Nick Ferrell

Top Sales Professional experienced in Retail, Business to Business, Wholesale Distribution and Commercial Sales. Demonstrated abilities to prospect, develop and create vision-based sales goals that result in multi-million-dollar revenue gains. Management and operational experience focused on streamlining processes, creating marketing plans, developing segments of business and training Sandler based consultative sales.

• Pella Retail Certification, 07/2020
• Pella Circle of Excellence, 10/2020
• Ohio Christian University BA in Business Management, Diploma Expected 2024

• TRADE SALES REPRESENTATIVE, Pella of Columbus, 6768 Alex Dr, Columbus, OH, 43110, 09/2018, Current, I was recruited to grow replacement sales through non-traditional Pella customers. The results were an increase in sales from a non-existent territory to over a million in sales within 18 months. Pella Circle of Excellence Award winner. Developed a Platinum Elite Pella Contractor (1 of 30 in the Unites States). Ran Direct to Consumer Leads and had a closing percentage of 70%. Met sales quotas, frequently exceeding targets by taking advantage of upselling opportunities.
• DIRECTOR OF OPERATIONS, Lifetime Roofing, 6768 Alex Dr, Columbus, OH, 43110, 04/2017, 04/2018, I was recruited to train the sales force and manage production for a company that was doing 1.5 million in sales in previous 18 months. The results were 5 million in sales in less than 1 year. Implemented Acculynx CRM software program to place orders through 9 different distributors. Ran Production for over 400 jobs from initial order to finalizing punch out lists. Trained a team of 11 sales representatives in selling add on sales on insurance restoration jobs. Created an emergency services division for water restoration and applied structural drying. This included being certified in the process by IICRC and managing claims from Xactimate through water removal and reconstruction of affected areas. Mitigated corporate risk, analyzing operational processes to identify and resolve process deficiencies.
• OUTSIDE SALES REPRESENTATIVE, ABC Supply, Columbus, OH, 03/2015, 03/2017, I built a territory from the ground up to a territory that produced 2.5 million in sales during my first full calendar year. Developed new accounts to sell premium products for increased revenue per sale. Sold large apartment projects of James Hardie, windows, and roofing products. Closed sales using strategic negotiation tactics with potential and existing customers. Maintained working knowledge of current pricing structures, including contribution margin requirements, to achieve defined margin goals.
• OUTSIDE SALES REPRESENTATIVE, Marsh Building, Columbus, OH, 01/2006, 03/2015, I managed and maintained 500 plus customers through daily sales activity. The primary focus was to grow confidence through relationship building, then transition to a consultative based sales approach. Doubled sales from 1.5 million to 3 million while focusing on premium product sales. Sales of Government, Multi Family, and Commercial projects from design to completion. Achieved and frequently exceeded sales objectives by expertly promoting gutters, vinyl siding and James Hardie products.