Nicholas Snead
Upper Marlboro,MD
Summary
Data-driven professional with experience partnering across HR and marketing functions to translate business questions into actionable insights. Skilled in leveraging employee and customer data to inform strategic decisions, optimize targeting, and improve organizational outcomes.
In HR analytics, collaborated closely with talent and leadership teams to forecast future hiring needs using workforce trends, attrition patterns, and business growth projections. Conducted deep-dive analyses into employee tenure, identifying common characteristics and behavioral patterns among long-tenured employees to support retention strategies and improve talent acquisition alignment.
In marketing analytics, utilized customer segmentation, behavioral data, and geographic insights to define and refine target audiences. Measured and optimized campaign performance by analyzing conversion rates across regions and demographics, enabling more precise targeting and improved ROI. Experienced in transforming complex datasets into clear, actionable recommendations for cross-functional stakeholders.
Overview
10
10
years of professional experience
Work History
Data Scientist
Dyernamics
Catonsville, Maryland
04.2021 - Current
- Collaborated with cross-functional teams to define and clarify project requirements, ensuring alignment with business goals.
- Conducted data mining and cleaning to ensure data integrity.
- Assisted in designing and optimizing data pipelines, improving data accessibility for analysis.
- Led workshops on best practices for data interpretation and reporting.
- Developed predictive models using machine learning, natural language and statistical analysis methods.
- Analyzed data from various sources to generate insights into customer behavior and segmentation.
- Developed and maintained predictive models that identified customer segments, enhancing targeting for marketing campaigns.
Talent Acquisition Specialist
GAT Airline Ground Support
Peachtree City, Georgia
11.2018 - 04.2021
- Partnered with hiring managers to clarify staffing needs and refine job requirements.
- Crafted and executed targeted recruitment strategies for diverse roles across the organization.
- Screened resumes and conducted initial interviews to assess candidate qualifications.
- Utilized applicant tracking systems to manage candidate workflows efficiently.
- Streamlined onboarding processes for new employees to enhance compliance and integration.
- Provided training and mentorship to junior team members in recruitment practices.
- Negotiated employment offers with selected candidates.
- Analyzed employee data to identify trends and patterns in workforce demographics.
- Collaborated with HR teams to streamline data collection processes and improve accuracy.
- Presented findings to leadership to support strategic workforce planning initiatives.
Senior Recruiter
Anchor Staffing
White Marsh, Maryland
08.2017 - 11.2018
- Created innovative sourcing strategies that attracted top talent.
- Managed candidate screening and interview processes to ensure quality hires.
- Analyzed employee data to identify trends, informing HR decision-making.
- Facilitated communication between employees and management on HR policies.
- Supported recruitment efforts by screening resumes and coordinating interviews.
- Developed and implemented HR policies and procedures to ensure compliance with federal, state, and local regulations.
- Advised management on a variety of topics such as team building exercises or cost reduction initiatives.
Recruiter
Labormax Staffing
Parkville, Maryland
02.2016 - 08.2017
- Screened resumes and conducted initial interviews to evaluate candidate qualifications, ensuring alignment with job requirements.
- Conducted phone interviews to assess candidate qualifications for open positions.
- Coordinated onsite interviews between the hiring manager and prospective candidates.
- Developed and maintained candidate pipelines through effective use of applicant tracking systems to streamline recruitment efforts.
- Provided guidance on recruitment strategies to enhance candidate sourcing efforts.
- Facilitated onboarding processes for new hires to ensure smooth transitions and integration into the company culture.
- Built relationships with candidates through regular communication and feedback sessions.
Education
Bachelor of Science - Business Administration and Management
Morgan State University
Baltimore, MD12-2015
Skills
- Machine learning
- Predictive modeling
- Data visualization
- A/B testing
- Database management
- Analytical thinking
- Problem solving
Timeline
Data Scientist
Dyernamics
04.2021 - Current
Talent Acquisition Specialist
GAT Airline Ground Support
11.2018 - 04.2021
Senior Recruiter
Anchor Staffing
08.2017 - 11.2018
Recruiter
Labormax Staffing
02.2016 - 08.2017
Bachelor of Science - Business Administration and Management
Morgan State University