Nelle Brezden
Ingleside,IL
Summary
Results-driven marketing coordinator with a proven track record in campaign management, customer relationship management, and event coordination. Excels in developing impactful promotional materials to enhance brand visibility and drive customer engagement.
Overview
7
7
years of professional experience
Work History
Marketing Coordinator
Hilton Hotels Corporation
Las Vegas, Nevada
02.2020 - 01.2023
- Created promotional materials that enhanced visibility of marketing initiatives and events.
- Coordinated marketing campaigns for Hilton's various hotel brands.
- Coordinated events and promotions that successfully attracted new customers.
- Conducted market research to identify trends and customer preferences.
- Collaborated with cross-functional teams to ensure cohesive marketing strategies.
- Utilized CRM software to track customer interactions and campaign performance.
- Prepared reports on marketing activities for management review and analysis.
- Updated databases with customer information collected from various sources.
- Collaborated closely with internal teams including sales, operations, finance.to ensure alignment of overall objectives across departments.
- Delivered administrative support services to improve marketing efforts.
- Analyzed customer feedback to inform product improvements or new offerings.
- Proposed internal and external ideas and initiatives to help promote general awareness of company brand.
- Assisted with development of lead generation plans with targeted prospects, measures and objectives.
- Provided input into the development of brand guidelines for consistency across channels.
- Partnered with marketing teammates and other stakeholders to build and launch marketing programs.
- Participated in industry events and conferences to network and promote the brand.
- Monitored and reported on key performance indicators to inform senior management decision-making.
VIP Concierge / Marketing Agent
Diamond Resorts International
Las Vegas, Nevada
02.2016 - 06.2020
- Coordinated luxury travel arrangements for VIP guests and high-profile clients.
- Provided personalized concierge services to enhance guest experiences at resorts.
- Managed reservations and special requests for exclusive amenities and services.
- Planned itineraries and arranged transportation and dining reservations to ensure seamless guest experiences.
- Trained new staff on best practices in VIP guest relations and service excellence.
- Managed and updated guest information database to ensure accurate records are kept for each guest.
- Collaborated with other departments such as housekeeping, engineering, and front desk to ensure smooth operations and customer satisfaction.
- Cultivated partnerships with external vendors to expand service offerings for guest requests.
- Maintained guest privacy and building reputation by keeping information confidential.
- Arranged special accommodations for guests to enhance visitor experiences.
- Retained knowledge of local events to offer recommendations and personal services.
- Acted as a liaison between hotel management and guests to address special needs or concerns.
- Provided business services for guests, including faxing, copying, and courier arrangements.
- Delivered exceptional service to every customer through active engagement, effective listening and well-developed interpersonal skills.
- Managed client accounts by accurately recording and updating personal and financial information to maintain data integrity.
- Scheduled space or equipment for special programs, meetings and conferences.
- Arranged for translators and other special services for guests.
- Assisted in designing marketing materials to support campaigns.
- Organized promotional events such as product launches, press conferences, exhibitions.
- Generated sales and exposure by providing relevant product information.
- Assisted in implementation and tracking to support current and future marketing programs.
Education
Bachelor of Arts - Communication
University of Wisconsin
Parkside WI07-2016
Associate of Arts - Business Communication
College of Lake County
North Chicago, IL07-2015
Skills
- Campaign management
- Market research
- CRM software
- Event coordination
- Brand development
- Customer engagement
- Program development
- Collateral creation
- Negotiation and persuasion
- Effective communication
- Cross-functional collaboration
- Relationship management
- Relationship building
- Customer service
- Calendar management
- Department collaboration
- Work prioritization
- Client contact
- File and recordkeeping
- Creative problem solving
Timeline
Marketing Coordinator
Hilton Hotels Corporation
02.2020 - 01.2023
VIP Concierge / Marketing Agent
Diamond Resorts International
02.2016 - 06.2020
Bachelor of Arts - Communication
University of Wisconsin
Associate of Arts - Business Communication
College of Lake County