Seasoned writer and copywriting professional with 9+ years of experience. Solid skills, knowledge, and experience in creating engaging content, copywriting, web content management, and search engine optimization with a successful background in producing high-volume, top-notch work in various settings.
Overview
9
9
years of professional experience
Work History
Web Copywriter
Lenovo
Remote
02.2022 - 02.2024
Collaborate with eComm, marketing, and product teams to create compelling marketing content for Lenovo.com
Transform technical documentation into clear, engaging, and customer-friendly content while adhering to Lenovo’s brand identity, leveraging domain expertise, experience, strong technical skills, and attention to detail to produce more than five webpages per month
Manage several projects simultaneously, while also participating in peer reviews and internal Q&A sessions.
Copywriter
HomeGoods /TJ Maxx Companies
Groveport, OH
05.2021 - 01.2022
Wrote sales-focused, benefit-oriented product copy for various categories, including home decor, kitchen accessories, bedding, pet goods, and lighting
Conducted online research with 100% accuracy to identify key product benefits and features
Translated technical product specifications into lively, benefit-oriented copy that sold
Proofed and edited peer copy during peer review sessions to ensure copy was clear and concise for the customer
One of two writers hired to spearhead the launch of the Homegoods.com website.
Copywriter
Zulily
Gahanna, OH
10.2018 - 05.2021
Created and edited compelling content with a consistent eye on educating customers and maximizing sales
Collaborated and communicated effectively with internal merchant teams to accurately produce product information, ensuring an educated customer purchase and exceptional shopping experience
Served as subject matter expert on all technology products and books sold on the website, and independently defined the product standards for comic books, graphic novels, AirPods, laptops, and computers
Provided continuous education and training to new hires on the website's technology product standards
Worked closely with merchandise, studio, and Seattle team of copywriters to ensure the best copy for customers.
Freelance Writer
XXL
Remote
08.2017 - 10.2018
Worked directly with the Editorial Site Director, writing, editing, and posting 35 to 40 viral articles per week for XXLMag.com
Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content, while managing competing deadlines with efficiency
Utilized extensive research and organizational skills to gather captivating material needed to grab the attention of readers
Articles written were shared by celebrities such as Chris Brown and 50 Cent on their social media platforms.
Freelance Weekend Editor
Popcrush
Remote
01.2018 - 07.2018
Updated the Popcrush.com homepage with snappy and timely content daily
Curated content for social media postings on Twitter and Facebook
Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free music and pop culture content.
Staff Writer
International Business Times
New York, NY
08.2016 - 06.2017
Arranged & conducted interviews with individuals knowledgeable about each story's subject matter
Created social media content for the site's Twitter & Facebook account
Wrote 20 to 25 pieces and news stories focused on music, movies, and television for online publication, coordinating images and layout to deliver proper presentation.
Staff Writer
IBT Media
New York, NY
09.2014 - 08.2016
Researched, edited, and wrote 45 to 50 pieces per week for Fashionnstyle.com and Designntrend.com
Arranged and conducted interviews with individuals knowledgeable about each story's subject matter
Applied understanding of public opinion, social media and traditional media use to create engaging and attention-grabbing stories
Consistently one of the top writers on the site by number of page views.