library metadata in a single centralized location
• The system will ensure controlled areas for standard Libraries and support AbbVie library development and maintenance.
• Served as a liaison between the organization and external stakeholders.
• Employed and managed vendors by negotiating deliverables, cost and expected quality.
• Conducted detailed analysis of source and target systems to ensure successful integration of data.
• Monitored system performance metrics associated with integrated datasets to ensure optimal operation.
• Optimized existing ETL processes by analyzing performance bottlenecks, identifying areas for improvement and developing solutions accordingly.
• Oversaw 5 teams, project milestone completion and quality of work performed.
• Monitored milestones and deliverables to stay ahead of schedules and proactively spot potential roadblocks.
• Worked closely with UX and UI designers to create intuitive user experiences for web and mobile applications.
• Established criteria for release readiness by assessing risk factors associated with each feature set.
• Monitored progress against goals using appropriate metrics such as velocity charts, burndown charts.
• Supported developers through sprint planning sessions, daily stand-ups, retrospectives, demos.
• Secured continuous project scope alignment with business objectives and made modifications to enhance effectiveness toward intended result.
• Participated in design reviews to ensure that proposed solutions meet both functional and non-functional requirements.
• Managed pre-production and production product deployments.
• Analyzed user data to inform decisions about product enhancements or changes in direction.
• Streamlined operational efficiencies by creating employee schedules, managing payroll, controlling inventory, organizing appointments and executing project compliance procedures.

PIM is a MDM (Master Data Management) tool which in TrueValue company taking the data from different sources and interacting with new systems (Edgenet) and Legacy applications (DB2, RMS and VMD) to keep the data in a Hub. PIM created a common platform for the other parties to enter their product information into the True Value Database.

• Gathered detailed use cases and requirements through regular on-site visits, virtual meetings and customer advisory board sessions.
• Delivered marketing strategy updates to upper-level management.
• Monitored competitive landscape to develop knowledge of prevailing trends, financials and operating drivers across multiple industry segments.
• Analyzed operational data, surfacing insights and findings to support business and technical decisions.
• Redesigned processes to maximize benefits and quantifiable improvement in business metrics and illustrate roadmaps to future projects.
• Analyzed and tracked data to prepare forecasts and identify trends.
• Improved processes and procedures to achieve key performance metrics.
• Analyzed customer data to determine trends in purchasing behavior.
• Created and designed business intelligence databases, spreadsheets or outputs.
• Developed reports using SQL queries to track progress against key performance indicators.
• Synthesized current business intelligence or trend data to support recommendations for action.
• Disseminated information regarding tools, reports or metadata enhancements.
• Designed UAT test plans, scenarios, scripts, cases, and results matrices to validate system functionality.
• Facilitated brainstorming sessions with cross-functional teams for problem solving activities.
• Identified gaps between current state and desired future state operations.

• PROMISE is an application, which stands for Prescription, Reporting, and Order Entry mail Service, Integration, Sales and Evolution
• It involves the mail order prescription between the patient and the Doctor.

• Customer Data Integration and Checking for Data management of customer from various source systems for Pharmacy Dept., Walgreens Co
• In support of the Customer Program, the CDI project is implementing a Customer Hub and the primary goal is to consolidate, integrate and de-duplicate Walgreens customer data at an enterprise level and to create and maintain a central repository of the most accurate, current, and consistent information about a customer.