Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Nely Lopez

Miami,FL

Summary

Experienced real estate professional specializing in luxury market dynamics and results-driven marketing strategies. Proficient in brand development and equipped with a proven track record of success. Highly organized and dependable, capable of managing multiple projects concurrently, meeting deadlines, and ensuring overall project satisfaction.

Overview

4
4
years of professional experience

Work History

Real Estate Marketing Manager

Matluck Group | Compass
11.2021 - Current
  • Strategically plan, implement, and monitor leading broker's marketing, email campaign, and social media content for broker's group.
  • Convert unbranded new development brokers marketing tools into groups branded marketing for broker and group.
  • Design and create compelling email content, including graphics, copy, and calls to action.
  • Conduct A/B tests to optimize email content, subject lines, CTAs, and sending times.
  • Analyze digital performance data to make data-driven decisions and continuously improve email campaigns and content.
  • Average open rates of 47% or higher
  • Generate comparative market analysis reports to support business clients.
  • Use market analysis and metric tools to establish and increase key audiences .

Housing Analyst Administrator

Housing Authority Of The City Of Milwaukee
05.2020 - 03.2022
  • Managed HUD Section 8, tax-credit development projects, and Project Based Voucher accounts.
  • Administered and budgeted Federal Housing projects for The City of Milwaukee.
  • Troubleshooted online portal accounts.
  • Prospected landlords that may be interested in participating in our program.
  • Increased affordable housing support by reviewing household annual income, applicant financials, contact updates, and family size to qualify individuals under program regulations.
  • Reviewed voucher extensions and request approvals.
  • Trained new administrative personnel on Section 8 and Project-Based Voucher procedures.
  • Federal and state knowledge of low income housing regulations and procedures.

Administrative Services Coordinator

JJeffers & Co
01.2020 - 04.2020
  • Assisted manager and asset management team in all aspects of business operations.
  • Assisted with contract management, annual renewal reports and 1099s.
  • Assisted with CrowdStreet online investor accounts and processing local investor accounts.
  • Entered invoices, deposits, checks, and applied investment credits in Rent Manager.
  • Improved office operations by automating client correspondence, record tracking, and data communications.
  • Managed supervisor itinerary and appointments and streamlined scheduling appointments.

Education

Communications Systems Technology

Hillsborough Community College
Tampa, FL

University of Wisconsin
Milwaukee, WI

Skills

  • Licensed Real Estate Agent in State of Florida
  • Understanding of Real Estate Industry
  • Market Strategy Development
  • Digital Marketing
  • SEO and Site Analytics
  • Marketing Campaign Tracking and Content Management
  • Brand Development
  • Extensive Fair Housing Training
  • Training in: Yardi software, Onesite, RentManager, CrowdStreet, Bluemoon, MLS, Docusign

Languages

Spanish
Native or Bilingual
English
Native or Bilingual

Timeline

Real Estate Marketing Manager

Matluck Group | Compass
11.2021 - Current

Housing Analyst Administrator

Housing Authority Of The City Of Milwaukee
05.2020 - 03.2022

Administrative Services Coordinator

JJeffers & Co
01.2020 - 04.2020

Communications Systems Technology

Hillsborough Community College

University of Wisconsin

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Nely Lopez