Nellie Velasco-Butler Farlow

• Boosted revenue by 20% in under 6 months
• Elevated business deficit into profitable in 6 months.
• Goaled and on track for $1 million dollar location, projected over 45% business increase in new fiscal year.
• Developed and executed marketing strategies that effectively communicated brand values, increasing brand recognition.
• Improved customer satisfaction scores by overhauling customer service protocols and training staff in customer engagement techniques.
• Led cross-functional teams to achieve project goals, fostering collaboration and innovation.
• Increased sales revenue by developing and implementing effective sales strategies.
• Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
• Collaborated with marketing teams to create targeted promotional campaigns, driving customer engagement and sales growth.
• Developed custom analytics tools to support business objectives and drive growth.
• Conducted thorough audits of existing metrics to identify areas for improvement or refinement.
• Developed and grew staff competencies through team development, implementation and support of specific training for various responsibilities.
• Staff reached highest career metrics, resulting in ranking top 10 out of 120 employees.
• Spearheaded volunteer recruitment efforts, expanding capacity to deliver high-impact projects.
• Oversaw hiring process to ensure top-quality talent acquisition for labor teams.

• Enhanced communication between medical staff by promptly answering phone calls, relaying messages, and responding to inquiries.
• Assembled and maintained patient medical records and other documents related to patient care.
• Assisted with processing patient admissions, including transfers and discharges.
• Increased efficiency in the workplace by training new Health Unit Coordinators on policies, procedures, and software applications.
• Provided exceptional customer service by addressing patient concerns with empathy and professionalism.
• Collaborated, communicated, and engaged with family and support system offered via Ronald McDonald's House.
• Optimized resource allocation by tracking inventory levels, ordering supplies, and managing equipment maintenance schedules.
• Answered telephone calls to offer office information, answer questions, and direct calls to staff.
• Provided care for a2-floor unit, coordinating day-to-day hygiene, feeding, and quality of life functions.

*PARTIAL REMOTE DUE TO RELOCATION*

• Communicated with patients, insurance companies, and providers through phone calls, emails, and office drives concerning formularies and coverage limits.
• Increased office efficiency with effective management of medical records and documentation.
• Improved medical team collaboration by coordinating schedules, meetings, and conferences.
• Enhanced patient satisfaction by streamlining appointment scheduling and managing office communications.
• Coordinated referral processes smoothly, facilitating seamless transitions between primary care providers and specialists when needed.
• Streamlined appointment scheduling processes for increased efficiency and patient satisfaction.
• Devised appointment guidelines and schedules for 3 specialty department treatment appointments each day.
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• Focus in Specialty Providers, PT OT SP and ED TRIAGE.
• Handled sensitive patient concerns with professionalism and empathy, fostering an atmosphere of trust within the clinic.
• Managed patient registration process, confirming data accuracy and completeness.
• Used MEDITECH/NextGen to schedule appointments.
• Handled customer service inquiries in person, via telephone and through email.
• Assisted patients in filling out check-in and payment paperwork.
• Provided comprehensive training to new team members, ensuring consistent levels of high-quality service across the team.
• Promoted a positive work environment through effective team collaboration and open communication channels.
• Increased accuracy in data entry by implementing quality control measures for patient records management.
• Completed accuracy review with full marks.
• Served as a liaison between patients, physicians, nurses, and administrative staff to facilitate smooth operations within the clinic or healthcare facility.
• Developed strong relationships with patients and their families to provide exceptional customer service at all times.
• Stayed calm under pressure to and successfully dealt with difficult situations.
• Developed and spearhead updated Spanish version documentation and contracts for non-english native speakers. Updated documentation and contracts implemented hospital wide.
• Worked effectively in fast-paced environments.
• Acknowledged Hospital-wide for service excellent in COVID-19 response

• Promoted excellent customer retention rates by following up with clients after appointments to assess satisfaction levels.
• Developed loyal clientele through consistent high-quality work and exceptional customer service.
• Built strong relationships with vendors, allowing access to new products before they hit the market and staying ahead of competitors.
• Maintained up-to-date knowledge of industry trends, techniques, and products to deliver cutting-edge color services.
• Increased salon revenue by offering specialized color services and promoting additional treatments.
• Assisted fellow stylists with color corrections when needed, sharing expertise to achieve desired results for clients.
• Recipient of VIA Award for North East
• Sephora 2018 Value Award for "Respect for All"
• Selected by high management and certified in the organization's Color Artist program.

• Procured average of $700k in sales revenue yearly.
• Increased store sales by creating visually appealing merchandise displays and promoting current trends.
• Created and managed personalized webstore front for Saks Fifth Avenue
• Regularly communicated with returning clients about new arrivals and promotions, fostering long-lasting relationships through 3 locations.
• Collaborated with store management to plan and execute seasonal sales events and promotions.
• Developed strong product knowledge of various brands and designers to effectively assist clients in their selections.
• Contributed to team efforts in exceeding monthly sales targets through consistent performance and collaboration.
• Calculated metrics, through self-developed program needed for increase of revenue.
• Inspected merchandise for quality and arranged proper display location on floor.
• Managed inventory levels with regular monitoring, ordering, and stock replenishment for optimal product availability.
• Optimized warehouse organization by strategically placing incoming merchandise in designated storage areas.
• Merchandiser, focused on optimized traffic flow throughout the store using thoughtful space planning techniques that encouraged browsing behavior among shoppers.

• Maintained open lines of communication within the team, fostering a productive and supportive work environment.
• Provided regular coaching sessions for junior staff members, helping them develop essential skills needed for career advancement within the company.
• Ranked first in a high-performing sales team, consistently exceeding quotas and expectations.
• Developed strong relationships with key clients, leading to increased account retention and long-term loyalty.
• Created comprehensive training materials for onboarding new hires, increasing their time-to-productivity ratio significantly.
• Increased sales revenue by developing and implementing strategic sales plans and promotions.
• Increased event attendance by developing strategic marketing campaigns and engaging promotional materials.
• Performed event coordination for larger parties and gatherings.
• Helped clients reach their desired aesthetic goals by offering tailored styling advice and assisting in the selection of clothing, accessories, and makeup.
• Conducted staff meetings and published staff newsletters.
• Recipient of numerous cast awards and company sales milestones.