Jennifer Vitale
Waterbury,CT
Summary
Professional Director of Artist Development and Operations with 15+ years of experience in devising successful media strategies and orchestrating special events. Meticulous in managing and carrying out special events by arranging for media presence, composing written documents, booking photographers, reserving event venues and preparing eye-catching graphics. Highly adept in authoring speeches, press releases and marketing materials.
Overview
11
11
years of professional experience
Work History
Director of Media and Artist Relations
6.26 Enterprises
New York, NY
09.2017 - 10.2019
- Collaborated with senior management and business line management to identify and prioritize new concepts for development and launch of new clients
- Developed business cases, presentations and reports for senior management
- Collaborated with business development managers in partner planning process to develop mutual performance objectives, financial targets and critical milestones
- Recruited, hired and trained all staff, providing direct supervision, ongoing staff development and continuing education to employees
- Deployed well-coordinated campaigns, events and public relations strategies to facilitate smooth and successful campaigns for artist(s)/clients
- Capitalized on industry and marketplace trends to strategize solutions and enhance business operations
- Assessed and strengthened client digital presence, including rewriting website copy, authoring blog posts and updating social media platforms
- Coordinated with creative team to generate dynamic marketing content and communication tools for promotional campaigns
- Partnered with Regional Sales Directors and Account Managers on communications directive for sales teams
- Successfully launched offline and online consumer targeting and marketing strategy
- Organized training courses for the development of musical talent such as: Vocal Lessons, Stage Performance, Media Training, Concert and Event Development
- Collaborated with designers and editorial team on marketing materials
VP of Business Development & Chief of Staff
C&C Entertainment Firm, LLC
New York, NY
01.2015 - 05.2019
- Tracked and recorded team expenses and reconciled accounts to maintain accurate, current and compliant financial records
- Hired, managed, developed and trained staff, established and monitored goals, conducted performance reviews and administered salaries for staff
- Managed CRM database, including troubleshooting, maintenance, updates and report generation
- Interacted with customers professionally by phone, email or in-person to provide information and direct to desired staff members
- Enhanced collaboration between team members by preparing meeting materials and taking clear notes to distribute to stakeholders
- Integrated logistic systems into company processes to improve operations and manage work orders and price changes
- Organized international and domestic travel arrangements for up to 5 staff members, including all transportation and hotel stays
- Established efficient workflow processes, monitored daily productivity and implemented modifications to improve overall effectiveness of personnel and activities
Creative Director
Futura Entertainment
Long Island, NY
02.2013 - 02.2016
- Supervised design and production staff developing innovative designs for concert and tour projects while managing deadlines
- Evaluated and contributed to creative team ideas and translated into actionable project plans
- Negotiated vendor contracts and services to ensure budget requirements were met
- Recruited, hired and trained top candidates with eye for performance
- Evaluated and approved image retouch work, mechanicals and art proofs to ensure quality
- Demonstrated advanced knowledge of music composition, sound design and digital graphics
- Collaborated with outside agencies to manage project progress and milestones
- Oversaw full teams of writers, artists, designers and project managers
- Contributed to creative process through original ideas and inspiration
- Direct musician shows from light design, wardrobe, hair and make-up
- Organized and booked venues
- Conducted casting calls for talent and recruited dancers, singers and other performers for concert and tours
Stage Manager
116th Street Festival
New York, NY
02.2012 - 06.2015
- Boosted team member productivity by enhancing performance monitoring and instituting motivational approaches
- Maintained team efficiency by strategically delegating daily activities, monitoring output and rewarding positive contributions
- Trained and guided team members to maintain high productivity and performance metrics
- Applied strong leadership talents and problem-solving skills to maintain team efficiency and organize workflows to meet any daily demand
- Adjusted job assignments and schedules to keep pace with dynamic business needs, factoring in processes, employee knowledge and customer demands
- Coordinated and scheduled entertainment talent for festival
Owner
Jamz Studio Of Dance & Fitness
New Haven, CT
05.2008 - 05.2010
- Recruited, hired and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization
- Managed day-to-day business operations, including accounting, finance, HR, marketing and public relations
- Instructed dance courses for all ages which included: Tap, Ballet, Jazz, Hip-Hop and Lyrical
- Evaluated suppliers to assess quality, timeliness and compliance of deliveries, maintain tight cost controls and maximize business operational efficiency
- Maintained up-to-date administrative records to monitor operational conditions
Education
Master of Arts - Entertainment Business
Full Sail University
Winter Park, FL05.2015
Skills
- Utilized Troubleshoot Active Directory, Office 365 and the range of the Microsoft Office suites
- Understanding of office operations
- Strategy planning
- Media activity planning
- Customer engagement
- Event planning
- Campaign development
- Employee training
Timeline
Director of Media and Artist Relations
6.26 Enterprises
09.2017 - 10.2019
VP of Business Development & Chief of Staff
C&C Entertainment Firm, LLC
01.2015 - 05.2019
Creative Director
Futura Entertainment
02.2013 - 02.2016
Stage Manager
116th Street Festival
02.2012 - 06.2015
Owner
Jamz Studio Of Dance & Fitness
05.2008 - 05.2010
Master of Arts - Entertainment Business
Full Sail University
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