Nichole Apitz
Rockford,IL
Summary
Goal-oriented manager with distinguished experience and proven leadership abilities. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent.
I am seeking and able to maintain a full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.
Overview
8
8
years of professional experience
Work History
Sales and Catering Manager
GF Hotels And Resorts
2022.04 - Current
- Built relationships with customers and community to establish long-term business growth.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Resolved problems with high-profile customers to maintain relationships and increase return customer base.
- Collaborated with upper management to implement continuous improvements and exceed team goals.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
- Managed accounts to retain existing relationships and grow share of business.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Implemented systems and procedures to increase sales.
Director of Catering
Aimbridge Hospitality
2019.08 - 2020.08
- Devised and implemented strategies for new business cultivation,
- Responded to initial inquiries, coordinating facility tours and food sampling.
- Worked with the chef to prepare budget and negotiated favorable prices with both clients and suppliers.
- Discussed client's event needs to develop recommendations for room options and possible menus.
- Supervised catering staff to reinforce adherence to organizational policies and safety regulations.
- Booked event facilities and coordinated set up and break down of both dining and kitchen areas.
- Worked with chefs to plan menus according to client needs and budgets.
- Met with clients to outline desired goals and prepared quotes for overall catering costs.
- Set and enforced performance and service standards to keep consistent, high-quality environment devoted to customer satisfaction.
- Designed catering packages to increase sales and customer experience.
- Hired and trained both permanent and temporary staff members.
- Organized and oversaw food service training to educate employees on resetting tables, relaying orders to cooks and upselling food and beverages.
Assistant Director of Food and Beverage
Compass Group Management
2018.06 - 2019.06
- Trained food and beverage service personnel, confirming staff to provide recommendations and answer questions.
- Resolved customer complaints involving food or beverage quality and service.
- Verified staff compliance with accepted food and drink safety regulations, suggesting remedial training where necessary.
- Maintained highest standards for beverage quality and service.
- Enacted progressive disciplinary measures for staff, managed work zones, and oversaw opening and closing duties.
- Coordinated daily and nightly shift safety and sanitation procedures for bar areas and entire restaurant.
- Managed bar and wait staff and directed hiring program.
- Oversaw proper disposal of unused and tainted beverage stock, adhering to related health and safety guidelines.
Catering and Marketing Manager
Mary's Market
2016.03 - 2019.06
- Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Researched developing trends to stay updated with new ideas and marketing practices.
- Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
- Maintained documentation, detailing assignments, in-progress work and completed project milestones.
- Worked with graphic designers and writers to establish theme and tone for content.
- Performed market segmentations, targeting and positioning for each product line.
- Managed workflow between staff, coordinating documents, planning, and creative material distribution.
- Used data analytics to track lead generation campaigns and improve quality.
- Recruited and hired capable team members to add value and diverse skills set to marketing department.
- Executed search engine marketing, advertising and public relations campaigns to generate demand and sales leads.
Education
Associate of Applied Science - Patisserie And Baking
Le Cordon Bleu College of Culinary Arts
Minneapolis10.2010
Skills
- Teambuilding
- Organization and Time Management
- Planning and Coordination
- Google Workspace
- Decision-Making
- Good Telephone Etiquette
- Critical Thinking
- Written Communication
- Clerical Support
- Excellent Communication
- Multitasking Abilities
- Problem-Solving
Timeline
Sales and Catering Manager
GF Hotels And Resorts
2022.04 - Current
Director of Catering
Aimbridge Hospitality
2019.08 - 2020.08
Assistant Director of Food and Beverage
Compass Group Management
2018.06 - 2019.06
Catering and Marketing Manager
Mary's Market
2016.03 - 2019.06
Associate of Applied Science - Patisserie And Baking
Le Cordon Bleu College of Culinary Arts
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